Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga e Haley Tebo

O le mamanu Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga e Haley Tebo o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.

ApamemeaAta Fa'atusa· 2020

Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga

na mamanuina e Haley Tebo

Tagata Fa'atau: Haley Tebo

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

11,454

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #87839

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga

Book Text: O le Suiga o Vaaiga ose faapipiiga faailoga sipelaga o le siosiomaga na faia mo pupuni tioata o se fale faatufugaga a le iunivesite. O foliga o mataitusi ua tipiina mai le vinyl faapaepae ma faatulagaina ina ia mafai ona faitauina i le taimi e savavali ai tagata i ai. E mafai ona faitauina le savali mai itu uma e lua, ma e mafai ai ona afe mai tagata matamata ma feoai ina ia mae'a le faitauina o le tusitusiga. O mataitusi taitasi e tusa ma le tasi i le lua futu le maualuga, e fesuisuiai i le mamao mai le tagata matamata. O le malamalama e alu atu i totonu o pupuni e toe faia ai foliga o mataitusi e avea ma ata pogisa ma atafaʻafaaataina. O le faapipiiga lenei e valaaulia ai tagata i le lautele o le kapasa e felagolagomai ma le faailoga sipelaga.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Changing Perspectives Vaega Sili: Faailoga Sipelaga o le Siosiomaga e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: This interactive installation compels the viewer to move in such a way to view the piece differently. As people walk by, the shapes align to form a message, which can be read walking from either direction. Installed on an art building at a university, the piece can be viewed from inside the gallery or across campus and draw people to it. The lighting also reflects the shapes of the typography in the form of shadows and reflections.
Fua & Fa'apipi'i: Each letter of the design is approximately 1-2 feet tall, varying with distance from the viewer.
Fa'ailoga: Environmental typography, interaction design, user experience, typography, graphic design,
Tekonolosi Gaosiga: Adobe software was used to create slides that were then projected onto the building. The projector was placed on a ladder at eye-height so it would be convenient for onlookers walking by to read. The shapes were traced with china marker then covered with frosted vinyl and cut out.
Lu'itau o le Mamanu: After choosing an approved concept, we addressed the installation process. We could digitally cut out the letters, but they might not align correctly, or we could project it so the alignment was perfect, but would have to cut them by hand. After taping up a to-scale proof of the estimated warp we decided to project the letters because they did not align in the proof. The projection then needed to be done at night and required ladders, multiple extension cords, and for the fountain to be drained.
Su'esu'ega: Researching existing projects inspired aspects of this design but also allowed it to be unique. Scouting local areas to find an optimal environment for the typography, we chose to install on campus for convenience and because of having a strong concept for the space, which included a well thought-out quote that could be read from either direction. The area was measured so a digital mockup could be done to scale. The design was very well received as people complimented it as it was being installed.
Fa'aosofia: Inspired by environmental typography installations that use perspective in a way that the words can only be read from one spot, we wanted to bring this somewhere where a lot of people could interact with typography. We were inspired by the potential we saw in the fountain in front of the our university's art building and the vertical glass panels above it. We used the dimensions of these panels to inform the choice of Helvetica Condensed and people walking from both directions to choose the quote.
Umi o le Poloketi: Research for this project started in late April 2019. Installation lasted for two weeks in May 2019.
Fa'agasologa o Galuega: This installation is unique because it is put into movement as the viewer walks by, compelling them to pause and align themselves with the piece in order to read it. The space builds anticipation as the viewer must move themselves to read the next half of the message. The typography tells a story that parallels the environment it is in, achieving mutual enhancement of the design and the environment.
Sui o le 'Au: Angeli Leong
Fa'aaloaloga o Ata: Image #1 : Professor Wade Lough, 2019
Image #2 : Professor Wade Lough, 2019
Video Credits : Angeli Leong
Quote used is by Wayne Dyer