Hong Kong Trade Development Council طرفان The Multiverse تعارفي گذرگاهه انتهائي معتبر 2021 A' Design Award چاندي انعام جو فاتح آهي تقريب ۽ واقعو ڊيزائن مقابلي جي درجي ۾.
چانديتقريب· 2021
The Multiverse تعارفي گذرگاهه
Hong Kong Trade Development Council طرفان
ڪلائنٽ: Hong Kong Trade Development Council
تقريب درجي ۾ A' Design Award چاندي انعام فاتح
تصديق ٿيل ايوارڊ فاتح
ڊزائين #106404 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريوڊزائن
The Multiverse تعارفي گذرگاهه بابت
ملٽيورس هڪ تعارفي گذرگاهه آهي جيڪو هانگ ڪانگ ۾ گهڙيال ۽ ٽائيم پيس ميلي جي هال لاءِ ٺهيل آهي. هي گذرگاهه 745 چورس ميٽرن تي پکڙيل آهي ۽ سياحن کي برانڊ ٿيل گهڙيالن جي بوٿن ڏانهن رهنمائي ڪري ٿو. هڪ آئينن سان مڙهيل گول داخلا هال جي نشاندهي ڪري ٿي. اندر، هڪ 5 ميٽر بلند شفاف ايل اِي ڊي آبشار جنهن تي آئينن سان مڙهيل ڇت آهي، مرڪز ۾ بيٺل آهي. موضوعاتي دروازا چئن زونن ۽ هڪ لائونج ڏانهن وٺي وڃن ٿا. ديوارون ٻيهر استعمال ٿيندڙ ايلومينيم فريمن سان ٺهيل آهن جن تي وائنل گرافڪس ۽ آئينن سان مڙهيل پينلون لڳل آهن. هي تجريدي تصور هڪ خيالي دستڪار گهڙيال ساز جي تخليقي توجهه جي عڪاسي ڪري ٿو.
سڃاڻپ
A' Design Award چاندي انعام بابت
The Multiverse تعارفي گذرگاهه A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. The Multiverse تعارفي گذرگاهه کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. The Multiverse تعارفي گذرگاهه هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.
ڊزائن جي پسمنظر
پريس ڪِٽ
ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.
- منفرد خاصيتون
- The Salon de TE was the only hall at the Hong Kong Watch and Clock Fair to be opened to the media and public with a purpose to showcase international watch brands. The fair organiser required an introductory passageway design to evoke feelings of new discovery to participants before they journeyed to the explore various booths. An abstract concept titled The Multiverse was created to reflect an imaginary artisan watchmaker’s subconsciousness during their moments of creative focus.
- ماپ ۽ پيڪيجنگ
- The walls were built with reusable aluminum frames cladded with vinyl graphics and mirrored panels on plywood backing. The concourse entry was a 3m high facade rotunda shape area of 64m2, with a metal spherical sculpture. Inside the 5m high x 750m2 introductory passage various openings with themed installations were created. A 5m high LED waterfall with 12m long mirrored overhang, along with two 8.5m wide x 2.5m high LED screens, and a 40m2 stage were also featured in the main carpeted space.
- ٽيگ
- Introductory Passageway, Hong Kong, Watch, Brands, Installation, The Multiverse, Exhibition, HKTDC, Organiser, Fair
- پيداواري ٽيڪنالاجي
- The walled structures were made with lightweight reusable aluminium systems, covered with stretched vinyl graphics. Special interactive audio and visual equipment such as the LED screens, furniture and props were hired for the project. Biodegradable carpets, bespoke mechanical device for the sand machine, acoustic panels and metallic spherical balloon sculptures were added to complete the design.
- ڊزائين چيلينج
- The challenge was to find a concept the event organiser had not done before and finding a theme to stimulate the imagination of visitors with a sense of new discovery. After analysing many external themes, executing the inner universe of an artisan watchmaker mind seemed most fitting. This was how The Multiverse idea began, and a series of visceral ambient installations were developed. Our aim was to let the visitor draw to their own interpretation of what they had experienced in the space.
- تحقيق
- Our research derived from the design brief to evoke feelings of new discovery to stimulate its visitors at the introductory passageway. The design team decided to make this more challenging by exploring the subconscious journey of an artisan watchmaker mind. From this, a series of abstract spatial installations was built using visuals and sounds to reflect the serenity, inspiration and inner focused needed to make a master timepiece. Thus, our concept The Multiverse began.
- الهام
- Inspiration to uplift the image of the introductory passageway design derived from the clients requirement to evoke feelings of new discovery upon its visitors. An abstract approach titled The Multiverse was developed and a series of audio and visual installations was created to reflect the intangible aspects and creative process of an artisan watchmaker mind. Each spatial experience was intended to depict the emotional response before visitors embarked to explore the branded watch booths.
- منصوبي جو عرصو
- The project duration was 3 months from initial briefing to onsite completion. It was launched on the 5th of September 2019 and ran for 5 days. Only 3 days were allowed for the move in and onsite set up. Salon de TE was located at the Hong Kong Convention and Exhibition Centre in Wan Chai.
- عمل جو فلو
- To arouse visitor curiosity, a 3m high x 64m2 mirrored rotunda entry was built at the concourse. Entering the hall, a 745m2 introductory passageway with a 5m high transparent LED waterfall with a mirror overhang is set at the centre of this space. Behind the LED waterfall, an open multi-functional space with a main stage would feature. Various portals each decorated with its own distinct ambience would lead visitors to the 4 different zones and the VIP lounge within this specialised hall.
- پيٽنٽ
- Copyrights belong to Hong Kong Trade Development Council, 2019
- ٽيم ميمبر
- Jason Cheung
Dury Chin
Eddie Chak
KK Cheung
Thomas Choi
Janet Chu
Jacob Lee - تصوير ڪريڊٽ
- Hong Kong Trade Development Council
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