Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo ka PepsiCo Design and Innovation

Moralo oa Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo ka PepsiCo Design and Innovation ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Diketsahalo le Ditiragalo.

BoronseKetsahalo· 2020

Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo

ka PepsiCo Design and Innovation

Moreki: PepsiCo Design and Innovation

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Ketsahalo

25,023

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #100578

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo

Ntlo ea Fido Dido ke sebopeho sa khampani sa matsatsi a mabeli se entsoeng Covent Garden, London. Moralo o fetolela lefatše la 2D la mmala o motšo le o mosoeu la sebapali Fido Dido sebakeng sa 3D. Bahahlauli ba tsamaea ka libaka tse fapaneng tse hlophisitsoeng ka mefuta, ho kenyeletsoa khabinete ea liaparo tse tsebahalang le pantry ea k'hichine e nang le Fido Flakes. Likarolo tse ling li kenyelletsa sebaka sa ho pholisa ka setšidifatsi, ma-hammock a ho phomola, lebota la ho taka le nang le tšebelisano, mmino o khutsitseng, le ho leka lihlahisoa. Sebaka sena se susumetsang maikutlo a mangata se mema bahahlauli hore ba phomole 'me se phelisa molaetsa oa lets'olo.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Fido Dido House by 7UP Free Ntlo ea Fido Dido e le Sebopeho sa Khampani sa Boiphihlelo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The team developed a 3D version of Fido’s 2D black and white world along with a multi sensory experience that brought people into an imagined world for Fido. The idea was to immerse visitors into Fido’s universe, inviting them to feel free to just be, bringing the campaign message to life. Every aspect of the space was carefully considered, from Fido’s closet of iconic outfits to the Fido Flakes in the kitchen pantry.
Kgothaletso: Celebrating the return of 90s icon Fido Dido, the King of Chill, the PepsiCo Design team partnered with 7UP Free to create the Fido Dido House in London’s Covent Garden. Inviting Londoners to chill like Fido, the two day installation came complete with a fridge cool down, hammock hang outs, an interactive artist doodle wall, soothing nap worthy music, and 7UP Free product sampling.

Bala Tokollo ya Boraditaba

E Tshehelitsweng