13 International Cultural Media Faasinomaga o Kamupani e Creator Strategic Marketing Co., Ltd

O le mamanu 13 International Cultural Media Faasinomaga o Kamupani e Creator Strategic Marketing Co., Ltd o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.

ApamemeaAta Fa'atusa· 2020

13 International Cultural Media Faasinomaga o Kamupani

na mamanuina e Creator Strategic Marketing Co., Ltd

Tagata Fa'atau: CREATOR Strategic Marketing Co., Ltd

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #92411

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia 13 International Cultural Media Faasinomaga o Kamupani

O le 13 International Cultural Media o se faasinomaga kamupani na fatuina mo se kamupani gaosia multimedia o loo galue i polokalame televise, ata tifaga, atinaʻega fatufatuaʻiga ma agaifanua, faapea ma faafiafiaga. O le logo e faavae i le upu Thirteen, na tusia i togi vali lima e faaalia ai le malosi ma le mafatia. Ua faaopoopo le numera Arapi 13 e fai ma faamamafa, e faasino atu i se tala taua mai le amataga o le kamupani. O le uliuli ma le auro o lanu autu, na filifilia e faaalia ai le tomai faapitoa ma se uiga faavaomalo. I luga o teutusi ma mea faitau tusi, ua tipiina ma faalauteleina le logo mo se faamamafa vaaia.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai 13 International Cultural Media Faasinomaga o Kamupani, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina 13 International Cultural Media Faasinomaga o Kamupani e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. 13 International Cultural Media Faasinomaga o Kamupani e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Thirteen International Creative Industries and Multimedia is a multimedia production company, which includes tv programs, movies, cultural and creative development and entertainment. It is a very diverse and creative company, which has international perspective in the professional field. Therefore, during the process of the visual design, we took the ideal company profile from the founders mind to create a design expresses the youth and creativity that fits the best to the brand.
Fua & Fa'apipi'i: Western style envelope 215mm x 184mm
Chinese style envelope 325mm x 247mm
Letter paper 210mm x 297mm
Fa'ailoga: branding, identity, entertainment, multimedia, creative
Tekonolosi Gaosiga: Since it is a multimedia cultural and creative company with a clear operating direction and purpose, we focus more on the image of the brand in founders mind and the number 13. After the discussion and positioning, we set four key points for the brand design: Young, Neat, Tension, and internationalization. English text is used for the logo, using hand-painted style to express the unrestrained vitality and the tension in design.
In the design of the branded products, such as envelopes and stationery, we crop and enlarge the logo to create the visual tension of the image.
Lu'itau o le Mamanu: When we set the design style at the beginning, taking the elements of film and television multimedia is not enough to express the spirit and the story of the brand, especially it is lack of uniqueness. Therefore, we changed the way of thinking and focused our strategy on the founders founding process. The final outcome successfully reached the founders ideal image.
Su'esu'ega: In the early stage, we collected relevant information and elements related to the multimedia industry and analyzed the visual designs from other design studios. We discussed with the brand operation team many times on the initial design elements, like the trigger, volume control panel, and playback Interface, etc. As the team consistently felt that it was too ordinary and did not have the unique sense of the brand. In the end, the design element was positioned on the most meaningful element in the founder's heart.
Fa'aosofia: At the brand launching meeting, we hope that the name of the brand can have a story and meaning, which will help brining a spiritual symbol into the brand image. We decided to use the number 13 as the name of the company, a number has a meaningful story during their business planning stage.
Umi o le Poloketi: The brands visual identity and space design took nearly 5 months (from 16/08/2016~) to complete, in both Taipei and Taichung, Taiwan.
Fa'agasologa o Galuega: The logo is based on the text THIRTEEN, and the font strokes are hand-painted. It emphasizes the creativity, vitality and the neatness of the brand. With the Arabic numeral 13 along embellishing the design. We use black and gold as two main colors presenting the brand is capable to have the highest level of expertise and international texture under the young and energetic.
Sui o le 'Au: Design Deputy Manager: Gray Wu
Senior Designer: Chih Yu Hsieh