Tick Tock Turtle Otroška budilka – avtor Daniel Lau

Delo Tick Tock Turtle Otroška budilka avtorja Daniel Lau je izjemno cenjeni dobitnik prestižne nagrade 2019 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje izdelkov za dojenčke, otroke in najstnike.

ŽeleznaIzdelki za dojenčke· 2019

Tick Tock Turtle Otroška budilka

avtor/ica: Daniel Lau

Naročnik: emagine A

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Izdelki za dojenčke

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Dizajn

O dizajnu Tick Tock Turtle Otroška budilka

Tick Tock Turtle je zasnovana za otroke vseh starosti. Otroci lahko enostavno razumejo potek časa z opazovanjem osvetljenih pik na oklepu, ki delujejo tudi kot postopne luči za prebujanje, ki posnemajo sončni vzhod. Ko se aktivira alarm, luči napolnijo celotno površino, kot da bi bile ploščice na želvinem oklepu. Oklep deluje tudi kot gumb, s katerim otroci aktivirajo rdeče nočne luči, medtem ko so ostali gumbi za starševske nastavitve skriti pod odstranljivim oklepom. Spodnja polovica želve je izdelana iz mehkega silikona živilske stopnje in se ponoči trdno prime na posteljo.

Priznanje

O nagradi Železna nagrada A' Design Award

Tick Tock Turtle Otroška budilka je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Tick Tock Turtle Otroška budilka se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Tick Tock Turtle Otroška budilka zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: Tick Tock Turtle is a fully modular design that can be outfitted with various child friendly outer appearances. The patent pending inner design allows an array of parental settings buttons to be hidden away from view inside its shell which also a button for kids. When the sunrise lights are activated, the plates of the shell illuminate one by one slowly getting brighter form a fully lit shell.
Dimenzije in embalaža: 200 mm x 200 mm x 76 mm
0.47 kg
Oznake: Kids clock, sleep trainer, learn time, sleep aid, light alarm, sleep cycle alarm, portable alarm, activity timer
Proizvodna tehnologija: A significant amount of time was spent prototyping to account for the optics of the shell light effect. Varying shapes of the lenses needed to be adjusted to produce a rounded circle on the shell when lit up. Different finishes on the lenses and translucency on the shell were experimented with to reach the desired illuminated soft dot effect.
Oblikovalski izziv: Based on user survey, it was unanimous that a two tone design was the favored as opposed to a single tone design. The most difficult challenge of this design was ensuring the two tone silicone outer housing was reproducible in a production environment at a cost that would support retail of the product. After multiple trials, it was found that double injection of plastic to produce a two tone silicone product could not meet the product target costs and quality requirements. The final product uses a single tone color injection mold with a silicone paint spray overlay to produce the desired design.
Raziskave: The design of the clock originated based on market survey and patent research where the goal was to implement all of the key health and learning features of existing clocks in a new kids friendly design. Market surveys were done based on online retail analysis tools and patent research was outsourced prior to design. The design was further validated by going through a successful crowdfunding campaign.
Inspiracija: The inspiration behind the design was it had to be beautiful yet functional. The shape and pattern of the clock naturally led to a turtle as a child friendly design. The design was created with the thought that the display and the clock numbers needed to be large enough for children to easily see while keeping all parental buttons completely hidden away. Considerations were made that physical buttons must be included for ease of use as opposed to a wireless approach.
Trajanje projekta: The project started in April 2017 and was finished in May 2018
Potek delovanja: Tick Tock Turtle was designed to be the all-in-one sleep companion. With a wide range of functions, its key features include wake up lights and sleep cycle detection, both of which require the clock to be placed on the mattress next a sleeping child. The silicone material allows the unit to securely stick to the mattress even through child movement on the bed. Settings are made by parents in a hidden layer under the shell. Throughout the night the child can press the shell as a button to activate the night light function of the clock. This also shows the progression of time throughout the night.
Patenti: Patent Pending. 29616289. Daniel Lau. 2017. USA
Patent Pending. 29616301. Daniel Lau. 2017. USA
Patented. ZL 2017304632325. Daniel Jiarmin Lau. 2018. China
Patented. ZL 2017304621458. Daniel Jiarmin Lau. 2018. China
Člani ekipe: Daniel Lau, Sabrina Chen, Allen Wang, Jax Liao, Tilin Li, William Liu, Kelly Chow, Archo Yeh
Zasluge za slike: Image Credits: Duncan Longden Photography