Birds and Coffee Baakad oo uu sameeyey Kristina Pacesaite

Naqshadda Birds and Coffee Baakad oo uu sameeyey Kristina Pacesaite waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2021 Abaalmarinta Lacagta ah ee A' Design Award.

LacagXirmooyin· 2021

Birds and Coffee Baakad

Kristina Pacesaite uu sameeyay

Macmiilka: Kavos gurmanai

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Xirmooyin

24,434

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #106477

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Birds and Coffee Baakad

Alaab kasta waxay u qalantaa baakad sax ah. Samaynta baakadan, nashqadeeyuhu waxa uu caawiyay shirkad dubaaxinta qaxwaha oo guulaysata si ay u gaadho dad cusub oo qiimeeya kafeega tayada sare leh oo danaynaya asalkiisa&& #039; Bixinta muuqaalka cusub ee baakadaha, naqshadeeyuhu wuxuu isku dayayay inuu kor u qaado qiimaha kafeega gacanta lagu sameeyo ee ka yimaada ku dhawaad qaarad kasta. Go'aanka ah in la isticmaalo sawirada shimbiraha ee waddan kasta waxay ku salaysan tahay dabeecadooda quruxda badan iyo sidoo kale dareemada gacanta lagu sameeyay ee ay ku siinayaan alaabta ugu dambeysa. Warqada Kraft iyo midabka madow ee madow ee sawirada ayaa sidoo kale u adeega ujeedo isku mid ah.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

Birds and Coffee Baakad waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Birds and Coffee Baakad waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Birds and Coffee Baakad waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: The project manifests the craftsmanship of coffee roasters by providing the handmade look of the packaging that shows the birds of each country. The dark brown color of the illustrations gives a unique feeling to the product.
Cabbirka & Qaabaynta: Kraft doypack 160X230X40mm
Kraft bag 145X340mm
Summado: packaging, doypack, coffee bag, coffee packaging, coffee illustration, bag design, kraft packaging, kraft bag
Tiknoloojiyada Soo Saarka: Digital printing on kraft paper
Caqabadda Naqshadda: It wasn't very challenging to create this packaging, The main challenge was to find the right postures of the birds and a balance of illustration style, that will be bold but still elegant. And also it was important that they will look sharp when printed on kraft paper bag.
Cilmi-baadhis: The packaging design creates value added to a product which has major influence on customers purchasing decision process especially at the point of purchase. Visual research was started by investigating the other producer's offer in the same niche of coffee roasters in Lituanian market.
My vision was based on moodboards of different graphic images and typography styles that helped to define the main design solutions. All The birds chosen for the packaging represent each country, are simple but at the same time elegant ant memorable.
Dhiirrigelinta: I immediately thought of biology theme as a common thread among the nine coffee regions represented. After some sketching we've decided to use bird illustrations. The inspiration was found in a vintage biology books, birdwatcher's guides and botanical magazines and publications that describe the wide variety of species of each country.
Muddada Mashruuca: The project took about 2,5monts : it was started on March 2020 and was finnished by the end May.
Socodka Hawlgalka: The main communication flow between the customer and a coffee roaster is through their online shop. We aimed for new customers who value quality coffee and care about it's origin. In this case the visual communication comes to the front line and the nice packaging is crutial for the better understanding of the product value.
Xubnaha Kooxda: Kristina Pacesaite