Moonshot Bar Bhuthi reKuratidzira naTakeshi Yoshida

Dhizaini Moonshot Bar Bhuthi reKuratidzira naTakeshi Yoshida ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2024 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheAkitekicha yeMusangano weKutengesa, Mukati neMusangano.

BronziMusangano weKutengesa· 2024

Moonshot Bar Bhuthi reKuratidzira

na Takeshi Yoshida

Mutengi: Takeshi Yoshida

Mukundi weMubairo weBronzi we A' Design Award muChikwata cheMusangano weKutengesa

20,781

Mukundi weMubairo Akasimbiswa

Simbisa Mamiriro eMubairo we#160429

Shanyira Saiti Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

Mavara

Dhizaini

Nezvekwa Moonshot Bar Bhuthi reKuratidzira

Iyi ndiyo Japan Pavilion pamusangano weCES 2024, musangano mukuru wetekinoroji pasi rose. Dhizaini iyi yakatoremerwa kubva pakureruka nekuderedza, pfungwa dzekutanga dzeZen, izvo Japan yakagara nadzvo kubvira kare. Iri kugadzira mhirizhonga yakarongwa, zvinoreva zvinhu zvakawanda zvinokosha zvakaiswa nokungwara. Kune zvinhu zvishanu zvinokwezva, izvo zvinoti matafura ekuratidzira, kaundi yeruzivo, bhawa, imba yekuzorora nenzvimbo yekusangana, uye nzvimbo yechiitiko ine chiratidziro chikuru. Kusiyana nebhuthi remagariro, vashanyi vanonakidzwa nezvinonwiwa nekutaurirana munzvimbo yekuzorora yakanyarara nebhawa, yatakapa zita rekuti Moonshot Bar.

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Moonshot Bar Bhuthi reKuratidzira, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Moonshot Bar Bhuthi reKuratidzira inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Moonshot Bar Bhuthi reKuratidzira inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The uniqueness of this space is creating organized chaos, which means chaotic multiple attractions carefully placed in one small space, though it’s an almost impossible mission. There are 5 attractions, which are exhibition tables, an information counter, a bar, a lounge and mingle space, and an event space with a large video display. Event space makes visitors to enter this space, then interaction and conversation starts at a bar and lounge. Also, lots of green is used in this space, showing the eco-friendly attitude, reducing waste from exhibition, and creating a cozy atmosphere.
Kukura & Kupakiwa: The booth area is 60 feet x 50 feet. In other words, 18,288 mm x 15,240 mm.
Matagi: Zen, minimization, transparency, spaciousness, simplicity, exhibition design, convention, Japan, bar, green,
Tekinoroji Yekugadzira: Transparency and spaciousness is the most important aspect to get visitors’ attention as the ceiling of the venue is very low. Therefore, the design focuses on keeping the exhibition table height low and not using many walls. Visitors can appreciate the unblocked view from one end to the other in this space. In addition, in a technology themed convention, most booths use cold white lighting since the color of cold white might remind people of technology, however, this space intentionally uses warm white lighting and green plants to attract people and create a cozy atmosphere of a bar.
Changamire yeDhizaini: The biggest challenge is the height of the ceiling of the venue, which is very low and also the venue does not permit hanging from the ceiling, while hanging signs are one of the main tools to attract visitors. In this circumstance, transparency and spaciousness is the most important aspect to motivate visitors to come to this space. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unblocked view from one end to the other in this space. In addition, all the exhibitor’s demo tables face the aisle and have pillars wrapped in a creative way.
Tsvakurudzo: In terms of design, creating more conversation and interaction in an exhibition booth is one of the biggest and important challenges because the communication between exhibitors and attendees could create new business. Literature review and field work by joining other major conventions all over the world has been done. The results dramatically have improved the design, production and realization such as using white warm color lighting, music, aroma oil and green, transparency and spaciousness.
Chikurudziro: This design is for the Japan Pavilion at the CES 2024, one of the largest technology conventions in the glove. The design should make visitors feel the uniqueness of Japan. It is inspired from simplicity and minimization, the fundamental concept of Zen, which Japan has always been with since ancient times.
Nguva yePurojekiti: The project started in August 2023 in San Francisco and Tokyo, and finished in January 2024 in Las Vegas, and was exhibited in the largest technology themed convention in the globe, CES 2024 in January 2024.
Mafambiro eBasa: Unlike the normal exhibition booth in a convention, visitors enjoy drinks and conversation in a cozy mingling lounge and bar, which we named Moonshot Bar. The name is decided in the hope that moonshot, in other words, giant leap will come out from this space. One of the best ways to achieve the goal, appealing products and services to the world, is to create a space that would generate more conversation and interaction between exhibitors and attendees. The more conversation and communication would eventually lead to the realization of the goal, creating a giant leap.
Zvikwereti zveMifananidzo: Takeshi Yoshida, 2024.