Luchuan Zhang طرفان Chuanlian شراب جي دڪان جو اندروني ڊيزائن انتهائي معتبر 2026 A' Design Award برونز انعام جو فاتح آهي اندروني جڳه ۽ نمائش ڊيزائن مقابلي جي درجي ۾.
برونزانٽيرئر· 2026
Chuanlian شراب جي دڪان جو اندروني ڊيزائن
Luchuan Zhang طرفان
ڪلائنٽ: Eik Space Design
انٽيرئر درجي ۾ A' Design Award برونز انعام فاتح
تصديق ٿيل ايوارڊ فاتح
ڊزائين #178150 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريوڊزائن
Chuanlian شراب جي دڪان جو اندروني ڊيزائن بابت
چوانليان چين جي شهر ڊالين ۾ واقع شراب جي پرچون وڪري ۽ تجربي جي جاءِ آهي. هي ڊيزائن ٽن منزلن تي 3,000 چورس ميٽر تي پکڙيل آهي، جيڪا هڪ سامونڊي سفر جي صورت ۾ ترتيب ڏنل آهي. گهمڻ وارا خزاني جي صندوق جي شڪل واري تنصيب ذريعي داخل ٿين ٿا ۽ چيني بائيجيو، ڳاڙهي شراب، مليل شراب ۽ بار جي علائقن مان گذرن ٿا. ڏيکاءَ جا ريڪ ۽ ورهاڱا سڙهن ۽ مستولن مان پنهنجي شڪل وٺن ٿا، جڏهن ته ڇت لهر جي شڪل جي پيروي ڪري ٿي. مواد عڪس ڏيندڙ ۽ ڇڪ سهڻ واري خاصيتن جي بنياد تي چونڊيا ويا آهن. هڪ ترتيب ڏيڻ لائق روشنيءَ جو نظام ۽ هڪ موبائيل ايپليڪيشن حرڪت جي رهنمائي ڪن ٿا، ۽ کليل ڏيکاءَ گهمڻ وارن کي هر بوتل کي ڇهڻ جي اجازت ڏين ٿا.
سڃاڻپ
A' Design Award برونز انعام بابت
Chuanlian شراب جي دڪان جو اندروني ڊيزائن A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Chuanlian شراب جي دڪان جو اندروني ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Chuanlian شراب جي دڪان جو اندروني ڊيزائن ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.
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- منفرد خاصيتون
- Inspired by the Chinese word "Chuanlian," meaning "connected rivers," this 3,000-square-meter liquor retail space in Dalian transforms the act of buying into a journey of discovery. Flowing light, curved paths, and layered materials evoke the passage of time and taste, celebrating the spirit and refinement of Chinese liquor culture.
- ماپ ۽ پيڪيجنگ
- The project is located in Dalian, China, covering 3,000 square meters over three floors. Each level unfolds a journey - from Chinese baijiu to red wine and spirits from around the world - encouraging visitors to explore. Every display is designed to be touchable and scenographic, allowing guests to feel the texture, temperature, and story behind each bottle. The space blends narrative and interactivity, transforming retail into a sensory voyage.
- ٽيگ
- Liquor retail, immersive experience, spatial storytelling, light design, maritime culture, interactive display, Chinese spirits, digital exploration, sensory space, brand narrative
- پيداواري ٽيڪنالاجي
- The space takes form from the language of the sea. Exhibition racks and partitions evolve from the structure of sails and masts, expressing both lightness and tension. The undulating ceiling echoes ocean waves, guiding the rhythm of movement. Materials were chosen for their reflective and tensile qualities rather than ornament. A Dali lighting system with fully adjustable brightness and color temperature turns light into an emotional compass, responding to each visitor’s pace.
- ڊزائين چيلينج
- The greatest challenge was to translate an invisible emotion - trust - into spatial form. The team needed to balance commercial clarity with poetic experience, ensuring that exploration felt natural rather than staged. Another difficulty lay in integrating the dynamic DALI lighting and digital guide system into an environment of calm tactility. Every detail, from material resonance to visitor rhythm, was calibrated to evoke a sense of voyage and belonging.
- تحقيق
- The research focused on how liquor retail could rediscover the warmth between place and people in an era dominated by online consumption. The process involved observing consumer behavior in both digital and physical contexts, interviewing long-time customers, and studying emerging consumption scenes that had never existed before. Findings revealed that creativity, immersion, atmosphere, and narrative rebuild trust more effectively than efficiency. Chuanlian transforms these insights into a spatial story where commerce becomes culture.
- الهام
- Chuanlian, a 28-year-old liquor retail brand, responds to the digital era by redefining offline experience. Inspired by Dalian’s maritime culture, the design follows a voyager who set sail 28 years ago in search of fine spirits. The journey unfolds through sail-like forms and wave motifs, blending narrative and emotion. With app-guided exploration and on-site tasting, the space turns retail into connection - restoring authenticity, tactility, and ritual to the physical store.
- منصوبي جو عرصو
- The project is located in Dalian, China. Design development began in November 2021 and construction was completed in November 2024. The space officially opened to the public in January 2025 as the flagship retail and experience center of Chuanlian International Trade Co., Ltd., representing the brand’s renewed vision for cultural storytelling and sensory engagement in liquor retail.
- عمل جو فلو
- Visitors enter through an installation symbolizing a voyager's treasure chest and gradually move through zones of Chinese baijiu, red wine, mixed liquor, and finally the bar. The themed journey is guided by dynamic lighting and a mobile app that responds to movement. All displays are open and touchable, inviting guests to slow down, release tension, and connect through genuine sensory experience rather than distance or formality.
- پيٽنٽ
- Copyrights belong to EIK Space Design Studio and Luchuan Zhang.
All drawings, renderings, and photographs are original works created for Chuanlian Liquor Retail Space by EIK Space Design Studio. - ٽيم ميمبر
- Lead Designer & Creative Director: Luchuan Zhang
Design Studio: EIK Space Design, Chengdu, China
Lighting Consultant: Oway Lighting
Brand Visual Identity: Zhigui Studio
Client: Chuanlian International Trade Co., Ltd.
The project was developed as a collaborative dialogue between design, light, and brand identity. Each partner contributed to shaping a sensory and emotional narrative, where architecture, light, and storytelling merge into one integrated experience. - تصوير ڪريڊٽ
- Image #1: Photographer / Architectural Photographer Chen Yiran (EIK Space Design Studio), Chuanlian Liquor Retail Experience Space, 2024.
Image #2: Photographer Chen Yiran (EIK Space Design Studio), Chuanlian Liquor Retail Experience Space, 2024.
Image #3: Photographer Chen Yiran (EIK Space Design Studio), Chuanlian Liquor Retail Experience Space, 2024.
Image #4: Photographer Chen Yiran (EIK Space Design Studio), Chuanlian Liquor Retail Experience Space, 2024.
Image #5: Photographer Chen Yiran (EIK Space Design Studio), Chuanlian Liquor Retail Experience Space, 2024.
Video Credit: Directed by Luchuan Zhang (EIK Space Design Studio), Edited by EIK Space Design Studio, Chuanlian Liquor Retail Experience Space, 2024.
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