O le mamanu Seamless Onboarding Polokalame Faletupe Feavea'i e Getirfinans Design Studio o se manumalo maualuga tele o le fa'ailoga mamalu 2026 A' Design Award Ario i le Vaega Tauva Mamanu Fe'avea'i.
ArioFe'avea'i· 2026
Seamless Onboarding Polokalame Faletupe Feavea'i
na mamanuina e Getirfinans Design Studio
Tagata Fa'atau: GetirFinans
Manumalo o le A' Design Award Ario i le Vaega Fe'avea'i
Manumalo Fa'ailoga Fa'amaonia
Fa'amaonia le Tulaga o le Fa'ailoga mo #179400Le Mamanu
E Uiga ia Seamless Onboarding Polokalame Faletupe Feavea'i
O le Seamless Onboarding o se poto masani o le amataina o le faletupe feavea'i na faia mo le faletupe faakomepiuta GetirFinans i totonu o le polokalame Getir. E tatala e tagata faaaoga se teugatupe, faamae'aina le faamaonia o faasinomaga, ma maua se pepa faletupe moni i totonu o ni nai minute e ala i se avefe'au, i le auala lava e tasi e tilivaina ai se oka o mea'ai. Afai e le manuia le faamaoniga a le avefe'au, e faaauau vave loa le faagasologa e ala i le faamaoniga i luga o vitio. O taiala manino, ni laasaga itiiti, ma fegalegaleaiga laiti faigofie e faaitiitia ai le faaletonu o mafaufauga. Na fausia mata o le polokalame i le SwiftUI ma le Compose mo se faatinoga vave ma le fetuutuunai.
Le Fa'ailogaina
E Uiga i le A' Design Award Ario
O le A' Design Award Ario na manumalo ai Seamless Onboarding Polokalame Faletupe Feavea'i, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Seamless Onboarding Polokalame Faletupe Feavea'i e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Seamless Onboarding Polokalame Faletupe Feavea'i o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
I Tua o le Mamanu
Pepa Fa'asalalau
Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.
- Uiga Fa'apitoa
- GetirFinans reimagines what a bank can feel like. It is the first digital bank born inside a super app ecosystem, where groceries, payments, and finance come together seamlessly. Its innovation lies in empathy. It knows when you might need credit, creates your card instantly, and delivers it in minutes. It turns transactional moments into emotional ones.
For Getir, this experience extends the brand DNA of instant comfort from food to finance. It delivers premium, effortless, and accessible banking at Getir speed. - Fua & Fa'apipi'i
- GetirFinans is a mobile first digital banking experience embedded in the Getir app. It supports real time onboarding, identity verification, card issuance, and courier based delivery. The system integrates logistics infrastructure, digital verification tools, and banking services into a single flow optimized for speed, accessibility, and reliability.
- Fa'ailoga
- mobile banking, service banking, finance, digital banking
- Tekonolosi Gaosiga
- The product was designed through iterative design sprints using interactive prototypes. SwiftUI and Compose were used to ensure high performance and responsive interfaces. Courier verification flows were technically integrated with onboarding systems. Polygon based delivery logic and proximity rules enabled reliable card delivery within minutes while maintaining security and scalability.
- Lu'itau o le Mamanu
- The main challenge was merging regulated banking processes with ultra fast delivery expectations. Internally, banking requires trust and accuracy, while externally it must comply with legal identity verification and logistics constraints. Designing a flow that feels instant but remains secure required aligning finance, product, and courier operations into one seamless experience without overwhelming users.
- Su'esu'ega
- This project used mixed research to reduce onboarding time and delivery friction in digital banking. Usability testing, journey mapping, and A B testing were conducted using interactive prototypes, analytics, and delivery simulations. Research focused on digitally active banking users. Results showed that speed and reliability were critical to trust. Courier based onboarding increased adoption and confidence, leading to faster conversion, higher satisfaction, and new expectations for instant banking experiences.
- Fa'aosofia
- Getir transformed everyday convenience by delivering groceries in minutes to millions of users. GetirFinans was inspired by extending this same sense of immediacy into the world of finance, making premium banking accessible to all. Built with the clarity and speed of e-commerce journeys, users can open an account within minutes and receive their card through a Getir courier, just like a regular order. From motion design to microcopy, every touchpoint is crafted to make banking feel simple, human, and naturally effortless.
- Umi o le Poloketi
- The project started in August 2024 in Istanbul and finished in October 2025
- Fa'agasologa o Galuega
- GetirFinans onboarding works like ordering groceries. Users open an account inside the Getir app, complete identity verification, and receive their physical card within minutes via a Getir courier. The flow adapts in real time. If courier verification fails, users continue instantly with video verification. Clear guidance, minimal steps, and friendly micro interactions reduce anxiety and make banking feel fast, human, and effortless.
- Pateni
- Copyrights belong to Getir Teknolojik Hizmetler A.Ş.
- Sui o le 'Au
- Erkan Soyupak
Aybüke Salur
Sedef Dilek Erdoğan - Fa'aaloaloga o Ata
- Image #1: GetirFinans Design Studio, Image #2: GetirFinans Design Studio, Image #3: GetirFinans Design Studio, Image #4: GetirFinans Design Studio, Image #5: GetirFinans Design Studio
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