Dhizaini Banquet Chinese Baijiu Kupakwa kweDoro naYing Song Brand Design Shenzhen Co., Ltd ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2024 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.
SirivhaPakejingi· 2024
Banquet Chinese Baijiu Kupakwa kweDoro
na Ying Song Brand Design Shenzhen Co., Ltd
Mutengi: Guizhou Suiyuesijiu Enterprise Management Co., Ltd.
Mukundi weMubairo weSirivha we A' Design Award muChikwata chePakejingi
Mukundi weMubairo Akasimbiswa
Simbisa Mamiriro eMubairo we#160778Dhizaini
Nezvekwa Banquet Chinese Baijiu Kupakwa kweDoro
Banquet idhizaini yekupaka doro reChinese baijiu, doro rakabikwa nekusvinwa. Bhodhoro racho rakagadzirwa neceramic uye chimiro charo chinotorwa kubva kumavhazi echinyakare eChina. Ruvara rwebhuruu redenga runoreva midziyo yeRu kiln yenguva yeSong Dynasty, uye chimiro chakareruka chinotevera hunyanzvi hwerunako hweSong Dynasty. Chivharo chakagadzirwa nesimbi yakasanganiswa (alloy) uye chine chinyorwa cheChinese chinoreva mabiko pakati pacho. Bhodhoro rine chiyero che87 na87 na305 mamirimita uye rinogona kushandiswazve. Muromo unobviswa wodzorerwa zvekuti bhodhoro rinoshanda sevhazi remaruva, apo chivharo chinova hwaro hwezvinonhuhwira.
Kuzivikanwa
Nezve Mubairo weSirivha we A' Design Award
Mubairo weSirivha we A' Design Award wakahwinwa ne Banquet Chinese Baijiu Kupakwa kweDoro, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Banquet Chinese Baijiu Kupakwa kweDoro inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Banquet Chinese Baijiu Kupakwa kweDoro chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.
Shure kweDhizaini
Bepa Renhau
Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.
- Hunhu Hwakasiyana
- It's a Baijiu package from China. The name of the project is Banquet, a famous painting from the Song Dynasty that depicts scenes of people drinking and playing at night banquets. Therefore, this design applies the minimalist style of Song Dynasty aesthetics to the shape of wine bottles, and the sky blue color used in ceramic bottles also expresses this feature, which is beautiful, simple, and high-end. The designer wants to convey the elegant lifestyle of Song people to customers through this project. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
- Kukura & Kupakiwa
- A bottle / 87mm x 87mm x 305mm / ceramics, metals/
- Matagi
- Chinese Baijiu packaging, packaging design, reused
- Tekinoroji Yekugadzira
- We chose sky blue as the color for the ceramic vase, representing the high-end aesthetic of the Song Dynasty, and the shape of the ceramic vase also drew inspiration from the shape of traditional Chinese vases. The bottle cap is made of alloy, which can reflect the advanced texture of the project. The middle of the bottle cap has the Chinese character ‘banquet’, which is the Chinese name of the project. Use graphics to represent the project name.
- Changamire yeDhizaini
- How to reflect the aesthetic beauty, simplicity, and sophistication of the Song Dynasty in packaging. Convey to customers the feeling about ‘Real artists simplify’.
- Tsvakurudzo
- Type of Research: Baijiu packaging; Research Objectives : promote project sales; Methodology: design a new project; data collection: start from customers' purchase preferences; Tools Used: design software; effect: the project is successfully launched, and sales are very good.
- Chikurudziro
- The creativity comes from the aesthetics of the Song Dynasty in China.
Minimalism was a characteristic of Song Dynasty aesthetics.
Chinese ceramic art reached its peak in the Song Dynasty.
The bottle adopts the sky blue color of Ru Kiln in the Song Dynasty, with a minimalist design that conveys the ‘Real artists simplify’.
Flower arrangement, burn incense, It’s a lifestyles of the literati in the Song Dynasty.
So the bottle is design to be reusable, reflect they're.
1 Remove and flip the bottle mouth to use as a vase for "flower arrangement"
2 Bottle cap making incense base
The design reflects the elegant life of Song people. - Nguva yePurojekiti
- The project started construction in Shenzhen in February 2023, was completed in December 2023, and was launched for sale in China around December 2023
- Mafambiro eBasa
- Open the bottle cap to drink. And the bottle can also be reused. It can be illustrated, and the bottle cap can be used as a incense base.
- Nhengo dzeTimu
- Creative Director: Yingsong Chen
Design: Huandi Li, Zhen Bi, Wei Yang
3D: Wei Hu - Zvikwereti zveMifananidzo
- Image #1:Yingsong Chen ,
Image #2:Yingsong Chen ,
Image #3:Yingsong Chen ,
Image #4:Yingsong Chen,
Image #5:Yingsong Chen
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