Nostalgia Parfumerijska Trgovina – avtor Dmitry Pozarenko

Delo Nostalgia Parfumerijska Trgovina avtorja Dmitry Pozarenko je izjemno cenjeni dobitnik prestižne nagrade 2020 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje notranjega prostora in razstav.

SrebrnaInterier· 2020

Nostalgia Parfumerijska Trgovina

avtor/ica: Dmitry Pozarenko

Naročnik: Gold Apple

Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Interier

36,544

Potrjeni dobitnik nagrade

Preverite status nagrade za #102233

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Nostalgia Parfumerijska Trgovina

Industrijske pokrajine v letih 1960-1970 so spodbudile ta projekt. Kovinske konstrukcije iz toplo valjanega jekla ustvarjajo realistično intonacijo proti utopiji. Zarjaveli profiliran list starih ograj ustvarja vzdušje popolne svobode izražanja. Odprte tehnične komunikacije, obloženi ometi in pulti iz granita dodajo notranjemu industrijskemu šiku šestdesetih let.

Priznanje

O nagradi Srebrna nagrada A' Design Award

Nostalgia Parfumerijska Trgovina je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Nostalgia Parfumerijska Trgovina se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Nostalgia Parfumerijska Trgovina je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The hybrid design of the store embodies the image of the trading space of the post-consumerism era and disappointment in the myths of glamor. A rusty profiled sheet of old fences creates an atmosphere of complete freedom of expression. The metal structures of the equipment made of hot-rolled steel of different sections create a realistic intonation of anti-utopia. Granite countertops and shabby plaster add to the interior industrial chic of the sixties.
Dimenzije in embalaža: The total area is 1630 sq.m.
Oznake: interior design, retail space, metal, stone, industrial, sixties
Proizvodna tehnologija: Main construction materials: hot-rolled steel, tinted stainless steel, profiled sheet, granite, oak
Oblikovalski izziv: The creative challenge of the project was to recreate the industrial atmosphere of the 60-70s of the 20th century. As a solution, various types of manual processing of steel were used in the manufacture of equipment. The special warmth of the space is added by old window frames, sawn and laid vertically on the wall. Together with the old profiled sheet, they allow the viewer to experience historical authenticity.
Raziskave: Among the modern metropolis, the design of the store resolves the contradiction between the individuality of particular person and the leveling difference of the city's strength, between the individual human I and the monolithic urbanistic WE. Therefore, the Gold Apple inverts the external and internal, interchanges the city and man, introducing an urban spirit into the interior space.
Inspiracija: Nostalgia for the 60-70s of the 20th century is new, it is nostalgia for believing in a bright future. Old industrial landscapes are perceived as artefacts of the era carried away by a new digital reality. Abandoned metallurgical workshop became an inspiring idea of this project.
Trajanje projekta: The store is located in the center of Moscow. The project was completed in 2018.
Potek delovanja: The industrial environment of the store creates an atmosphere of democracy, freedom of expression and accessibility. This was the ideological basis of this project. The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Člani ekipe: Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Sonyak
Zasluge za slike: All images: photographer Mick Pomortsev, 2019.