Output ᱨᱮᱱᱟᱜ Vivo X80 ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ

Output ᱨᱮᱱᱟᱜ Vivo X80 ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ ᱫᱚ ᱵᱤᱜᱭᱟᱯᱚᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾

ᱨᱩᱯᱟᱵᱤᱜᱭᱟᱯᱚᱱ· 2023

Vivo X80 ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ

Output ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Output

ᱵᱤᱜᱭᱟᱯᱚᱱ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

562,143

ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#142549 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

A' Design Award ᱨᱮ ᱧᱮᱞ ᱢᱮ ᱯᱨᱮᱥ ᱨᱤᱞᱤᱡ ᱯᱩᱨᱥᱠᱟᱨ ᱵᱮᱡ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Vivo X80 ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ ᱵᱟᱵᱚᱛ ᱛᱮ

ᱣᱤᱣᱳ X80 ᱫᱚ ᱢᱤᱫ ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱤᱫ ᱥᱢᱟᱨᱴᱯᱷᱚᱱ ᱠᱚᱣᱟᱜ ᱥᱤᱨᱤᱡᱽ ᱯᱨᱚᱪᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱢᱤᱫ ᱨᱟᱹᱥᱠᱟᱹ ᱠᱚᱴᱷᱟ ᱪᱮᱛᱟᱱ ᱨᱮ ᱛᱤᱸᱜᱩ ᱟᱠᱟᱱ ᱪᱟᱹᱥᱢᱟᱹ ᱵᱟᱹᱱᱩᱜ 3D ᱥᱠᱨᱤᱱ ᱵᱟᱫᱚᱞ ᱛᱮᱚ ᱱᱚᱶᱟ ᱠᱮᱢᱯᱮᱱ ᱨᱮ ᱢᱤᱫ ᱢᱟᱨᱟᱝ ᱚᱛ ᱨᱮᱱᱟᱜ ᱥᱠᱨᱤᱱ ᱥᱤᱫᱟ ᱚᱛ ᱨᱮ ᱫᱚᱦᱚ ᱟᱠᱟᱱᱟᱸ ᱡᱮᱢᱚᱱ ᱧᱮᱞᱤᱡ ᱠᱚ ᱥᱩᱨ ᱠᱷᱚᱱ ᱠᱚ ᱧᱮᱞ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ᱾ ᱠᱚᱱᱴᱮᱱᱴ ᱫᱚ ᱮᱭᱟᱭ ᱦᱤᱥᱟᱹ ᱨᱮ ᱥᱟᱡᱟᱣ ᱟᱠᱟᱱᱟ ᱟᱨ ᱥᱮᱱᱡᱮᱱ ᱟᱨ ᱡᱤᱭᱟᱱ ᱨᱮ ᱩᱫᱩᱜ ᱟᱠᱟᱱ ᱛᱟᱦᱮᱸᱠᱟᱱᱟ᱾ ᱵᱟᱨᱭᱟ ᱨᱟᱰᱟᱨ ᱟᱨ ᱦᱚᱲ ᱦᱚᱲᱢᱚ ᱥᱟᱵ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱛᱮ ᱧᱮᱞᱤᱡ ᱠᱚᱣᱟᱜ ᱡᱟᱭᱜᱟ ᱟᱨ ᱪᱚᱞᱚᱛ ᱠᱚ ᱯᱟᱧᱡᱟᱭᱮᱫᱟᱸ ᱚᱱᱟᱛᱮ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱧᱮᱞᱤᱡ ᱠᱚ ᱥᱟᱶ ᱠᱚ ᱡᱚᱵᱟᱵ ᱮᱢᱟᱭᱟ᱾ ᱩᱫᱩᱜ ᱞᱟᱹᱜᱤᱫ ᱞᱮᱡᱚᱨ ᱯᱨᱚᱡᱮᱠᱥᱚᱱ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Vivo X80 ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Vivo X80 ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱵᱤᱡᱽᱴᱚᱯᱱ ᱠᱮᱢᱯᱮᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ: Design company created a seven-act massive naked 3D digital advertisement for The Vivo X80 series of phones, erected giant screens on the streets of Shenzhen and Xi'an to present an imaginative and well-made scene, and broadened the dimension and texture of brand communication. Will lead the audience into a visual complex composed of technological means, incredible audio-visual experience, rich content presentation, and accurate concept transmission.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ: We select the most critical and influential outdoor places and set up giant screens directly on the ground for the audience to watch closely. Two radars are built to accurately grasp the position and movement of the audience with human body capture technology, driving the interaction between the content and the audience, making naked-eye 3D more than a visual spectacle.
ᱴᱮᱜ ᱠᱚ: Naked eye 3d, Interactive, Epic, Innovation, Creative
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ: Laser projection technology, 3D naked eye technology.
Materials: Engineering projector, fusion controller, Rea frame, generator.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ: How to bring the audience into a visual complex composed of cutting-edge technological means, shocking audio-visual experience, rich content presentation and accurate concept transmission.
ᱜᱚᱵᱮᱥᱚᱱᱟ: How to find the right screen to be erected directly on the ground for viewers to watch closely. At the same time, it is necessary to capture the position and action of the audience and drive the content to interact with the audience so that the naked-eye 3D is not a visual spectacle but a better landmark for opening photos and interactive entertainment. In the end, it was decided to erect giant screens on the streets of Shenzhen to attract more people.
ᱯᱨᱮᱨᱚᱱᱟ: Instead of the stereoscopic screen on the traditional naked-eye 3D building, create a giant floor screen cube. At the same time, the built-in radar, human body capture, and other technologies drive the content to interact with the audience so that the naked-eye 3D will not be a visual spectacle but also can interact with it, become the landmark of the new Internet celebrity card.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ: The project started in March 2022 and finished in April 2022, and was exhibited in Shenzhen and Xian at the same time.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ: Through imaginative and well-made scenes, it broadens the dimension and texture of brand communication, bringing the audience into a visual complex composed of cutting-edge technological means, shocking audio-visual experience, rich content presentation and precise concept transmission.
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ: Photographer: Xujie Yan