Vintagience Kupakwa kweBhodhoro reSake naHisamichi Kasai

Dhizaini Vintagience Kupakwa kweBhodhoro reSake naHisamichi Kasai ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2024 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

SirivhaPakejingi· 2024

Vintagience Kupakwa kweBhodhoro reSake

na Hisamichi Kasai

Mutengi: Shunbin inc.

Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi

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Mavara

Dhizaini

Nezvekwa Vintagience Kupakwa kweBhodhoro reSake

Vintagience idhizaini yekupaka yesake yechiJapan yekare inosviba ichishandiswa nzira dzesainzi. Chimiro chebhodhoro chinoyeuchidza mabhodhoro emishonga ekare, chichibatanidza maitiro ekusvibisa nesainzi. Kupenya kunochinja zvishoma nezvishoma paravhu, kwakagadzirwa nekudhindwa kweprism, kunoratidza musanganiswa wemakore mazhinji, nzira dzesainzi dzekusvibisa uye kuchengetedza kwemugadziri wedoro. Mavara akadhindwa nefoiri, ukuwo chiratidzo nemaoko ewachi zvakasimudzwa (embossed). Maoko ewachi anomirira kufamba kwenguva kusingaperi panguva yekusvibisa. Bhokisi rakaoma rinoshandisa foiri yeholographic inochinja ruvara zvichienderana nekona yechiedza.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Vintagience Kupakwa kweBhodhoro reSake, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Vintagience Kupakwa kweBhodhoro reSake inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Vintagience Kupakwa kweBhodhoro reSake chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: This vintage sake is aged using scientific methods by a sake brewery in Iga (a ninja village in Japan). Sake of various qualities are aged, and the flavors of different storage methods are monitored. Changes in flavor caused by water pressure and vibrations are meticulously analyzed in pursuit of flavors not found in conventional aged sake. The design aims to challenge unexplored territories of sake by fusing the aging process with science, to create and develop a new sake culture.
Kukura & Kupakiwa: Bottle size: 100mm (W) x 224mm (H) x 69mm (D)
Box size: 132mm (W) x 239mm (H) x 103mm (D)
Matagi: Sake, Japanese Sake, Vintage Sake, Package design
Tekinoroji Yekugadzira: To beautifully showcase the gradient on the label, a special printing technique called prism printing was used to create a luminous effect. The letters are all foil-stamped, and the symbol mark and clock hands are embossed to create a sense of luxury. The rigid box uses holographic foil that changes color depending on the angle from which light hits it, expressing the design concept of "gradation of aging."
Changamire yeDhizaini: For the sake breweries, they found it challenging to convey the value of their excellent quality aged sake, which had been aging for decades. To solve this, we devoted much time on developing our brand. We focused on how Japanese aged sake was crafted based on scientific principles and developed the brand concept "Vintage x Science." This concept allowed us to create a design that can convey the product's value.
Tsvakurudzo: The conventional design of Japanese sake typically features a tall 720ml bottle with labels bearing the brand name written in Japanese calligraphy. We aimed to break away from such stereotypes and pursue a new form of sake. We strive to enrich the value of Japanese sake by creating an innovative design that overturns the traditional image of Japanese sake, developing bottles that embody our concept, using sophisticated typography, and utilizing visual expressions that evoke the mystery of aging.
Chikurudziro: To encapsulate the aging process and science, we opted for a bottle reminiscent of antique medicine bottles. The gradation on the label embodies the unpredictable changes that occur in aging. It represents the blend of long years, scientific aging methods, and the brewer's passion. The clock hands symbolize the continuous passage of time during the aging process. The design incorporates Japanese aesthetics into the product's name and the symbol, which is inspired by traditional patterns.
Nguva yePurojekiti: This brand launched in Iga, Japan, in November 2023.
Mafambiro eBasa: This vintage sake, presented in elegant packaging, offers a special moment when poured slowly into a glass after uncorking. Whether enjoyed during a meal with loved ones at a restaurant or while relaxing alone at home, it's perfect for any occasion. It pairs well with various meat and fish dishes, enhancing the dining experience.
Mapetenzi: Trademark: 2023 Carrier Car Service Co., Ltd.
Nhengo dzeTimu: Creative Director: Hisamichi Kasai
Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Project Manager: Hisashi Kobayashi
Producer: Takahide Toyonishi
Planner: Kenji Nakajima
Copywriter: Aki Kamei
Photographer: Katsumi Nakao, Yoshihiro Yamamoto
Zvikwereti zveMifananidzo: Shunbin Co., Ltd.