Alu sa'o i le anotusi
Kallucci Boot 3D Key Art e Mateus Morgan de Aguiar

O le mamanu Kallucci Boot 3D Key Art e Mateus Morgan de Aguiar o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Auro i le Vaega Tauva Ata Komepiuta.


AuroAta Komepiuta· 2021

Kallucci Boot 3D Key Art

na mamanuina e Mateus Morgan de Aguiar

Tagata Fa'atau: Morgan Studio

Manumalo o le A' Design Award Auro i le Vaega Ata Komepiuta

74,244

Lanu

Le Mamanu

E Uiga ia Kallucci Boot 3D Key Art

O le manatu autu o le mamanu na aumaia e ala i elemene faigofie, e pei o papa, o le itu o le tumau ma le tetee e manaʻomia e le oloa, faʻalatalata saʻo i lona faʻaogaina ma le tagata faʻatau olaga. O tioata faʻaopoopo e faʻapipiʻiina e aumai ai se faʻailoga i le mea autu, e tuʻuina atu ai se ea faʻafefeteina e faʻaosofia ai le fia iloa o tagata faʻatau.

Le Fa'ailogaina

E Uiga i le A' Design Award Auro

O le A' Design Award Auro na manumalo ai Kallucci Boot 3D Key Art, o se faamaoniga matuā mamalu e tuuina atu i mamanu o le tulaga muamua, matagofie ma maoaʻe. O ē manumalo i le Auro o galuega fou tele, matuā vaai i le lumanaʻi ma susulu e faaalia ai le atamai, le poto ma le tomai o tagata mamanu. E faamoemoeina Kallucci Boot 3D Key Art e avea ma mea fou e matuā vivii, e faatulaga ai uiga fou ma tetele, e tuuina mai ai se tau e leʻi iai muamua. O lenei mamanu na manumalo i le A' Design Award Auro o se galuega ofoofogia, ua faaaloalogia, e aogā tele ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Kallucci Boot 3D Key Art e fatuina ai lagona malosi o le manaʻo, faaosofia le tuinanau, faalauiloa le fatufatuaʻi ma faamalosia i tatou.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The idea is to bring the characteristics of the product through the use of visual elements, connecting the shoe direct to the customers life style. The mood also transmits durability, present on the shoe essence and a pinch of a mystical language that comes with the crystal elements. Everything made in 3D without scans
Fua & Fa'apipi'i
Width 5000px x Height 5000px 300dpi
Fa'ailoga
boot, shoe, cgi, footwear, fashion, 3d boot, cgi boot, kallucci
Tekonolosi Gaosiga
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Lu'itau o le Mamanu
The hardest part was making the 3D model itself, considering that there's a lot of parts that had to be perfectly as the real product.
Su'esu'ega
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Fa'aosofia
The comes from the nature, connecting the image directly with the customers life style. The rocks refer to the durability of the product.
Umi o le Poloketi
I started the piece on november 21 and it took about 1 month, ending on december 21.
Fa'agasologa o Galuega
The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Sui o le 'Au
3D modelling and texturing: Mateus Morgan
Agency: Dote

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E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

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