O le mamanu Type Specimen Alskar Mataitusi e Paul Robb and Moira Bartoloni o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Ario i le Vaega Tauva Mamanu Ata Fa'atusa.
ArioAta Fa'atusa· 2022
Type Specimen Alskar Mataitusi
na mamanuina e Paul Robb and Moira Bartoloni
Tagata Fa'atau: S6 Foundry
Manumalo o le A' Design Award Ario i le Vaega Ata Fa'atusa
Manumalo Fa'ailoga Fa'amaonia
Fa'amaonia le Tulaga o le Fa'ailoga mo #137088Le Mamanu
E Uiga ia Type Specimen Alskar Mataitusi
Alskar sans ose mata'itusi mata'utia lautele lautele sans serif fa'aonaponei fa'atasi ai ma le malosi fa'atusa fa'atusa fa'atusa fa'atusa, fa'ata'ita'i i mea fa'alelei ma fa'atusa ai suiga fa'alelei fa'aonaponei. O le ituaiga faʻataʻitaʻiga na lolomi e pei o se nusipepa A2 (gaugau ma auina atu e pei o A4) ma faʻaalia ai le ituaiga mataitusi ma se lagona faʻaonaponei ma le poto masani.
Le Fa'ailogaina
E Uiga i le A' Design Award Ario
O le A' Design Award Ario na manumalo ai Type Specimen Alskar Mataitusi, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Type Specimen Alskar Mataitusi e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Type Specimen Alskar Mataitusi o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
I Tua o le Mamanu
Pepa Fa'asalalau
Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.
- Uiga Fa'apitoa
- Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
- Fua & Fa'apipi'i
- The project was designed in A2 spreads, folded to A4
- Fa'ailoga
- Font design, Branding, Identity, Type design
- Tekonolosi Gaosiga
- The final specimen was printed on newspaper stock in CMYK
- Lu'itau o le Mamanu
- The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
- Su'esu'ega
- We researched the Brutalist movement in both architectural and visual arts.
- Fa'aosofia
- The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
- Umi o le Poloketi
- The type face was developed from September 2021 and release January 2022.
- Fa'agasologa o Galuega
- The specimen was sent to existing and potential design customers.
- Sui o le 'Au
- Paul Henry robb
Moira Bartoloni - Fa'aaloaloga o Ata
- Paul Henry Robb
Lagolago Tau Tupe
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