Aeon Wallet Polokalama Faaletupe Atoatoa e Fourdigit Inc.

O le mamanu Aeon Wallet Polokalama Faaletupe Atoatoa e Fourdigit Inc. o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Apamemea i le Vaega Tauva Mamanu Fe'avea'i.

ApamemeaFe'avea'i· 2024

Aeon Wallet Polokalama Faaletupe Atoatoa

na mamanuina e Fourdigit Inc.

Tagata Fa'atau: Aeon Financial Service Co., Ltd.

Manumalo o le A' Design Award Apamemea i le Vaega Fe'avea'i

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #158393

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Aeon Wallet Polokalama Faaletupe Atoatoa

O le Aeon Wallet o se auaunaga faaletupe atoatoa e tuuina atu e le Aeon Group, o se kamupani tetele tele ma le 17,900 faleoloa ma le 9 trillion yen i faatauina. E iai le 48.24 miliona sui kata faikeredito ma ofoina atu auaunaga faaletupe eseese o se kamupani tuufaatasi. O le Aeon Wallet e iai sona mamanu faigofie ma malamalama e mafai e soona tagata ona faaaogaina. E ala i le fautuaina o manaoga taua e tusa ai ma le tulaga o le tagata faaaoga, e tuuina atu ai ia te i latou se aafiaga faapitoa. Ua matou fausia se auaunaga faaletupe e mafai ai e tagata faaaoga ona maua faigofie faamatalaga latou te manaomia moni.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Aeon Wallet Polokalama Faaletupe Atoatoa, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Aeon Wallet Polokalama Faaletupe Atoatoa e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Aeon Wallet Polokalama Faaletupe Atoatoa e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Comprehensive financial services provided by Aeon group, a huge conglomerate operating in Japan and Asia with 17,900 stores, 570,000 employees, and sales of 9 trillion yen. Aeon targets suburban/rural residents with limited digital and financial literacy. A user-friendly app redesign aims to cater to all users by customizing information based on their needs. This ensures a personalized experience, minimizing the risk of missing critical information.
Fua & Fa'apipi'i: Our goal is to provide a user-centric experience, including a home UI where users can select defaults, recommendations based on usage, and suggested features even without user selection. We aim to offer a new payment service that differs from conventional services. Additionally, we provide channel options like widget provision to cater to various scenes.
Fa'ailoga: Financial, Payment, Card, Bank, Shopping, Disaster
Tekonolosi Gaosiga: The app's framework is "Flutter", enabling efficient and speedy development. The operability and user-friendliness were confirmed at an early stage with implemented functionality, allowing for improvements. Furthermore, "Lottie" was used for some animations, such as tutorials and object interactions, to achieve smooth and unique movements in a lightweight manner.
Lu'itau o le Mamanu: In Japan's payment market, various providers like credit cards, QR code payments, electronic money, and BNPL are vying for space. Many Japanese financial apps aim to become "super apps", yet Japan's cashless ratio stood 36% in 2022, low by global standards. Users need help to keep up with the plethora of options, and Aeon Wallet strives to offer the best experience by providing simple functionalities and clear differentiation from competitors.
Su'esu'ega: Surveying other companies' services revealed dissatisfaction and latent needs in current payment and financial services. We also explored the primary functions used by our cardholders, in-store tasks, and usage scenarios for each financial product. Using data from user interviews conducted from concept study to public release, we designed a dynamic, personalized experience that improves literacy and continues to be conveniently used.
Fa'aosofia: We emphasized the importance of catering to individual users. While many Japanese financial apps previously featured crowded screens with numerous functions and ads, our research of 1,300 users revealed that only a limited number of functions were actually being used. To prevent users from overlooking valuable information due to information overload, we proposed a simple design philosophy and an app UX that allows users to customize information and functions as needed.
Umi o le Poloketi: Tokyo, Japan. The concept and visual identity planning started in September 2022, detailed design, development, usability testing, etc., began in December 2022, and the application was released in September 2023.
Fa'agasologa o Galuega: We aim to prevent information overload and ensure users get all essential details. Users can customize the UI and skins according to their needs to foster user attachment and usage, and they can quickly grasp their usage status through visual representations and interactions, regardless of their financial literacy. Furthermore, we provide disaster preparedness features in our daily contact services to enhance disaster awareness and ensure smooth actions and peace of mind during emergencies.