Alu sa'o i le anotusi
Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga e Ju Jijing

O le mamanu Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga e Ju Jijing o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.


ApamemeaAta Fa'atusa· 2023

Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga

na mamanuina e Ju Jijing

Tagata Fa'atau: Northeastern University of China

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

11,406

Lanu

Le Mamanu

E Uiga ia Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga

Dalian Seafood o se fa'asinomaga fa'apitoa ma mamanu afifiga mo oloa mai le sami ua sauni e 'ai. O le logo ma ana ata fa'atupuina e fa'aaogaina i luga o se pusa e tasi, o se pusa meaalofa umi e toso mai fafo o lo'o iai ni pusa laiti se tolu, fa'apea ma apa afifiga. O ata fa'akonaki e maua mai i uiga tulaga ese o meaola eseese o le sami, ma fa'atulaga i se faiga fa'afouina ma fa'atasi. O feso'ota'iga lanu pupula e maua ai se foliga fou mo le faiga atoa. O le afifiga e lolomi fa'akomepiuta i se fa'ai'uga matte i luga o mea e mafai ona toe fa'aaoga, ma o le pusa meaalofa e toso mai fafo e faigofie ona tatala.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Dalian Seafood Mamanu Igoa Fa'ailoga ma Afifiga e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The work uses graphic language to draw seafood packaging vision. The packaging illustrations are abstracted and graphically displayed according to various characteristics of marine products, and the repeated and staggered layout style is adopted; The contrast of color levels is bright and fresh, showing a sense of vitality of the series. The graphic design of the brand font is carried out to spread the brand culture of seafood in a way that suits the modern aesthetic.
Fua & Fa'apipi'i
label:69mmx117mm Small packing box:120mmx120mmx120mm
can:110mmx110mmx60mm Set box:360mmx120mmx120mm
Fa'ailoga
Food, logo, packaging, brand, image, graphic design
Tekonolosi Gaosiga
The logo and derivative graphics of the brand are applied to a set of packaging, consisting of a single package, a long pull-out gift box, containing three small packaging boxes and packaging cans, which are printed by digital printing with the matte process, and the packaging is made of environmentally friendly and recyclable materials.
Lu'itau o le Mamanu
The difficulty of this project design is how to make the product brand have its unique performance style and artistic effect. It not only meets the aesthetic acceptance effect of young people, but also can obtain social feedback after sales.
Su'esu'ega
The ready-to-eat marine products on the market do not pay attention to the packaging vision, which leads to the reduction of the purchase degree. The user's emotional experience is not satisfied, which is not paid attention to the public consumers. Therefore, through this modern and simple visual expression form, the visual packaging will be carried out again, and the marine organisms will have emotional resonance with the consumers through the graphic language, meet the consumer's visual emotional experience, and improve the brand's uniqueness and popularity.
Fa'aosofia
Through the visual design of packaging and the extension design of cultural and creative packaging for the brand of Dalian Seafood, explore the presentation mode of visual novelty of seafood packaging, extract abstract graphics according to the characteristics of different seafood elements, and form its unique order by using repeated and staggered layout patterns, and use graphic language to express the characteristics of different seafood products, attracting the love of young consumers.
Umi o le Poloketi
The project was launched in September 2022 and completed in November 2020.
Fa'agasologa o Galuega
Pull-out packaging is convenient for consumers to open. The packaging material and process are simple and easy to mass production. Brand element graphics can be used in many ways.
Fa'aaloaloga o Ata
Ju Jijing,2022.

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Fa'ailoga