Su Jiu Dong Po Kupakita Doro Hukuru naLiandong Zhang and Xueqian Zhang

Dhizaini Su Jiu Dong Po Kupakita Doro Hukuru naLiandong Zhang and Xueqian Zhang ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2025 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

BronziPakejingi· 2025

Su Jiu Dong Po Kupakita Doro Hukuru

na Liandong Zhang and Xueqian Zhang

Mutengi: Jiangsu Shuanggou Distillery Co., Ltd

Mukundi weMubairo weBronzi we A' Design Award muChikwata chePakejingi

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Nezvekwa Su Jiu Dong Po Kupakita Doro Hukuru

Su Jiu Dong Po chinyorwa chine mabhodhoro mana edoro anobva pandangariro dzenhetembo neupenyu hwemunyori wenhetembo Su Shi. Bhodhoro rimwe nerimwe rinomiririra danho rimwe reupenyu hwemunyori, kubva paudiki hune simba nemufaro kusvika pazera rekupedzisira rine rusununguko rwemweya. Mabhodhoro aya akagadzirwa nemhando yegirazi rakachena rinenge crystal, uye anotevedzera mufananidzo wakachena wehumbowo wemeiping (chirongo chemauchi), une muromo wakamanikidzwa nemuviri wakazara unoyeuchidza hari dzeSong dynasty. Kunze kwemabhodhoro kwakavezwa nemifananidzo yakabuda panze, uye maumbirwo acho anochinja kubva pakukhwirira kusvika pakupfava kuratidza mufambiro werwizi. Mifananidzo yenhetembo yakashandurwa kuita chionwa nechinonzwiwa nemaoko.

Kuzivikanwa

Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Su Jiu Dong Po Kupakita Doro Hukuru, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Su Jiu Dong Po Kupakita Doro Hukuru inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Su Jiu Dong Po Kupakita Doro Hukuru inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Taking Su Shi's poems as the connection, combining his life experiences allows users to appreciate the spirit of Dongpo and the literary ambiance while savoring the liquor. The imagery depicted on the bottle resonates closely with the poem, utilizing a blend of ink and modern techniques. This transformation of poetic imagery into visual language creates an immersive experience that distinguishes it from products that merely symbolize references to traditional culture.
Kukura & Kupakiwa: 300mmX120mmX420mm
Matagi: The great river runs east, Su Shi's poetic rhythm, Song dynasty porcelain aesthetics, Inner painted landscapes, Red cliff imagery, Joint cultural creations, Poetry and liquor
Tekinoroji Yekugadzira: The material is a glass-crystalline white substance, and the four bottles share a cohesive design inspired by the streamlined meiping plum vase style. Each bottle features a slightly narrowed mouth and a full belly, evoking the aesthetics of Song dynasty porcelain, characterized by a in a subtle way. The outer surface of the bottles is intricately carved in relief, with the texture transitioning from detailed to sparse, simulating the dynamic flow of a river, from calm to rushing, and providing a distinctive tactile experience.
Changamire yeDhizaini: By reviewing a large amount of literature, we extracted the classic poems of the historical poet Su Shi and the four stages of his life to establish a correlation. The portrayal of Su Shi's image had been criticized as review of the illustrations and texts to rectify the details of his attire, such as the straw raincoat and clothing style. Additionally, the depth of the embossing on the liquor bottle needed to adhere to food safety standards, prompting the design team to adjust the slope of the wavy pattern to mitigate compliance risks.
Tsvakurudzo: Focusing on cultural transformation and craft innovation, this project centers on the poetry of Su Shi and theatrical elements. It has designed a series of mass-produced cultural liquor bottles inspired by Su Shi's works, achieving a harmonious blend of cultural narration, craft innovation, and user experience. After an in-depth study of Su Shi's poems, biographies, and the aesthetic literature of the Song dynasty, the designer distilled key imagery, such as the Red Cliff, the river waves, and the scrolls, and took charge of the image composition and bottle modeling. The four bottles effectively transform the essence of the poems into translucent representations.
Chikurudziro: Inspired by the artistic interpretation of Su Shi's heroic life in the theatrical production of the same name, this product features four bottles, each representing a distinct stage of Su Shi's life from an exuberant youth to free spirited twilight. Through a harmonious blend of poetry, painting, and craftsmanship, the spirit of Dongpo is condensed both within and outside the bottle. This innovative interpretation merges traditional culture with a contemporary understanding of the spirit of literature and brewing.
Nguva yePurojekiti: 2024.5-2025.1 Nanjing, Jiangsu province
Mafambiro eBasa: By reconstructing the spirit of Su Shi through a contemporary art style, the design team merges the narrative of drama with the static beauty of a liquor container, creating a product that offers a “sense of theater that can be both observed and touched,” thereby appealing to cultural consumers. The overall design of the bottle incorporates elements of poetry, ink painting, and relief craftsmanship, allowing customers to experience the dynamic interplay of “liquor activating poetry and painting” through its translucent imagery as they savor the liquor. This approach facilitates a multi-dimensional experience of “ tasting the liquor, enjoying the poetry, appreciating the paintings, and gaining a deeper understanding of the context.”
Nhengo dzeTimu: Liandong Zhang
Xueqian Zhang
Ru Li
Jiawei He
Zvikwereti zveMifananidzo: Jiangsu Shuanggou Distillery Co., Ltd