HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga e Jaehun Kim

O le mamanu HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga e Jaehun Kim o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Ario i le Vaega Tauva Mamanu Ata Fa'atusa.

ArioAta Fa'atusa· 2020

HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga

na mamanuina e Jaehun Kim

Tagata Fa'atau: Visang

Manumalo o le A' Design Award Ario i le Vaega Ata Fa'atusa

52,599

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #99386

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga

O le HanKkeut o se fa'asinomaga fa'ailoga mo se fa'asologa o tusi a'oga mo a'oga tulagalua na atia'e e ala i le galulue fa'atasi o tamaiti a'oga ma faia'oga. O le sini o le fa'ailoga o se feso'ota'iga tu'ufa'atasi i le a'oa'oiga. O le ata o le fa'avaa e fa'aoga ai se laina feso'ota'i e ala mai i le ata o le fa'ailoga e fa'ailoa ai se lagona o le si'itia. O le laina lava e tasi e fa'aoga i tusi uma a le HanKkeut ina ia fatuina se uiga va'aia e tumau pea. O lanu susulu, ata fa'apipi'i ma fa'ailoga holographic e fa'aoga i luga o fa'avaa. O tulaga eseese o tausaga e iloa e ala i lanu eseese o fa'avaa.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. HanKkeut Primary Function: Fa'asinomaga o le Fa'ailoga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: Han-kkeut is a brand of grade school textbooks developed by the collaboration of students and teachers.
Under the brand objective of 'all-in-one connection in learning', HanKkeut strives to research concepts required for learning and provide guidance that connects students with their teachers.
Providing the best form of learning, the textbooks enable communication between teachers and students.
Fua & Fa'apipi'i: The dimension of HanKkeut is 220mm x 300mm x 10mm, 210mm x 297mm x 10mm and it is printed with harmless far-infrared ink.
Different age levels have different cover design colors of distinguishing.
Fa'ailoga: Learning Method, Brand Identity, all in one, connect, ascension
Tekonolosi Gaosiga: The vivid colors of HanKkeut brand are used to provide a strong yet simple design. The cover design of the brand book and textbooks make use of unique colors, embossed textures, and holographic stickers to effectively express the functions.
Lu'itau o le Mamanu: In the process of developing a graphic motif to create a unique look for HanKkeut, the designers experienced many trials and errors. To represent the brand objective of “all-in-one connection in learning,” the brand identity uses connected strokes as a motif to complete a sense of ascension that expresses the brand value and customer benefits.
Su'esu'ega: Developed in 1998, HanKkeut achieved best practices in the education market through its bold challenges, becoming the leading brand in language arts and social studies study books for grade school students. The brand sold 10 million books in the shortest period in 2006, sold over 22 million books by 2013, and is a steady seller with more than 1 million sales annually. The innovation in the history of HanKkeut continues to this day.
Fa'aosofia: The cover graphic symbolizes HanKkeut with a stroke emanating from the brand identity image to express a sense of ascension. This is implemented on all HanKkeut books to generate a unique visual feature.
The design emphasizes the 'completion' and 'book' concepts, concisely expressing the 'Finish the Subject with One Book' brand slogan.
The brand identity, slogan, and graphic images are used to expand the comprehensive series brand and establish an identity.
Umi o le Poloketi: HanKkeut project is conducted in Seoul, Korea. We have developed education brands from July 2019 to December 2019.
Fa'agasologa o Galuega: HanKkeut is a brand that generates best practices by connecting students with teachers, achievements with better performance, and past with the present, all through trust.
Sui o le 'Au: Creative Director : Hanna Park
Designer : Yunhee Lee
Designer : Kwangsoo Park
Designer : Soojin Myung
Designer : Sehee Lim
Designer : Hyojoo Park
Fa'aaloaloga o Ata: Visang Creative Design Lab, 2019