Catzz Mačja Postelja – avtor Mirko Vujicic

Delo Catzz Mačja Postelja avtorja Mirko Vujicic je izjemno cenjeni dobitnik prestižne nagrade 2020 Platinasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje izdelkov za nego, igrače in potrebščine za živali.

PlatinastaNega živali· 2020

Catzz Mačja Postelja

avtor/ica: Mirko Vujicic

Naročnik: Mirko Vujicic

Dobitnik nagrade Platinasta nagrada A' Design Award v kategoriji Nega živali

1,998,917

Potrjeni dobitnik nagrade

Preverite status nagrade za #102975

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Catzz Mačja Postelja

Pri oblikovanju mačje postelje Catzz so navdih črpale potrebe mačk in lastnikov ter morale združiti funkcijo, preprostost in lepoto. Med opazovanjem mačk so njihove edinstvene geometrijske značilnosti navdihnile čisto in prepoznavno obliko. Nekateri značilni vedenjski vzorci (npr. Premikanje ušes) so se vključili v mačjo uporabniško izkušnjo. Ob upoštevanju lastnikov v mislih je bil cilj ustvariti kos pohištva, ki bi ga lahko prilagodili in ponosno razstavili. Poleg tega je bilo pomembno zagotoviti enostavno vzdrževanje. Vse to omogoča eleganten, geometrijski dizajn in modularna struktura.

Priznanje

O nagradi Platinasta nagrada A' Design Award

Catzz Mačja Postelja je prejemnik Platinaste nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje resnično izjemnim, elegantnim in veličastnim oblikovanjem. Prejemniki Platinaste nagrade so čudeži ustvarjanja, priče meja intelektualne ustvarjalnosti, ki kažejo neprekosljivo profesionalnost in genij svojih oblikovalcev. Od takih oblikovanj se pričakuje, da bodo najbolj znana dela, ki opredeljujejo estetiko dobe, prispevajo k blaginji družbe in premikajo meje umetnosti, znanosti, oblikovanja in tehnologije. Catzz Mačja Postelja kaže transcendentno raven odličnosti in nedvomno dela svet boljši kraj s svojimi koristnimi in dragocenimi lastnostmi. Catzz Mačja Postelja je delo, nagrajeno s Platinasto nagrado A' Design Award, ki prebuja želje, navdihuje, vznemirja, razveseljuje in vzbuja veliko veselje.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Catzz cat bed relies on clean and contemporary design, which is the result of careful thinking and research in order to make a perfect combination of functionality, content and form. The modularity of the product enables personalization, reconfiguration, easy maintenance and conveniently flat packaging.
Dimenzije in embalaža: Product dimensions:
Width: 570 mm
Depth: 580 mm
Height: 610 mm

Triangular module (equilateral triangle) specifications:
Edge dimension: 288 mm
Thickness: 11 mm
Oznake: cat bed, pet furniture, pet supplies, cat toys
Proizvodna tehnologija: Triangular modules are made from felt pieces and plastic plates, all cut by a laser. Two felt pieces are glued to a plastic plate in the middle, and the hems of felt pieces are sewn. Each module corner has a snap fastener stud attached. Assembly connectors, made from metal by cutting and bending, have snap fastener sockets attached. Modules used for "ears" do not have a plastic plate, but only two pieces of felt sewn together, and have fabric connectors because the "ears" need flexibility.
Oblikovalski izziv: After the research, a clear need for a cat bed that assembles and disassembles easily, but is sturdy at the same time, arose. The challenge was not to use any screws and to avoid using tools. I needed something simple. Therefore, I opted for snap fasteners to connect the triangular modules reliably and plastic plates to strengthen them within, making modules thin and sturdy. As a result, those modules can fit into a flat packaging which is simple to transport.
Raziskave: The purpose of the research was to gain insight into cat owners' needs and wishes regarding cat furniture and toys. First, a survey was conducted in March, 2019. The total of 250 participants completed the survey anonymously. The results showed that most participants valued these characteristics most (in decreasing order): ease of cleaning, ability to personalize it, contemporary design, and reasonable price. Secondly, using prototypes, the functionality and ergonomics were tested.
Inspiracija: I was inspired by my own cat in terms of both form and function. Distinct geometry in my cat facial features guided the form of design, whereas her movement and behavior inspired the interactive aspect. The material was chosen to fit the cat needs for a warm and snugly environment, which felt provides. Knowing that cats are always on the lookout for the perfect hiding and resting spot and that their preferences vary, it was important for me to provide the possibility for adaptation.
Trajanje projekta: The idea was born in Belgrade, in the beginning of 2019. It was followed by numerous sketches and mock-up models, and searches for different kinds of materials. In September 2019, after having finalized the design, I made the prototype. The prototype enabled an insight into the product's minor flaws, which were dealt with. Afterwards, technical specifications and production technology were defined in January 2020.
Potek delovanja: Catzz cat bed can be easily disassembled if needed to be washed, transported or reconfigured. It comes in different colors so that it can match the cat color or complement the space. Also, it can be transformed in three variants to fit the cat personality and needs (e.g. more or less privacy or warmth). It comes with a cat toy tied to Catzz cat bed ear by an elastic string, which makes the ear move when the cat plays with the toy, and if there is more than one cat, they can join the play.