O le mamanu Ge Sang Lv Wu Logo a Kamupani e Xiaobing Cheng o se manumalo maualuga tele o le fa'ailoga mamalu 2025 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.

ApamemeaAta Fa'atusa· 2025

Ge Sang Lv Wu Logo a Kamupani

na mamanuina e Xiaobing Cheng

Tagata Fa'atau: Ge Sang Lv Wu

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

11,601

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #164842

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Ge Sang Lv Wu Logo a Kamupani

O Ge Sang Lv Wu o se logo kamupani na faia mo se fa'ailoga e fesoasoani i tagata fa'ato'aga mauga e fa'atau atu a latou fua kamuta e pei o mea'ai, lauti ma fatu kofe. O le logo o lo'o fa'aalia ai se ata laina faafaigofie o se fugala'au Gesang, lea e fa'atusalia ai se meaalofa faamaoni, tu'ufa'atasia ma se kalafi e foliga mai o se ao. O laina malulu e toe fa'amanatu mai ai le foliga o ao ma le fa'aloaloa o petala. O lanu masani e le'i pupula tele, e aofia ai le lanu lagi maualalo lona susulu fa'atasi ma le efuefu ma le pa'epa'e, e fatuina ai se aafiaga fou ma le filemu. O le fa'ailoga na tusia e pei o ata vector i luga o se fesega e fa'avae i luga o le vaega auro, ina ia mautu pea ona maa'a i so'o se tulaga tele.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Ge Sang Lv Wu Logo a Kamupani, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Ge Sang Lv Wu Logo a Kamupani e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Ge Sang Lv Wu Logo a Kamupani e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: ge sang lv wu is committed to promoting agricultural development and rural revitalization, helping farmers in the mountains sell their crops. They provide planting guidance, technical support, establish sales channels, promote agricultural product brands, and cooperate with governments and enterprises to jointly promote agricultural development and rural revitalization.
Fua & Fa'apipi'i: Envelope: 220mm*110mm Notebook: B5 176mm*250mm Box:100mm*110mm*90mm Bag:300mm*320mm*80mm
Fa'ailoga: Design, logo design, Cuisine Logo, Chinese Culture, Healthy Diet
Tekonolosi Gaosiga: Firstly, the color theory was employed to select soft and natural muted tones, creating a fresh and refined visual effect that aligns with the brand's pursuit of natural purity. In terms of design technique, vector graphics were used to ensure the logo remains crisp and sharp at various sizes and resolutions. The logo features a simplified line drawing of a Gangsong flower, symbolizing natural growth, complemented by a low-saturation sky color and a cloud-like graphic, enhancing the brand's naturalness, fashionability, and recognition.Grid system with the golden section, over ray, multiplication
Lu'itau o le Mamanu: The most challenging aspect of this design project was figuring out how to connect the ordinary ingredients grown by farmers with today's younger consumers. The goal was to attract young people through visual appeal, foster their affection for the products and brand, and ultimately pave a new path for agricultural development. This would encourage more people to recognize the importance of pure, natural ingredients in their daily lives.
Su'esu'ega: Research Type: Qualitative research evaluating brand design through case analysis and user feedback.
Fa'aosofia: ge sang lv wu aims to collect the most original and pure gifts from nature and give them back to people living in cities. The products include food, tea, coffee beans, etc. We chose Gesang flowers as the main expression of the design, which means the best gift and the most sincere blessing, which is this little red flower, as if returning to school and getting the first reward, and like a cloud in the sky, soft and delicate.
Umi o le Poloketi: The product will be launched in shenzhen, China, in 2024 and was selected for the SGDA Energy Context Outstanding Brand Design Award and other honors in 2024.
Fa'agasologa o Galuega: Simply add the products to your cart and complete the payment on the official website. Farmers will then deliver their high-quality, freshly harvested ingredients directly from the fields to your kitchen. Our products are carefully selected, and we work directly with farmers to ensure that every ingredient is fresh and healthy. From sourcing to delivery, everything is designed to let you taste the most authentic flavors and enjoy the little joys that ingredients bring.
Sui o le 'Au: Xiaobing Cheng