Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi ka Bakhtiyar Baimurzayev

Moralo oa Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi ka Bakhtiyar Baimurzayev ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

BoronsePhuthelo· 2022

Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi

ka Bakhtiyar Baimurzayev

Moreki: Bakhtiyar Baimurzayev

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo

12,871

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #127960

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi

Taba ea Buka: Tralock ke sepatlelo se etselitsoeng konyi ea polokelo ea maeto. Lebokoso le boptjoe joaloka polokelo e nyenyane, e leng se hokahanyang sepatlelo ka kotloloho le morero oa sehlahisoa. Lebitso le kopanya mantsoe travelling le lock, mme tlhaku o ka har'a lets'oao (logo) e boptjoe joaloka lesoba la senotlolo. Sebopeho sena se na le maqhu a mabeli. Sethala sa blister se tšoara konyi le linotlolo li le sebakeng, ha lera la kariboto lona le tšoara moralo o hatisitsoeng. Khato ea ho seha (diecut) e lumella moreki hore a bone sehlahisoa se ka hare. Mebala e khanyang e bontša mohopolo oa maeto ebile e thusa hore sepatlelo sena se hlokomeloe habonolo.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Tralock Mosebetsi oa Mantlha: Sepatlelo sa Konyi e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: Tralock is a travel suitcase lock.
The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers. The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
Boholo le Phuthelo: Width 100 mm x Depth 25 mm x Height 143 mm
Lithegi: packaging design, box, professional, travelling, lock
Theknoloji ya Tlhahiso: The box is made of two layers, the first is blister core to fix the lock and the keys inside, and the second one is a cardboard to show the design itself.
Phephetso ya Moralo: The main challenge was to combine the design idea of the "suitcase" with the product, while keeping the simplicity of packaging assemblance.
Dipatlisiso: The market research was carried out to create brand concept that would stand out among the competitors and draw attention of the potential buyers. Together with this, iconographic elements were created and thought out to represent the travelling theme.
Kgothaletso: The task was to do something extraordinary with a packaging that manufacturers do not usually design.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people's lives. The execution of the design in these colors conveys this idea in a full way. All elements are thought in a travelling style, and the letter "o" in the logo in a form of lock hole.
Nako ya Projeke: Duration: September-December, 2020
Location: Kazakhstan
Tsamaiso ya Mosebetsi: The box as a whole is a simple and straightforward travel element. The inner part of the blister fixes the product itself, the lock and the key, while the whole structure is made in the way that the consumer can see the product through the diecut. The blister layer is glued to the cardboard layer and when collecting the box, the consumer gets the feeling that he is holding a small suitcase in his hands.
Diphatente: Copyrights belong to Bakhtiyar Baimurzayev
Litho tsa Sehlopha: Bakhtiyar Baimurzayev
Litlotla tsa Setshwantsho: All images Credits to Bakhtiyar Baimurzayev