Antonia Skaraki طرفان Adam And Eve کاڌي جي پيڪيجنگ انتهائي معتبر 2025 A' Design Award چاندي انعام جو فاتح آهي پيڪيجنگ ڊيزائن مقابلي جي درجي ۾.
چانديپيڪيجنگ· 2025
Adam And Eve کاڌي جي پيڪيجنگ
Antonia Skaraki طرفان
ڪلائنٽ: A|S Strategy, Branding & Communication
پيڪيجنگ درجي ۾ A' Design Award چاندي انعام فاتح
تصديق ٿيل ايوارڊ فاتح
ڊزائين #163788 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريوڊزائن
Adam And Eve کاڌي جي پيڪيجنگ بابت
هي پيڪيجنگ ماهريءَ سان ڪهاڻي ٻڌائڻ، فن ۽ روايت کي گڏ ڪري ٿي. بائبل جي بيان ۽ هومر جي اوڊيسي ٻنهي کان متاثر ٿي، اها انجير کي سج ۾ سُڪائڻ جي لازوال روايت کي خراج تحسين پيش ڪري ٿي. قديم نباتاتي تصويرون ڳولا ۽ دريافت جو احساس اُڀاريون ٿيون، جيڪي پراڻن ڳوليندڙن جي نوٽ بڪ جي حوالي سان فن ۽ سائنس کي ملائين ٿيون. ڊزائين فطرت جي نعمتن ۽ انساني ذهانت جو جشن ملهائي ٿي، تاريخ، ورثي ۽ محفوظ ڪرڻ جي فن جي وچ ۾ هڪ ڀرپور تعلق پيدا ڪندي. هي پيڪيجنگ هڪ سادي ميوي کي تجسس، فن ۽ روايت جي ڪهاڻي ۾ تبديل ڪري ٿي.
سڃاڻپ
A' Design Award چاندي انعام بابت
Adam And Eve کاڌي جي پيڪيجنگ A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. Adam And Eve کاڌي جي پيڪيجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. Adam And Eve کاڌي جي پيڪيجنگ هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.
ڊزائن جي پسمنظر
پريس ڪِٽ
ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.
- منفرد خاصيتون
- The Adam and Eve packaging combines storytelling, nature, and art, paying tribute to the ancient tradition of drying figs as first recorded in Homer’s Odyssey. The design features vintage botanical illustrations, evoking a sense of discovery and merging art with science, reminiscent of explorers' and scientists' notebooks. This unique blend of historical narrative, natural elements, and artistic expression sets the packaging apart by honouring both the fruit's ancient history and its timeless preservation.
- ماپ ۽ پيڪيجنگ
- Height 370mm x width 190.5mm, rectangle 70mmx92 and composite 120 x 225
- ٽيگ
- Adam and Eve, sundried figs, botanical illustrations, Greek figs, Kalamata figs, nature-inspired packaging, storytelling, vintage notebook
- پيداواري ٽيڪنالاجي
- Our production technique for the labels used CMYK, screen printing, varnish and slitter rewinder. For the bags B colours Flexo UV was used. The materials used were PP white/permanent and hot foil gold as well as cotton white/S2047N / BG45WH. The special techniques used were varnish, slitter rewinder, laminate and flexo UV. The methodologies were flexo and screen printing.
- ڊزائين چيلينج
- The main challenge in the Adam and Eve project was to have an idea that would make this product look really different from its vast competition. We achieved this by integrating the detailed aesthetic of Victorian-era scientific notebooks into a modern packaging design.Balancing the intricacy of hand-drawn illustrations with modern production methods posed technical difficulties, as did ensuring the packaging material was both sustainable and visually evocative of the period. Achieving a cohesive blend of vintage art and contemporary functionality was a significant creative hurdle.
- تحقيق
- There was research done by the agency's marketing department about the competition in order to see what kind of packaging exists in the Greek and international markets. The agency also looked into the kind of by-products of sun-dried figs in order to suggest to the client other products they could produce based on the figs. The research was also a design research into the packaging trends of similar products. Everything was conducted by the marketing department of the agency with the goal to differentiate the brand from its competitors in the US market.
- الهام
- The Adam and Eve project draws its primary inspiration from Victorian-era scientists' and explorers' notebooks, which were filled with hand-written notes and intricate sketches documenting newly discovered species of flora and fauna. These vintage journals, combining art and science, evoke a sense of discovery and exploration. The packaging design mirrors this tradition, paying homage to the natural world and the historical methods of preserving knowledge and nature’s bounty through detailed illustrations and storytelling.
- منصوبي جو عرصو
- The project started in January and finished in August. It hit the US markets in September.
- عمل جو فلو
- This is a project with many variants and different operations. There is a doypack with string figs whith a seal that opens, there is a round pack protected by cling film containing crown figs, based of the traditional sun-dried fig Greek pack and there is a glass jar for fig spread which opens like a normal glass container.
اسپانسرڊ
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