Alu sa'o i le anotusi
Logotype SETMA Logotype e Mateus Matos Montenegro

O le mamanu Logotype SETMA Logotype e Mateus Matos Montenegro o se manumalo maualuga tele o le fa'ailoga mamalu 2019 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.


ApamemeaAta Fa'atusa· 2019

Logotype SETMA Logotype

na mamanuina e Mateus Matos Montenegro

Tagata Fa'atau: Mateus Matos Montenegro

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

15,733

Lanu

Le Mamanu

E Uiga ia Logotype SETMA Logotype

O le SETMA, o le vaega o tagata tafafao maimoa ma siosiomaga failautusi o Jijoca de Jericoacoara, o loʻo fai ma sui o le laugatasi laufanua ma tulaga masani o le aai, mai le Blue Lagoon, Serrote, the Pierced Stone, the Sea and the ikon Sunset on the Dunes. O le mamanu na tuʻufaʻatasia uma ia elemene i se feteʻenaʻi ma le faʻaaogaina o galu sine elemene lalaga, o loʻo fai ma sui o le tele o taimi, paleni ma le paleni i le va o mea uma faʻanatura matagofie ma le poto masani ua saunia e le taulaga, ua manatu ua matagofie a latou tagata nonofo ma le tele o tagata asiasi i le lalolagi atoa.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Logotype SETMA Logotype, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Logotype SETMA Logotype e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Logotype SETMA Logotype e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The SETMA, the Municipal Tourism and Environment secretariat, brand of Jijoca de Jericoacoara must be what the municipality and its environment represents for all the people who enjoy the unique and wonderful moments of happiness and peace there. It must be an extremely expressive brand, but light and harmonious. A visual representation of a paradise.
Fua & Fa'apipi'i
The logo showcases the five colorful natural elements that unify and represent the city of Jijoca de Jericoacoara. We transformed these elements in icons and unified those using harmonious sine waves curves, implying they are all part of one environment. We overlapped the elements that connects between themselves.
Fa'ailoga
Jijoca de jericoacoara, setma, logotype, environment, harmony, transcendent, tourism
Tekonolosi Gaosiga
The mais insight of the design was to unify all the main city elements using the harmony that their own environment provides, with the sine curves waves in resonance with nature.
Lu'itau o le Mamanu
The main creative challenge in the concept was to find a way to be simple, but at the same time represents the whole city, environment and the amazingness feeling of freedom, all together connected with nature.
We found this harmony in the sine waves that represent all life. We are all made of energy waves that resonate with each other and our environment.
Su'esu'ega
The research for the design was to find what where the main elements of the city. Witch ones represented more the city as a whole. The collection of data came from a study related do images from social media and which ones were most shared by its visitors.
Fa'aosofia
The logotype appropriates the natural wonders of the municipality to represent in a drawing everything that it offers to its tourists and visitors. From the lagoon, the serrote, the pierced stone, the sea and the iconic sunset on the dunes.
To unify all these elements, we use harmonious curved sine-wave elements, which represent the frequency, balance, harmony and equilibrium between all the natural beauty and the transcendent experience it provides.
Umi o le Poloketi
The project started by the end of January 2018 and ended in the middle of March 2018.
Fa'agasologa o Galuega
From the beginning of the project, the main idea was to have a harmony, an energy, a flow in which the design would represent the environmental wonders with de transcendent feeling of its users.
Sui o le 'Au
Mateus Matos Montenegro

Lagolago Tau Tupe

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