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M — N Associates طرفان Leman Jewelry برانڊنگ ۽ پيڪنگنگ

M — N Associates طرفان Leman Jewelry برانڊنگ ۽ پيڪنگنگ انتهائي معتبر 2020 A' Design Award چاندي انعام جو فاتح آهي گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن مقابلي جي درجي ۾.


چانديگرافڪ· 2020

Leman Jewelry برانڊنگ ۽ پيڪنگنگ

M — N Associates طرفان

ڪلائنٽ: Leman Jewelry Vietnam

گرافڪ درجي ۾ A' Design Award چاندي انعام فاتح

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رنگ

ڊزائن

Leman Jewelry برانڊنگ ۽ پيڪنگنگ بابت

ليمن زيورات جي نئين سڃاڻپ جو بصري حل هڪ مڪمل نئون نظام هو جيڪو آسائش ، شاندار اڃا نفيس ۽ گهٽ ۾ گهٽ احساس کي اجاگر ڪري. نئون علامت (لوگو) ليمن جي ڪم ڪندڙ عمل طرفان متاثر ٿيو ، انهن جي هائوٽ ڪائوٽر ڊيزائن سروس ، هڪ اسٽار وار يا اسپارل علامت جي چوڌاري سڀ هيرا نقش تيار ڪندي ، هڪ نفيس علامت ٺاهي ۽ هيرا جو چمڪندڙ اثر به گونجندي. پيروي ڪرڻ ، سڀني نئين برانڊ بصري عنصرن کي عاليشان ۽ نمايان بڻائڻ لاءِ سڀ تحفظاتي مواد اعليٰ معيار جي تفصيل سان ٺاهيا ويا.

سڃاڻپ

A' Design Award چاندي انعام بابت

Leman Jewelry برانڊنگ ۽ پيڪنگنگ A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. Leman Jewelry برانڊنگ ۽ پيڪنگنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. Leman Jewelry برانڊنگ ۽ پيڪنگنگ هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

ڊزائن جي پسمنظر

پريس ڪِٽ

ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.

منفرد خاصيتون
When it comes to jewelry industry, Vietnam has been known for a reputation of gold craftsmanship, trading and ignoring retail experience. However, Leman Jewelry stands out as an independent haute couture design brand, which specializes in diamonds. For years, they have been not just shaping up diamond the trading market in Vietnam, but also unlocking a completely new behavior to high-class society by their unique and sophisticated diamond jewelry and trading rarest gemstones.
ماپ ۽ پيڪيجنگ
8cm x 8cm x 10cm, 11cm x 11cm x 10cm, 21.9cm x 5.4cm x 5cm, 22cm x 28cm x 10cm.
ٽيگ
leman jewelry, jewerly, visual identity, branding, blue, vietnam, saigon, diamond, gold, ho chi minh city
پيداواري ٽيڪنالاجي
Sculpted embossing special blue foil for logo, shiny metal pin to attach reversed shopping carrier straps. Italian made box packaging, silver hot stamping on texture blue paper. Nickel tag logo on premium velvet jewelry box with changeable inserts could be used for rings, earrings and necklace. Italian made plastic diamond security case with high-quality plastic box. High-quality ribbon with embossed hand writing slogan. Metal shiny lock for gifting. Lacquered deep blue box for jewelry collectors, handmade in Vietnam. Silk printed scarves inspired from logo mark.
ڊزائين چيلينج
The most challenging part was production, passing Vietnam import law and quality control, especially most of production was taking part outbound. The production was taking care very carefully to achieve what never happened before in Vietnam. For example, diamond security seal card for investment is one of the first branded one in Vietnam, high-quality like well-know GIA card, where others are still using heat pressed PP cover.
تحقيق
The whole creative process is a deep investigation and researching about all aspects of jewelry and gemstone market, internationally and locally. On personal touch, in order to input brand characters and signify Leman among others, the logo crafting process was a complete reflection of Leman design process for every custom creation. The logo was a Leman collection of all diamonds have been working on so far. Beside sophisticated logo mark, all other brand materials are designed based on minimalism to maintain sustainability for the brand as well as create an environment for their creation to shine.
الهام
Starting with the most fundamental ring setting shape, the shape which holds the diamonds and glorifies its beauty, the cross setting. We called it the Leman Star, as the sparkle indicates that jewelry brand symbolism, Leman Star is also seen in the center of the letter E in the logotype. Around the Star, there are various types of diamond shapes crafted one by one asymmetrically. The logo grid system based on the inner grid of the round diamond cut, the most common diamond shape.
منصوبي جو عرصو
Started April 2018 and officially launched 01 June 2019 in Saigon, Vietnam
عمل جو فلو
Leman Jewelry first came to us with a requirement of packaging system developing and outstretching a better luxurious, unique & personal system. However, what the brand needs is a total refreshment, in order to meet up its high-standard brand spirit, including reconstructing branding system and solving packaging issue. Resulting a hit to jewelry market, level up Leman Jewelry to be the case study for new wave of business improvement, meeting international professionalism in retail experience. It makes customers more satisfied and expand their market wider locally and internationally.
پيٽنٽ
Copyrights belong to M — N Associates, 2019.
ٽيم ميمبر
Creative Director: Duy — N
Project Manager: M — Lan
Producer : Quan Nguyen
Assistant : Anh Nguyen & Ngan Huynh
تصوير ڪريڊٽ
Photographer : Monkey Minh
Photography Assistant : Quyen Phan
Videography : Lam Huynh

اسپانسرڊ

Designers.org کان اڳتي ڳوليو

اسان جي اشتهاري ڀائيوالن جون پراڊڪٽس، خدمتون ۽ موقعا ڳوليو.

سٺو ڊزائين عظيم سڃاڻپ جو حقدار آهي

A' ڊزائين ايوارڊ سٺي ڊزائين لاءِ هڪ بين الاقوامي، جيوري تسليم ٿيل اعزاز آهي. A' ڊزائين ايوارڊ ۾ حصو وٺو ته جيئن توهان جي ڪم کي قابليت جي بنياد تي سڃاڻپ، شهرت، وقار ۽ تشهير حاصل ٿئي. پنهنجو ڪم A' ڊزائين ايوارڊ لاءِ نامزد ڪريو ۽ A' ڊزائين انعام لاءِ مقابلو ڪريو.

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