Dancheong Svilena marama — аутор Kyeong Hee Jeong

Дизајн Dancheong Svilena marama аутора Kyeong Hee Jeong је високо цењени добитник веома престижне награде 2026 Бронзана награда A' Design Award у категорији такмичења Дизајн текстила, тканина, текстура, шара и платна.

БронзанаТекстил· 2026

Dancheong Svilena marama

аутор: Kyeong Hee Jeong

Клијент: Kyeong Hee Jeong

Добитник награде Бронзана награда A' Design Award у категорији Текстил

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Боје

Дизајн

О дизајну Dancheong Svilena marama

Ova svilena marama reinterpretira Dancheong šare palate Gyeongbokgung primenom tehnika bojenja vitraža. Projekat se fokusira na estetski prelaz tradicionalnih boja u sezonske palete. Šare su zasnovane na motivu lotosa i razvijene u četiri verzije, od kojih svaka odražava specifičnu svetlost i boju godišnjih doba iznad palate. Izrađen na svili, rad koristi digitalnu štampu kako bi obuhvatio detaljne motive, postižući vizuelnu harmoniju za savremeno stilizovanje.

Признање

О награди Бронзана награда A' Design Award

Dancheong Svilena marama је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Dancheong Svilena marama буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Dancheong Svilena marama сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Иза дизајна

Комплет за медије

Заслуге, чланови тима и технички детаљи које је обезбедио дизајнер.

Јединствене карактеристике: Dancheong is a premium silk scarf that reinterprets the royal colors of Korea into a feast of light. Unlike traditional replicas, the seasonal motifs of Gyeongbokgung Palace are carved into a radiant form that resembles light passing through stained glass, reflecting Cattleya's identity. By transforming the classic palette into an aurora gradient, it creates a visually rich visual experience where the past meets the present.
Димензије и паковање: quare Silk Scarf: 600 mm x 600 mm.
Premium Hard Case Package: 130 mm x 130 mm x 45 mm.
Weight: Approximately 35g of 100% Premium Silk Twill.
The high-quality hard box, featuring a gold spot color logo, is elegantly tied with a golden-brown ribbon inscribed with the phrase 'You are beautiful'. The set also includes protective tissue paper and a certificate of authenticity. Each piece is crafted using high-resolution 300 DPI digital textile printing and finished with hand-rolled hems by skilled artisans.
Ознаке: Dancheong, Silk Scarf, K-Culture, Aurora Gradient, Gyeongbokgung, Traditional Reinterpretation, Luxury Fashion, Lotus Pattern, Artistic Scarf, Giftware
Технологија производње: This product is made from 100% premium silk, resulting in an elegant luster and a soft, luxurious touch. Advanced high-resolution digital textile printing (DTP) has been introduced to perfectly embody the intricate geometric patterns of Gyeongbokgung's monocheong and the mystical aurora gradient inspired by Obansec. Beyond mass production, expert artisans roll and finish the edges by hand, maintaining a supple silhouette while maximizing meticulous artisanal details and value as a high-end gift item.
Дизајнерски изазов: challenge lies in capturing the 500-year legacy of Gyeongbokgung Palace as a beautiful bridge between the past, present, and future. Just as the seasons change the colors of the same architectural space, this project encompasses four distinct patterns: vibrant flowers, radiant light, silent elegance, and elegant elegance. By reinterpreting the monochung with the logic of stained glass, it preserves tradition while projecting Cattleya's identity into a dream of modern beauty. Furthermore, it combines high-resolution digital printing with the natural luster of premium silk to overcome production limitations.
Истраживање: This research reinterprets Dancheong motifs into premium fashion. Analysis of Gyeongbokgung Palace elements revealed that consumers prefer subtle gradations over intense primary colors. The motifs were reconstructed into four seasonal patterns with aurora-like gradations, optimized for silk printing. This study proves that tradition gains resonance through re-creation rather than mere replication. By harmoniously combining K-culture with modern elegance, it demonstrates that traditional content remains sustainable in everyday life.
Инспирација: This project reinterprets the Gyeongbok Dancheong pattern and Confucian values as the light of the four seasons, bridging the past with the future. Inspired by the lotus flower, a symbol of noble character, it reconstructs the palace's seasonal light into four distinct patterns. From the floral scent of spring to the majesty of winter, each essence transforms into an optically rich pattern that reflects Cattleya's identity as a desire for classic beauty. These scarves share the harmony of Korean heritage as a beacon of eternal prosperity for women around the world.
Трајање пројекта: The project began in March 2025 in Seoul, South Korea with conception and design. Detailed pattern development and color sampling took place in Seoul in May 2025, AND final production was completed in August 2025.
Ток рада: This scarf flexibly changes shape and pattern according to the user's styling. Whether tied in any knot, whether it's around the neck, head, or bag, the 600mm square silk overlaps or unfolds the mono-blue pattern of the aurora gradient to create a variety of silhouettes. The soft silk fabric flows naturally with the movement of the body, revealing different color depths depending on the light and angle. From the moment the wrapping ribbon is untied to the moment it is actually worn, users intuitively experience the process of traditional colors harmonizing with modern everyday styles.
Патенти: Copyrights belong to Kyeonghee Jeong, 2025
Заслуге за фотографије: Image #1: Photographer & Illustrator Kyeonghee Jeong, Dancheong Main Visual, 2025.
Image #2: Photographer & Illustrator Kyeonghee Jeong, Dancheong Pattern Detail, 2025.
Image #3: Photographer & Illustrator Kyeonghee Jeong, Scarf Styling View, 2025.
Image #4: Photographer & Illustrator Kyeonghee Jeong, Premium Package View, 2025.
Image #5: Photographer & Illustrator Kyeonghee Jeong, Lifestyle Scene, 2025.