Moralo oa Future Tribes Moqapelo o ka Sehlopheng sa Ntlha wa Sebaka sa Tiragalo ka Hong Kong Trade Development Council ke mohlodi oa khau e hlomphehang haholo ya 2021 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Diketsahalo le Ditiragalo.
BoronseKetsahalo· 2021
Future Tribes Moqapelo o ka Sehlopheng sa Ntlha wa Sebaka sa Tiragalo
ka Hong Kong Trade Development Council
Moreki: Hong Kong Trade Development Council
Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Ketsahalo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #106405Moralo
Mabapi le Future Tribes Moqapelo o ka Sehlopheng sa Ntlha wa Sebaka sa Tiragalo
Mongolo oa Buka: Future Tribes ke moqapelo oa sebaka sa tiragalo o entsoeng bakeng sa Centrestage, pontšo ea liaparo ea matsatsi a mane e Hong Kong, e neng e hlahisitse likhoebo tse 240 ka har'a sebaka se lekanyetsoang li-square metre tse 9000. Moqapelo ona o akaretsa tsela ea ho kena, sebaka sa pontšo se bohareng le sebaka sa catwalk. Puo ea pono e kopanya matšoao a setso a boholo-holo, joalo ka li-rune, lihlaku tsa hieroglyphic le litattoo, le theknoloji e ncha. Ho sebelisitsoe lipontšo tsa holographic fan, li-screen tsa LED le mabone a sebopeho sa khahare a tsamaeang. Likarolo tsohle li ile tsa hlophisoa kantle ho sebaka 'me tsa kopanngoa sebakeng ka matsatsi a mararo.
Kamohelo
Mabapi le Moputso oa Boronse oa A' Design Award
Future Tribes Moqapelo o ka Sehlopheng sa Ntlha wa Sebaka sa Tiragalo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Future Tribes Moqapelo o ka Sehlopheng sa Ntlha wa Sebaka sa Tiragalo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Future Tribes Moqapelo o ka Sehlopheng sa Ntlha wa Sebaka sa Tiragalo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- Centrestage was a 4-day fashion event held at the Hong Kong Convention and Exhibition Centre. With 240 contemporary fashion brands housed within a 9000m2 space, the event organizer wanted to create an eye-catching theme to elevate the show ambience and reflect its core mission of finding new fashion talent. Three areas were provided: the entrance concourse then inside the exhibition hall central display and catwalk area. Besides this task, the onsite set-up time was limited to only 3 days.
- Boholo le Phuthelo
- The 1000m2 entrance concourse space had four 3m high x 2.5m wide freestanding holographic fan displays, colourful super graphics vinyl walls and carpets and a 5m (w) x 3m (h) LED screen completed the entry. Inside the hall, a 185m2 central display with suspended moving triangle shaped LEDs hovered above mannequins on wooden LED plinths. A 2m dia. wide x 4m high 3D LED display unit sits centrally on the 210m2 catwalk arena. The 4m high catwalk backdrop is finished with mirror on plywood backing.
- Lithegi
- Centrestage, Hong Kong, Fashion, Future Tribes, Exhibition, HKTDC, Organiser, Fair, Culture, Catwalk
- Theknoloji ya Tlhahiso
- Due to the tight 3-day set up, all the design formats were prefabricated off site and reassembled onsite. All the walls were made from reusable aluminium structural frames covered with stretched vinyl graphics, mesh, polycarbonate sheets and mirror finish. Audio and visual equipment, LED screens, mechanical moving technology with triangulated shaped lights, free standing holo fan and 3D holograph LEDs were hired. Biodegradable carpets and LED to mimic neon lights were also applied.
- Phephetso ya Moralo
- The challenging for the creative research was defining a design language to position a fresh contemporary feel for this show. By discovering and examining the roots of many different human cultures helped us to define a new look. For example, taking influence from Viking runes, ancient hieroglyphics, tattoos and mixing these to create a new design language and typography. Our purpose was to uplift and differentiate the image of Centrestage from other fashion trade shows in the region.
- Dipatlisiso
- The concept Future Tribes stems from the mission of Centrestage to discover the most contemporary fashion talents in Asia. Echoing the shows pioneering spirit, our team research envisaged a new future look by learning from the past. We researched into various cultural origins, symbolisms, runes, belief system and aesthetic details mixed with technology to create a new visual identity and reality for the show. Our design was aimed to create a radical and fearless future in fashion for a new generation.
- Kgothaletso
- The concept Future Tribe was inspired from Centrestage main mission to be a platform for discovering the latest upcoming fashion brands and talents in Asia under one roof. From this, a narrative was developed about future tribalism by mixing new and traditional cultural roots, symbolism, belief systems and new technology to create a radical and contemporary visual to uplift the event organiser’s space. These include the entry concourse, a central display and a catwalk space.
- Nako ya Projeke
- The project duration was 3 months from initial briefing to onsite completion. It was launched on the 4th of September 2019 and ran for 4 days. Limited to only 3 days for the onsite set up. Centrestage was located at the Hong Kong Convention and Exhibition Centre in Wan Chai, Hong Kong.
- Tsamaiso ya Mosebetsi
- The first impression of Future Tribes concept starts at the entry concourse with 4 holo fan display units emitting images of random typography and symbolisms. Leading pass a large LED screens and a series of 3m high graphic panels. Inside the hall central display, a suspended motorized triangulated LED shapes hovered above the central display. Followed by an open catwalk space with a 3D holograph LEDs display unit, emitting messages or pulsating titles of upcoming fashion shows.
- Diphatente
- Copyrights belong to Hong Kong Trade Development Council, 2019
- Litho tsa Sehlopha
- Jason Cheung
Dury Chin
Eddie Chak
Stephen Wong
Wayne Wong
Phyllis Ng - Litlotla tsa Setshwantsho
- Hong Kong Trade Development Council
E Tshehelitsweng
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