Dhizaini Ccpuerh Tea Basic Basa: Kepekeji yeTii naSomethink Brand ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weBronzi we A' Design Award muChikwata cheKukwikwidza cheDhizaini yePakejingi.

BronziPakejingi· 2020

Ccpuerh Tea Basic Basa: Kepekeji yeTii

na Somethink Brand

Mutengi: Ccpuerh

Mukundi weMubairo weBronzi we A' Design Award muChikwata chePakejingi

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Nezvekwa Ccpuerh Tea Basic Basa: Kepekeji yeTii

Zvinyorwa muBhuku: Ccpuerh Tea ndicho gadziriro yekepekeji yemhando dzakasiyana dzetii dzakamanikidzwa nedzakasununguka. Chidziro ndechinondenderekedza chealuminiyamu chine chivharo chine gorodhi (electroplated gold) pamusoro, mufananidzo webronzi uye mavara akadhindwa nemazano ekusiliki (silk-screen). Chidziro chino chinoyera 80 mm paupamhi, kureba kwemuviri kuri 70 mm uye kureba kwechivharo kuri 10 mm. Zvimiro zvitatu zvakadhindwa, zvakatenderedzwa, zvine mativi matatu (prismatic) uye zvakatsetseka (triangular), zvinoratidza tii duku yakatenderedzwa, tii duku ine mavi mana uye tii isina kumanikidzwa. Mavara akasiyana echidziro anoratidza zvikamu zvakasiyana zvekukura kwetii, izvo zvinobatsira vatengi kuti vaone nyore nyore chigadzirwa chega chega. Gadziro iyi inopa tii yechinyakare chiratidziro chakareruka uye chemazuva ano.

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Nezve Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Ccpuerh Tea Basic Basa: Kepekeji yeTii, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Ccpuerh Tea Basic Basa: Kepekeji yeTii inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Ccpuerh Tea Basic Basa: Kepekeji yeTii inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

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Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: This is a packaging project for tea. Through rich color matching, they create a variety of brand personality and growth space, pay attention to color matching system and saturation, etc., to create a high-end atmosphere and fashion characteristics. On the packaging, they used three shapes of round, prismatic and triangular, which correspond to small round tea, small square tea and loose tea. Different color cans represent different states of tea maturity. It allows consumers to quickly identify products in different can bodies and enrich their visual impact. What's important is that they broke the traditional impression inherent in the tea industry. They think that drinking tea can be very fashionable and very young.
Kukura & Kupakiwa: 80mm in diameter, tank height 70mm, cover height 10mm
Compress tea leaves into small round, small square and loose tea.
Matagi: Packaging, tea, color, fashion, youth
Tekinoroji Yekugadzira: Round aluminum can body, lid electroplated gold, pattern bronzing, text silk screen process.
Changamire yeDhizaini: In China, tea, as well as tea drinking, is full of traditional customs and rituals. How to get rid of the inherent impressions and make tea packaging more fashionable, younger and more high-end is the obstacle they have to overcome.
Tsvakurudzo: They found that in China, the tea industry is no longer confined to the traditional form of drinking, no matter from the consumer population or the use of the scene, the youngerization of the tea industry has become a trend. Most Chinese young people, when drinking tea, may even refuse to use too traditional tea packaging or drinking. In this case, they have studied the current tendency of young people to visual aesthetics and redesigned the packaging of this project. Through rich colors and simple typography, as well as the distinction between the elements on the packaging, young people can quickly identify the products in different can bodies and enrich the visual impact. And they put forward the design concept of "simply drinking good tea", which makes the behavior of drinking tea more simple.
Chikurudziro: They found that in China, the tea industry is no longer confined to the traditional form of drinking, no matter from the consumer population or the use of the scene, the youngerization of the tea industry has become a trend. Most Chinese young people, when drinking tea, may even refuse to use too traditional tea packaging or drinking. In this case, they have studied the current tendency of young people to visual aesthetics and redesigned the packaging of this project. Through rich colors and simple typography, as well as the distinction between the elements on the packaging, people can quickly identify the products in different can bodies and enrich the visual impact. And they put forward the design concept of "simply drinking good tea", which makes the behavior of drinking tea more simple.
Nguva yePurojekiti: Launched in Dongguan in January 2019,
completed in Guangzhou in April 2019,
and exhibited in Dongguan in June 2019.
Mafambiro eBasa: Through rich color matching, they create a variety of brand personality and growth space, pay attention to color matching system and saturation, etc., to create a high-end atmosphere and fashion characteristics. On the packaging, they used three shapes of round, prismatic and triangular, which correspond to small round tea, small square tea and loose tea. Different color cans represent different states of tea maturity. It allows consumers to quickly identify products in different can bodies and enrich their visual impact. Let the behavior of drinking tea can also be very fashionable and very young.
Nhengo dzeTimu: Astro Wong
Dorne Tsui
Jr Deng
KC To
Zvikwereti zveMifananidzo: Image #1: Designer Astro Wong, ccpuerh tea, 2019.
Image #2: Designer Astro Wong, ccpuerh tea, 2019.
Image #3: Designer Astro Wong, ccpuerh tea, 2019.
Image #4: Designer Astro Wong, ccpuerh tea, 2019.
Image #5: Designer Astro Wong, ccpuerh tea, 2019.