Enda kuzviri mukati
Day One Day One naXimena Ureta

Dhizaini Day One Day One naXimena Ureta ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2021 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.


SirivhaPakejingi· 2021

Day One Day One

na Ximena Ureta

Mutengi: MontGras

Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi

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Dhizaini

Nezvekwa Day One Day One

Day One irangi rewaini rakagadzirirwa munda wemizambiringa weChile umo mizambiringa inokohwewa nemaoko. Rangi iri rinoratidza nguva yakakosha apo mugadziri wewaini anosarudza kutanga kukohwa, sarudzo inoumba kunaka nehunhu hwewaini. Mufananidzo unoratidza chidzoro chekukohwa pakati pemaruva, mizambiringa nemashizha emuzambiringa. Dhizaini iyi inovhara mhando shanu dzemizambiringa dzinobva mumipata yakasiyana-siyana. Marangi acho anodhindwa neofuseti papepa reFasson Cuvee Sable rine magiramu makumi masere nemashanu pamita yesikweya, nemavara matatu akakosha, foiri yegoridhe rakati sanana, kudhinda uye vhanishi rekudzivirira.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Day One Day One, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Day One Day One inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Day One Day One chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana
Montgras is a hand-harvested vineyard. Day One is a line of sustainable wines by Wines of Chile. Viña Montgras complies with BRC and will obtain the FOR LIFE certification. All Day One grape varieties are summer wines from the best and most renowned valleys in Chile.
Sauvignon Blanc, D.O. Leyda. Chardonnay, D.O. Leyda. Pinot Noir, D.O. Casablanca. Carmenere, D.O. Colchagua. Cabernet Sauvignon, D.O. Maipo.
Kukura & Kupakiwa
Burgundy Label Dimension: 105x114 mm. Conicity of 2 mm per side.
Burgundy Label Size: 105x75 mm.
Matagi
Wine label, packaging, design, MontGras, Ximena Ureta, Day One, Chilean wine.
Tekinoroji Yekugadzira
Printed on Fasson Cuvee Sable paper (85 grs / m2), in 3 special colors, Offset, matt gold foil, stamping and protective varnish.
Changamire yeDhizaini
MontGras has developed a new brand architecture and positioning and, consequently, the need has arisen to create a new portfolio that is more attractive, relevant and innovative, as well as able to communicate the new positioning sought by the company. "Boldly Attractive", this has been our challenge.
Tsvakurudzo
Research was conducted into harvesting tools, especially the harvesting scissors used in the MontGras vineyards when the Day One harvest takes place. Extracting from reality an image that represents this handmade work.
We researched different packagings that could speak about harvest, and Selected Harvest and vegan wines around the world, to produce a unique and original design.
Chikurudziro
Day One, Selected Harvest, is a design that pays tribute to the moment when a winemaker decides to begin the harvest: a decision that is fundamental to the quality, finish and character of a wine. A balance between sugar, acidity, and tannins. During this process, sugar is transformed into alcohol and, hence, the concentration of sugar in the fruit is key to start the harvest. The harvest scissors have germinated among the flowers that protect the grapes and vine leaves.
Nguva yePurojekiti
This project started in September 2020 in Santiago, Chile, and ended in January 2021.
Mafambiro eBasa
Day One's consumers are very widely spread, both domestically and internationally, in key markets such as Korea, China, USA, Chile, Canada, Denmark, Brazil, Japan and UK.
Nhengo dzeTimu
Art Direction and Design: Ximena Ureta. Graphic Design: Dante Curin. Production: Juan Rojas. MontGras Corporate Image: Ximena Ureta. Label Printing: Artica impresores. Screw cap: Amcor. Capsule: Torrens.
Zvikwereti zveMifananidzo
Image #1: Estudio Navarro, Image #2: Estudio Navarro, Image #3: Estudio Navarro, Image #4: Jorge Brantmayer, Image #5: Estudio Navarro

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