Reserva Das Parkias Identitet i Markës nga Tiago De Albuquerque Sales E Kiemle

Dizajni Reserva Das Parkias Identitet i Markës nga Tiago De Albuquerque Sales E Kiemle është një fitues shumë i vlerësuar i çmimit prestigjioz 2024 Çmimi i Bronztë A' Design Award në Kategorinë e Konkurrimit Dizajni i Grafikës, Ilustrimit dhe Komunikimit Vizual.

BronziGrafikë· 2024

Reserva Das Parkias Identitet i Markës

nga Tiago De Albuquerque Sales E Kiemle

Klienti: Tiago de Albuquerque Sales e Kiemle - Tiago Versalles

Fitues i Çmimi i Bronztë A' Design Award në Kategorinë Grafikë

14,213

Fitues i Verifikuar i Çmimit

Verifiko Statusin e Çmimit për #161512

Vizitoni Faqen Shikoni në A' Design Award Komunikatë për Shtyp Stema e Çmimit

Ngjyrat

Dizajni

Rreth Reserva Das Parkias Identitet i Markës

Rezerva Parkias është një projekt i rëndësishëm mjedisor që rimëkëmb tokën, ripyllëzon zonat e degraduara me pemë vendase dhe ruan biodiversitetin. Bazuar në studime semiotike, logo e saj u dizajnua për të përfaqësuar Parkia pendula, një pemë ikonike deri në 40m të lartë me një biodizajn unik për shkak të globeve të kuqe lulore që varen nga pendulet. Duke kombinuar këto referenca me estetikën e pikturave trupore indigjene dhe mbulesën e kokës me pendë, kurorën e njerëzve vendas të pyjeve braziliane, lindi një përfaqësim i ri i Parkia-s: pema e kurorëzuar, madhështia e Pyllit Atlantik

Njohja

Rreth Çmimi i Bronztë A' Design Award

Reserva Das Parkias Identitet i Markës është fitues i Çmimit të Bronztë A' Design Award, një njohje shumë prestigjioze që u akordohet dizajneve të shquara, të dalluara për krijimtari, shpikësi dhe mprehtësi. Fituesit e Bronztë janë objekte shumë të aftë dhe goditëse në krijimtarinë e tyre, që vërtetojnë përvojën e gjerë, imagjinatën dhe shkathtësinë e dizajnerëve të tyre. Reserva Das Parkias Identitet i Markës pritet të jetë një objekt shumë i vlerësuar, i admiruar e i dashur, jashtëzakonisht profesional dhe inovativ. Ky dizajn fitues i Çmimit të Bronztë A' Design Award përfshin praktikat më të mira në art, shkencë, dizajn dhe teknologji dhe shquhet për vëmendjen ndaj detajeve. Reserva Das Parkias Identitet i Markës i plotëson shkëlqyeshëm nevojat, prek dëshirat, magjepson ndjenjat dhe tërheq kureshtjen.

Pas Dizajnit

Paketa për Shtyp

Kreditët, anëtarët e ekipit dhe detajet teknike të ofruara nga dizajneri.

Veçoritë Unike: The Parkia’s Reserve is an environmental project to restore soil, reforest native trees and preserve biodiversity. Up to 40m tall, Parkia Pêndula lives in climax (mature) forests, such as the Atlantic Forest, a more biodiverse biome than its sister, the Amazon. It extends from north to south of Brazil, along its Atlantic coast, the most populous region of the country that has already destroyed 88% of the original coverage of this biome and that needs to be restored to combat climate change
Dimensionet & Paketimi: Main image 3600px x 3600px. Optional images 1800px x 1800px. Video 1080px x 1920px (9 x 16)
Etiketat: sustainability, biodesign, golden ratio, graphic design, ecodesign, biomimicry, brand design, reforestation, Brazilian design
Teknologjia e Prodhimit: Design architected in Golden Ratio. This visual identity was developed to have visual harmony in each of its parts, such as the globular flowers, the pendulums, the branches, the trunk and its crown, all calculated to be proportional in golden proportion. Another technique used in the project was biomimicry, representing the Parkia pendula tree in a minimalist way in each of the visual attributes that graphically identify this tree
Sfida e Dizajnit: Synthesizing an exuberant nature into a minimalist icon that didn't just look like a generic tree was possible due to the use of semiotics in a specific way. It was also necessary to understand the importance of Parkia in ecological relations for the logo to have meaning for the brand's environmental and social project. Applying other techniques such as golden ratio, biomimetics and gestalt to add layers, sensations, and ancestry to the project was challenging, like composing a visual symphony
Kërkimi: In biology I sought inspiration from nature and in anthropology I sought ancestral knowledge from the people of the forest, inspiring the creation of a natural brand with ethnic patterns such as native body paintings. The purpose was to find the species that best represented the idea of Regeneration, and Parkia pendula is known for its ability to restore soil fertility. Biomimetics was used in the brand concept and the golden ratio was used in the creation of the visual identity
Frymëzimi: Bio-inspired by the queen of trees from the Brazilian Atlantic Forest, the Parkia Pêndula. The project has a visual identity that expresses the unique Biodesign of this tree. Parkia produces red floral globes hanging by pendulums (hence its name), making it iconic in Brazilian flora. Another inspiration is the body paintings of the original native peoples of Brazil, as when we replicate the logo it transforms into an ancestral pattern full of the history and primordial culture of Brazil
Kohëzgjatja e Projektit: The project began in September 2023 in Pernambuco, Brazil, after field research in the Parkias Reserve. Knowing the place and experiencing nature and its biodiversity was fundamental to understanding the richness of that place and choosing Parkia pendula to symbolize the reforestation proposed by the environmental action. The design was ready in January 2024 and environmental actions will begin in May 2024, the rainy season in the region, which helps with the reforestation process
Rrjedha e Operimit: Experience this logo as a version inspired by a tree that is at risk of extinction and needs to be transformed into a symbol of reforestation. The interaction is semiotic, it is an icon of a tree (Parkia Pendula) as it portrays it in an iconographic way in its graphic characteristics. It presents better results as it was designed harmoniously in a golden ratio in every detail. It has better performance because it is not a generic tree, but a specific tree from the Brazilian Atlantic Forest
Patentat: Copyright belongs to Tiago de Albuquerque Sales and Kiemle, 2024
Anëtarët e Ekipit: Tiago de Albuquerque Sales e Kiemle (Tiago Versalles)
Kreditë e Imazheve: Image nº 1: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 2: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 3: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 4: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 5: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Video Credits: Aerial video taken with a Drone of a Parkia pendula, Tiago de Albuquerque Sales and Kiemle, 2017