Daxi Daxi Miestny Kultúrny Festival od BIAS Architects and Associates

Dizajn Daxi Daxi Miestny Kultúrny Festival od dizajnéra BIAS Architects and Associates je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2021 Strieborná cena A' Design Award v súťažnej kategórii Podujatie.

StriebornáPodujatie· 2021

Daxi Daxi Miestny Kultúrny Festival

od BIAS Architects and Associates

Klient: Taoyuan City Government, Department of Cultural Affairs, & Daxi Ecomuseum

Víťaz ocenenia Strieborná cena A' Design Award v kategórii Podujatie

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Dizajn

O dizajne Daxi Daxi Miestny Kultúrny Festival

Od roku 2018 BIAS vyvinul a implementoval mestský festival, ktorý má pomôcť mestskej časti Daxi pripraviť sa na kľúčový náboženský obrad tohto miesta. Taiwanské obrady sú zvyčajne konzervatívne a založené na vidieckych tradíciách, ktoré diktujú prísny súbor pravidiel. Aby sa BIAS podelil o čaro ľudového presvedčenia s mestskou verejnosťou, sprostredkoval tradície prostredníctvom strategického súboru dizajnových zásahov a aktivít, ktoré podujatiu dodávajú popkultúrnu atmosféru. BIAS pôsobil najmä ako kurátor a prizval rôznych mladých umelcov a dizajnérov k spolupráci s tými, ktorí zachovávajú staré tradície.

Ocenenie

O ocenení Strieborná cena A' Design Award

Daxi Daxi Miestny Kultúrny Festival je laureát Striebornej ceny A' Design Award, mimoriadne prestížneho uznania udeľovaného nádherným, pôsobivým dizajnom najvyššej kvality. Laureáti Striebornej ceny sú nesmierne brilantné a mimoriadne kreatívne diela, ktoré ilustrujú výnimočnú odbornosť, talent a bystrosť svojich dizajnérov. Od Daxi Daxi Miestny Kultúrny Festival sa očakáva, že bude úžasným, vzorovým dielom, pozoruhodne profesionálnym a hlboko inovatívnym. Tento dizajn ocenený Striebornou cenou A' Design Award je veľmi pozoruhodný, obdivovaný vynález, ktorý prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Daxi Daxi Miestny Kultúrny Festival je výtvor, ktorému mnohí závidia, ktorý vzbudzuje túžby, prináša pozitívne pocity a vyvoláva úžas a údiv.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Lord Guan's birthday celebration is an important traditional event held in the rural outskirts of Taipei. The local people call it "the second Chinese New Year for Daxi," and everyone in the township of Daxi uses to put significant effort into the preparations. Tasked to preserve and promote the event, since 2018, BIAS has developed and implemented an urban festival to help the township preparing for the celebration. The festival has been named "Daxi Daxi," i.e., a play of words that means "Good Luck Daxi." In particular, in 2020, the third installment of "Daxi Daxi," the "Lord Guan Online" concept was implemented, i.e., a creative offline and online approach that 'allows the god's blessings to spread far away' through the new media. This festival strengthened the local community's identity, but the last installment attracted more than 100,000 people to the township. Besides this, an exhibition focused on the "backstage" of the religious event and a show mixing modern and traditional arts were implemented. By this, BIAS hopes that the traditional culture can intertwine with the urban one and, thanks to this, get enough momentum to be preserved for the future.
Rozmery a balenie: Total event area: 121,000 sqm
Štítky: festival, traditional rural culture, urban pop culture, religion, parade, design as mediation, curating
Výrobná technológia: The main concept of Daxi Daxi is to combine traditions and pop culture so as to both rejuvenate the audience of Taiwanese religious festivals and deepen the understanding of these by the young generations. In order to achieve this, a curatorial approach was adopted, focused on selecting a series of young artists and designers that could cooperate with those holding the traditions. Most importantly, the artists, designers, and the holders of traditions were supported by BIAS that mediated their cooperation so as to ease their efforts and bring it to a good end. That is to say, BIAS initiated their encounter and acted as a facilitator and translator of their different point of view.
Dizajnérska výzva: The key challenge of the project was at the curatorial level. In particular, it was the selection of third-party artists and designers that could dialogue with those today bringing forward the ancient traditions. Not only but also, it was to create proper occasions for the encounter of these seemingly opposite actors.
Výskum: The research was developed on various aspects, including the following. First of all, it was developed a deep understanding of ancient rituals and those people that carry on the traditions today. Then, it was developed curatorial research on a set of artists and designers that could develop a dialogue and thus intervene in the strategic renewal of traditions. Finally, mediatory research was implemented in order to help the community and the designers collaborate for the good end.
Inšpirácia: Usually, Taiwanese religious ceremonies are conservative and based on rural traditions that strictly dictate parade rules. To share the charm of the folk beliefs with the urban public, BIAS tried to mediate the ancient traditions by a strategic set of design interventions and educational activities that could provide a contemporary pop culture vibe to the festival.
Trvanie projektu: The event starts in mid-July and finishes in mid-August each year since 2018 in Daxi, Taiwan. The last installment was held in 2020.
Pracovný postup: The key aspects of the festival are to be found in the mixing of various aspects of the traditional parade rules and preparations with popo-culture and aesthetics. In particular, while the traditional aspects were not obliterated or negated in their functionality, touches of a new aesthetics were added and communicated to the large public as the product of a new pride of the local community.
Členovia tímu: Main Curator: BIAS Architects & Associates
Zdroje obrázkov: Image #1: Photographer Yu Dong, 2019
Image #2: Photographer Yu Dong, 2020
Image #3: Photographer Jia-Ying Yang, 2019
Image #4: Photographer Yu Dong, 2018
Image #5: Photographer Jia-Ying Yang, 2018