Alu sa'o i le anotusi
Fab Sustainable Fashion Design e Tanya Dunaeva

O le mamanu Fab Sustainable Fashion Design e Tanya Dunaeva o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Ario i le Vaega Tauva Mamanu Ata Fa'atusa.


ArioAta Fa'atusa· 2021

Fab Sustainable Fashion Design

na mamanuina e Tanya Dunaeva

Tagata Fa'atau: Tanya Dunaeva

Manumalo o le A' Design Award Ario i le Vaega Ata Fa'atusa

41,798

Lanu

Le Mamanu

E Uiga ia Fab Sustainable Fashion Design

Ie / FAB o se Fa'aaliga o Fa'atauga Mautu. O le galuega autu i le atina'eina o le fa'aaliga fa'asinomaga o le faia lea o se faiga fa'akomipiuta. O le faʻalavelave faʻafuaseʻi na faʻaaogaina i le mamanu Concept e atagia ai se tasi o feʻau tutotonu o le faʻaaliga - o se valaʻau e faʻaitiitia le faʻaaogaina i le vaega o faʻataʻitaʻiga, o se valaau mo le faʻaaogaina talafeagai. I le fa'ata'ita'iga, o le fofo e fa'avae i luga o se ituaiga koluse o se pea fonu'i-mamao fa'afuase'i ma fa'alatalata, e pei o gaugau o ie.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Fab Sustainable Fashion Design, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Fab Sustainable Fashion Design e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Fab Sustainable Fashion Design o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
Fabric (FAB) is an Exhibition of Sustainable Fashion. The main task in developing the exhibition identity was to create a typographic style. The accidental font used in the design Concept reflects one of the central messages of the exhibition – a call to reduce consumption in the fashion sector, a call for reasonable consumption. Graphically, the solution is based on a cross-type of a pair of fonts-strictly grotesque and openwork accidental font, resembling the folds of fabric.
Fua & Fa'apipi'i
The Concept Identity of the exhibition is designed for many media: the design of the entrance group, posters and advertising on the streets of the city, navigation inside the exhibition space, information leaflets and the exhibition catalog, souvenir promotional products.
Fa'ailoga
Fashion, Concept design, identity, student, Tanya Dunaeva, Sustainable, Eco, Vegan, Exhibition, Russian Higher School of Economics, HSE Art and Design School, Leonid Slavin
Tekonolosi Gaosiga
Collages, mock-ups in Adobe Photoshop are performed. Openwork letters in a light airy outfit lose it by half, while the functional component is preserved – the grapheme can be read quite easily. Typography is inspired by Cinema 4D lessons. Simple generative design tools allow achieving significant visual effects.
Lu'itau o le Mamanu
The difficulty of the work was that not all the fashion audience is ready to talk about the problems of Moderate consumption. This industry is still relatively new to the market and every step in drawing attention to this problem is very valuable, so the brighter and more convincing the overall design is, the more people it will be able to interest, engage and possibly change the situation in the future in the field of Moderate consumption.
Su'esu'ega
Before starting the work, a small desk study was conducted, the purpose of which was to dive into the essence of the problem, analyze existing methods for solving the problem (who and how participates in the movement for Moderate consumption in the fashion industry) and form the main content of the future exhibition based on the collected data and analytical conclusions.
Fa'aosofia
The fashion industry is one of the largest contributors to environmental pollution, the second largest industrial polluter in the world. The dominance of Fast Fashion, when the largest fashion brands organize a race for the speed and cheapness of clothing production, leads to an increase in greenhouse gas emissions, encouraging the production of low-quality clothing with a short cycle of use, to scandals due to poor working conditions. The FAB exhibition tells about design trends in the field of sustainable fashion.
Umi o le Poloketi
Project is done at Russian Higher School of Economics as one of the students Projects and took about 3 weeks
Fa'agasologa o Galuega
Identity talks to fashion consumers in their language, she immediately declares that this exhibition is about fashion, but fashion is not quite ordinary, fashion is in the trend of Moderate consumption and thus it attracts attention to itself better, stands in a separate row from mass consumption, attracting the attention of opinion leaders among consumers and market leaders among production.
Sui o le 'Au
Special thanks should be delivered to Russian Higher School of Economics (HSE Art and Design School) and personally to Leonid Slavin, head of Art direction MA Program.

Lagolago Tau Tupe

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E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga