Dhizaini S6 Foundry Brand System Uye Mushandirapamwe naPaul Robb and Moira Bartoloni ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheKudhinda neZvakadhindwa.

SirivhaKudhinda· 2021

S6 Foundry Brand System Uye Mushandirapamwe

na Paul Robb and Moira Bartoloni

Mutengi: S6 Foundry

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheKudhinda

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Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

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Dhizaini

Nezvekwa S6 Foundry Brand System Uye Mushandirapamwe

Iyo S6 Foundry branding uye yakatevera mhando yemuenzaniso bhuku rakagadzirirwa kugadzira mufaro wekutaipa kutsva, kuisa iyo brand' mutauro wekuona. Palette inopenya uye inofadza yeruvara runodziya uye mutauro wakasiyana uye unokatyamadza unobata mweya, uchifarira kunyora kwemasaini kwezana ramakore re1900 rinonakidza. Iwo madhizaini akagadziridzwa sekareidoscope yemafomu uye zvinhu kugadzira iyo chaiyo yekuona kuenderana kweiyo brand 'ethos uye gwara idzva rekutengesa bespoke mafonti.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne S6 Foundry Brand System Uye Mushandirapamwe, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. S6 Foundry Brand System Uye Mushandirapamwe inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. S6 Foundry Brand System Uye Mushandirapamwe chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Based in Italy S6 Foundry develops commercial creative retail typefaces for use in digital and branding applications. The newly created brand required an identity that symbolized a new beginning. We developed a visual language to position the brand targeting international designers and communication buyers. The idea of joy and wonder with the eclectic nature of typeface design was at the heart of the branding process.
Kukura & Kupakiwa: Hard-Back Book: 128 pages
Internal: CMYK on splendorgel FSC 160gsm
Matagi: Font design, Branding, Identity, Type design
Tekinoroji Yekugadzira: Printed Lithographic CMYK using FSC papers.
Changamire yeDhizaini: The main creative challenge was to express the dynamic attitude of the digital Foundry and to express their vision of offering something new to the market without the traditional stereotyping of a font foundry.
Tsvakurudzo: We researched a blend of optical art systems and signwriting technics fusing them into a design system with a modern twist, designing a fresh distinctive feel to the identity and branding systems.
Chikurudziro: The branding system was inspired by the works of Clichés Schwitter, Gunnar Lilleng, and Max Bill, also the optical artists Bridget Riley and Franco Grignani. Inspired by traditional funfair signwriting and the vividness of colors used in the communication on their various sidings.
Nguva yePurojekiti: The project started in April 2020 and is an ongoing project.
Mafambiro eBasa: The Interaction with the campaign was across both traditional outdoor and online social campaigns.
Nhengo dzeTimu: Paul Robb
Moira Bartoloni
Federica Simone
Zvikwereti zveMifananidzo: Paul Robb