Pufine Advertising Ltd. Co. طرفان Liu Fangling اچار وارو مُلي جي پيڪيجنگ انتهائي معتبر 2021 A' Design Award لوهه انعام جو فاتح آهي پيڪيجنگ ڊيزائن مقابلي جي درجي ۾.
لوههپيڪيجنگ· 2021
Liu Fangling اچار وارو مُلي جي پيڪيجنگ
Pufine Advertising Ltd. Co. طرفان
ڪلائنٽ: Enshi Shidahao Modern Agricultural Industry Co., Ltd.
پيڪيجنگ درجي ۾ A' Design Award لوهه انعام فاتح
تصديق ٿيل ايوارڊ فاتح
ڊزائين #111775 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريوڊزائن
Liu Fangling اچار وارو مُلي جي پيڪيجنگ بابت
ليو فانگ لنگ اچار واري مُلي لاءِ تحفن جي دٻي جي پيڪيجنگ ڊزائن آهي. ٻاهرين دٻي تي هڪ ماءُ ۽ ڌيءَ جو منظر چٽيل آهي، جيڪي جبلن ۾ مُلي پوکي رهيا آهن، هڪ اهڙي ڪهاڻي جيڪا شيءِ کي ان کي ٺاهيندڙ ماڻهن سان جوڙي ٿي. اندروني دٻي مُلي جي شڪل ۾ ٺهيل آهي، جيڪا مُلي کي زمين مان ڪڍڻ جي پل کي ياد ڏياريندي آهي. ٻاهرين پيڪيجنگ ڪاغذ مان ٺهيل آهي، تنهنڪري ان کي ٻيهر استعمال ۾ آڻي سگهجي ٿو ۽ اهو قدرتي طور تي خراب ٿي وڃي ٿو. هر حصو هڪ هلڪي ايلومينيم فوائل واري ڪنٽينر ۾ سيل ٿيل آهي، جيڪو صحت بخش ۽ کڻڻ ۾ آسان آهي. استعمال کان پوءِ، مُلي جي شڪل واري دٻي کي ننڍڙيون شيون رکڻ لاءِ استعمال ڪري سگهجي ٿو.
سڃاڻپ
A' Design Award لوهه انعام بابت
Liu Fangling اچار وارو مُلي جي پيڪيجنگ A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Liu Fangling اچار وارو مُلي جي پيڪيجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Liu Fangling اچار وارو مُلي جي پيڪيجنگ جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.
ڊزائن جي پسمنظر
پريس ڪِٽ
ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.
- منفرد خاصيتون
- Illustrated the scene of a young mother and her daughter planting radishes in the mountains, so as to close the intimacy between the product and female consumers. The inner box adopts the shape of radish, which reminds us of the scene of radish being pulled up from the ground, enhancing the natural, healthy and interesting experience of the product and enhancing the sense of quality.
- ماپ ۽ پيڪيجنگ
- 100 mlx6 pot; Outer box size: 350X140X65mm
- ٽيگ
- Gift box, packaging, food, pickles, natural, healthy, quality, radish.
- پيداواري ٽيڪنالاجي
- The packaging material of this product is made of paper material, which is conducive to natural degradation and recycling. The inner packing container is made of aluminum foil. Compared with the traditional similar packaging, it is hygienic, light, easy to carry, and reduces the cost of transportation and logistics. It is not easy to be damaged. Individual packaging of small size effectively avoids product deterioration and unnecessary waste.
- ڊزائين چيلينج
- The biggest challenge is to explore the differences between similar products, to explore the entrepreneurial stories behind the founders, to explore the source of creativity, and to turn a very traditional and ordinary food into a gift of ingenuity.
- تحقيق
- Pickled radish is a very traditional farm food, which is generally sold in vegetable farms, delis, mom-and-pop stores and other channels. Many of the same products are cheap, unhygienic and lack a sense of quality. Therefore, we hope to break through the current situation of the industry through new packaging design, improve the quality of products, so that more similar products find new breakthroughs and directions.
- الهام
- The founder of the product and her daughter have been sticking to the making of pickled radishes in the mountain and become the "watchmen of the yamada". So the creative inspiration for the packaging design comes from the beautiful image of the mother and daughter planting and making radishes in the mountains.
- منصوبي جو عرصو
- Completed in 2018
1. In 2019, the sales of this product exceeded 10 million yuan a year, increasing by more than 2 times in the same period.
2. 2019 The brand was interviewed and reported by China Central Television.
3. 2019 Won the silver Award of "Hubei Geographical Indication Product Competition".
4. "The Most Popular Project" of the entrepreneurship and Innovation Competition for employees in the second "Workmate Cup" of Hubei Province in 2019
5. 2019 finalists in the National Crowdfunding Poverty Alleviation Competition - عمل جو فلو
- Women are the main buyers and consumers of this product. 1. It is easier to narrow the distance with female users by illustrating the scene of young mother and daughter planting radishes. 2. The radish shaped inner box is natural and lovely, which is very intuitive to form a relationship with the product, and can stand out more effectively and spread more effectively. 3, after using the product, the radish box can be used as a small decoration, but also can store small items.
- ٽيم ميمبر
- Designer: Gui Dani;
Illustrator：LI AN；
Creative Director: Zhang Yanhui;
Customer Service Director: Zhou Xiaoli,
Animation Picture: Wang Kai
اسپانسرڊ
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