Alu sa'o i le anotusi
OH Techwear Taliga Faalogo e Shoupin Zhang

O le mamanu OH Techwear Taliga Faalogo e Shoupin Zhang o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Ario i le Vaega Tauva Oloa Leo.


ArioOloa Leo· 2024

OH Techwear Taliga Faalogo

na mamanuina e Shoupin Zhang

Tagata Fa'atau: Of Hunger

Manumalo o le A' Design Award Ario i le Vaega Oloa Leo

40,307

Lanu

Le Mamanu

E Uiga ia OH Techwear Taliga Faalogo

O le au fatuina sitaili ua tuufaatasia taliga faalogo ma teuga mo se aseta tulaga ese, fatuina mo ē e fiafia tele i sitaili. O lo'o iai se faiga faaeletonika atoatoa mo sitaili eseese, sipo Qualcomm maualuga le lelei, pepa leo Hi-Fi, leo siomia 3D, fausaga taliga e tu'u mamafa, ma le ola maa 12+20 itula. O le faiga e tuufaatasia tala fa'asaienisi, tomai fa'aleaganu'u o teuga, ma tekinolosi fa'aonaponei, e fatuina ai se mea ofuofu o le lumanai mo tupulaga millennials ma le Gen Z.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai OH Techwear Taliga Faalogo, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina OH Techwear Taliga Faalogo e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. OH Techwear Taliga Faalogo o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The fusion of jewelry accessories and electronic earphones presents a new breed - a blend of electronic wearables with fashion. Its appearance is that of a fashionable accessory, yet at its core, it is a high-quality OWS (Open Wireless Stereo) air-conduction earphone. This product is currently experiencing significant popularity in China, giving rise to a new trend among fashion-forward women called "E-Fashion Wear," integrating electronic wearables as a stylish statement.
Fua & Fa'apipi'i
112mm*75mm*43.5mm
Fa'ailoga
OWS, Accessory, Earphones, Techwear, Of Hunger
Tekonolosi Gaosiga
Technologically, it features a 14.2-16.2mm diameter wool diaphragm speaker, Qualcomm chip, Bluetooth 5.3 technology, call noise reduction, personalized app settings, both wired and wireless charging options, with a total battery life of 32 hours. Craftsmanship-wise, it is crafted with a mix of materials including zirconia, 18K white gold-plated copper, CNC machining, molded ABS, integrating production standards and safety standards from both the jewelry and electronics industries.
Lu'itau o le Mamanu
Open Wearable Stereo accessory earphones defy classification, competing with headphones and targeting the fashion accessory market. Initial enthusiasts in China, mainly from major cities, drive the trend, gaining traction in surrounding communities. OF HUNGER, China's pioneering fashion brand for electronic wearables, aims to redefine fashion and technology in the smart era. The OF HUNGER Wearable Stereo earphones mark the brand's first mass-produced products, innovatively creating a paradigm for "electronic wearable fashion," seamlessly blending fashion and technology.
Su'esu'ega
Merging fast fashion accessories with wireless headphones is both innovative and eco friendly, reducing the need for extra accessories and minimizing waste. Sustainability is key, with the product allowing style updates by altering the bridge shaped structure. From a business perspective, it's gained popularity in China, with users actively sharing experiences on social media. This user driven promotion contributed to enduring success. Launched during Paris and Shanghai Fashion Weeks, it expanded to Europe and Australia, propagating the concept of "electronic wearable fashion" associated with the brand.
Fa'aosofia
For fashion-forward women who prefer open-style earphones, traditional industrial design earphone types do not meet their needs for fashionable wear. The goal of this design is to create a new product category that combines jewelry accessories with wireless earphones in various styles. The aim is to provide an item that not only has high-quality earphone functionality but also exudes a high level of fashion. In doing so, we have resolved the conflict between ear accessories and headphone wear.
Umi o le Poloketi
The project started in Beijing in 2022, was completed in 2023, and was officially released in the Chengdu offline experience store on August 10, 2023. It will also be sold in online stores such as Tmall, Douyin, and Xiaohongshu.
Fa'agasologa o Galuega
Open the charging case, your phone's Bluetooth will recognize "Of Hunger," click to connect and start using. Features include listening to music, making calls, using voice assistants, and AI conversation. Control volume, song switch, and calls with touch. Through the app, switch modes, adjust sound profiles, and earphone lights provide status notifications.
Pateni
EUROPEAN UNION INTELLECTUAL PROPERTY OFFICE CERTIFICATE OF REGISTRATION:No 015034872-0001;No 015034872-0002;No 015034872-0003;No 015034872-0004,Yuan TIAN Shoupin ZHANG,22/09/2023.
Certificate of Registration for a UK Design:Design number: 6314167;6314168;6314169;6314170,Beijing Everything Evolution Trading Co., Ltd.Grant date: 29 September 2023;
Trademark, trademark registration number 62443424, trademark holder: Beijing Everything Evolution Trading Co., Ltd.
Sui o le 'Au
Designer: Shoupin Zhang
Designer: Yuan Tian
Fa'aaloaloga o Ata
#1 Photographer: Shoupin Zhang
#2 Photographer: Shoupin Zhang
#3 Photographer: Shoupin Zhang
#4 Photographer: CuiCui Studio
#5 Photographer: Shoupin Zhang

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