Mercedes-Benz Russia SAO Razstavni Dizajn – avtor Viktor Bilak

Delo Mercedes-Benz Russia SAO Razstavni Dizajn avtorja Viktor Bilak je izjemno cenjeni dobitnik prestižne nagrade 2016 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje notranjega prostora in razstav.

ŽeleznaInterier· 2016

Mercedes-Benz Russia SAO Razstavni Dizajn

avtor/ica: Viktor Bilak

Naročnik: Expolevel

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Interier

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Barve

Dizajn

O dizajnu Mercedes-Benz Russia SAO Razstavni Dizajn

Glavna ideja estetske zasnove stojala Mercedes-Benz Russia SAO je podoba zasukane ceste. Izraža se z lomljenimi črtami gosenic na tleh, stropu in stenah kabine. Konceptualno združuje vse dele kabine in organizira pot za hojo obiskovalcev po stojnici.

Priznanje

O nagradi Železna nagrada A' Design Award

Mercedes-Benz Russia SAO Razstavni Dizajn je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Mercedes-Benz Russia SAO Razstavni Dizajn se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Mercedes-Benz Russia SAO Razstavni Dizajn zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: The Mercedes-Benz exhibition stand presented commercial vehicles, produced in Russia. The main idea of artistic conception of the stand - the image of twisting road. It is expressed by broken lines of track on the floor in orange color and repeating it lines of dropped ceiling. They define the trajectory for walking of visitors on the stand.
Dimenzije in embalaža: The exhibition stand is 1504 sq. m. It consists two islands 16x36x7 m and 26x36x7 m.
Oznake: The image of road, broken lines, twisting way, dropped ceiling, Mercedes-Benz Russia SAO, Double Form Octanorm system.
Proizvodna tehnologija: The stand constructed by Double Form Octanorm system, surfaces made from ecological materials - recycled chipboard.
Oblikovalski izziv: The hardest part of design activity was to organize the space for demonstration a lot of cars. The image of road help to decide this task.
Raziskave: This project required detailed empirical research the real space for placement of vehicles. For this aim it was necessary to organize all cars in groups and to place them on the plan of the stand, then to build them in 3D project.
Inspiracija: The broken line, symbolizes the way, repeated on the walls of the booth. It is conceptually integrates all of its parts and organize the space, separating presentation area and the scene and offices.
Trajanje projekta: The project started in May 2015 in Moscow and finished in September 2015 in Moscow. It was realized in Comtrans-2015 in September 2015, Moscow, Russia.
Potek delovanja: The main artistic idea of the stand - the image of twisting road. It is expressed by broken lines of track on the floor and repeating it lines of dropped ceiling. They organized the trajectory for walking of visitors on the stand. The broken line, symbolizes the way, repeated on the walls of the booth. It is conceptually integrates all of its parts and organize the space, separating presentation area and the scene and offices.
Člani ekipe: Designer: Viktor Bilak.
Zasluge za slike: Image #1: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #2: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #3: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #4: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #5: Photographer Viktor Bilak, Mercedes-Benz, 2015.