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Roi Re Primarna funkcija: Ilustracija – avtor Poovakorn Watcharaphongphiphat

Delo Roi Re Primarna funkcija: Ilustracija avtorja Poovakorn Watcharaphongphiphat je izjemno cenjeni dobitnik prestižne nagrade 2022 Železna nagrada A' Design Award v tekmovalni kategoriji Družbeno oblikovanje.


ŽeleznaDružbeno· 2022

Roi Re Primarna funkcija: Ilustracija

avtor/ica: Poovakorn Watcharaphongphiphat

Naročnik: Mahidol University International College

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Družbeno

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Potrjeni dobitnik nagrade

Preverite status nagrade za #127338

Barve

Dizajn

O dizajnu Roi Re Primarna funkcija: Ilustracija

Roi Re je spletna razstavna spletna stran, ki se osredotoča na zgodbe tajskih uličnih prodajalcev v starem slogu, ki jih danes skoraj ni več. Cilj je ustvariti spoštovanje in ozaveščenost mladih generacij o tajski kulturi z raziskovanjem teh redkih uličnih prodajnih dejavnosti v starem slogu. Roi Re ponuja informacije, znanje in orodja z uporabo edinstvene in zanimive serije ilustracij.

Priznanje

O nagradi Železna nagrada A' Design Award

Roi Re Primarna funkcija: Ilustracija je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Roi Re Primarna funkcija: Ilustracija se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Roi Re Primarna funkcija: Ilustracija zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti
"Roi Re" is an online exhibition website focusing on stories of Thai old style street peddlers that rarely exist in the present day. The aim is to create appreciation and awareness among young generations toward Thai culture through the exploration of these rare old-style street vending activities. Roi Re provides information, knowledge, and tools through the use of a unique and riveting series of illustrations.
Oznake
illustration, Graphic Design, Culture, Archive, Thai, Website, Exhibition, Young, History
Proizvodna tehnologija
“Roi-Re” provides information, knowledge, and tools through the use of unique and riveting series of illustrations, on-location Augmented Technology (AR) in the form of pop-up kiosks, and series of promotional materials to connect the younger generation to what street paddlers used to be in the past.
Oblikovalski izziv
Many of the stories often come from word of mouth and memories of an older generation and the official records of their stories are hard to find. Therefore, the content mostly comes from interviews of older generations who had known and experienced old-style street peddlers.
Raziskave
Thai old-style street peddlers have had a long and strong relationship with Thai culture and people. However, the development and modernization these days cause them to be less dominant, many have slowly changed their form, and some of them have disappeared. In addition, their stories often come from word of mouth and memories of older generations, which sometimes got disconnected with newer generations and the official records of their stories are rare and hard to find.

The aim of this project is to preserve and create an appreciation of Thai old-style street peddlers to a younger generation. By bringing their stories back in the present time with the help of technology, AR, virtual museum, motion graphic video, on-location pop-up kiosk, and fun illustration style, the young generation is allowed to explore and experience what was it like for street padders in the past.
Inspiracija
Since the past, street peddlers have had a long and strong relationship with Thailand. However, the development and modernization caused old style street peddlers to be less dominant. Many of the unique street peddlers have slowly changed their form, and some of them have disappeared. Moreover, their stories often come from word of mouth and memories of older generations, which sometimes got disconnected from younger generations.
Trajanje projekta
The project started in September 2019 with the research and design development and finished in July 2020 for the exhibition showcase at Siam Center (Bangkok) on 20-22 November 2020.
Potek delovanja
The online exhibition website provides information, knowledge, and tools through the use of a unique and riveting series of animated illustrations to mimic the environment of the street peddlers in the past. Audiences can play and explore items that pop up on the screen along with on the physical exhibition display, pop-up kiosks, using Augmented Technology (AR) to explore the hidden peddlers' stories on various historical locations, such as, Charoen Krung Road.

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