Snow Time L Waini naEvan Chen and Ziming Guo

Dhizaini Snow Time L Waini naEvan Chen and Ziming Guo ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

SirivhaPakejingi· 2021

Snow Time L Waini

na Evan Chen and Ziming Guo

Mutengi: Lascaux Design Institute Inc.

Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi

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Dhizaini

Nezvekwa Snow Time L Waini

Gu Yue Long Shan ndiro boka guru rewaini yechinyakare yeyero muChina, yakavambwa muna 1664. Chigadzirwa chitsva chavakagadzira Gu Yue Long Shan, chinoburitsa pfungwa yekunakidzwa nenguva inononoka. Iyo graphic dhizaini yakavakirwa pane pfungwa dzemvura, chando, glutinous mupunga uye nguva, izvo zvakakosha muwaini yero, uye inoratidza makomo emuno nemvura kuita mufananidzo wakazara. Kune vashandisi vechikadzi vakagadzira chiputiriso chakatetepa, vachishandisa pulp press firimu, uye zvakasanganiswa neindentation process, kugadzira chando chekuputira.

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Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Snow Time L Waini, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Snow Time L Waini inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Snow Time L Waini chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Guyue Long Shan is the largest yellow wine group in China, started in 1664, is a popular traditional yellow wine brand in China. It has many classic yellow wine products, and a loyal customer base of middle-aged and elderly people. It needs to develop some new products to cater to the younger consumers.
Kukura & Kupakiwa: The size is 275mm*68mm*68mm, and the paper seal at the bottle mouth simulates the dynamic opening of yellow rice wine, increasing the sense of ceremony.
Matagi: logo，packaging，illustrations，graphics
Tekinoroji Yekugadzira: Glass bottle model development, paper embossed hot stamping, solid wood and cork combination.
Changamire yeDhizaini: Grasp the relationship between traditional brands and emerging markets to guide packaging design.
Tsvakurudzo: We combine the Chinese yellow wine culture with the local city culture of Shaoxing, and the yellow wine brewing process to form the bottle label illustration. Time/lake water/glutinous rice/snowflakes form the auxiliary graphics. This is our attempt to expand the image of Huangjiu.
Chikurudziro: We created a young new product for Guyuelongshan, Falling Snow, to convey the idea of enjoying slow times. Water, glutinous rice and time are essential in making yellow rice wine, while the lees of Fragrant snow wine are as white as snow. So we use abstract snowflakes to express time/water/glutinous rice, and draw the local mountains and water to form a complete picture. For female users developed a thin packaging, using pulp press film, and combined with the indentation process, to produce a snow wrap feeling.
Nguva yePurojekiti: The project was launched in Shaoxing in July 2020.
Mafambiro eBasa: When customers get their Snow Time Wine, they will touch the special crafted pawn paper bottle sticker. Tear off the top seal, open the cork, pour yourself a glass of aged yellow wine and enjoy Slow Time.
Nhengo dzeTimu: Evan Chen
Ziming Guo
Leti Liu
Suheng Yao
Yoga Zhai
Fan Zhang
Min Fang