Moralo oa Unique Me Sesebeliso sa Pakiso ya Terebe ka Agilis Design Graphic Design ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
BoronsePhuthelo· 2022
Unique Me Sesebeliso sa Pakiso ya Terebe
ka Agilis Design Graphic Design
Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #131506Moralo
Mabapi le Unique Me Sesebeliso sa Pakiso ya Terebe
Unique Me ke pakiso ya pampiri e hlophisitsweng bakeng sa terebe e ntjha. Moralo ona o thehilwe hodima maikutlo a hore ha ho na batho ba babedi lefatsheng ba tshwanang ka ponahalo, menahano, semelo kapa mekgwa ya ho itshwara. Ditshwantsho tse tataisitsweng ka letsoho di nea diterebe difahleho tse bonolo, e leng se etsang hore ditholwana di hlahiswe jwalo ka sehlopha sa batho ka bomong. Mmala o motjha le moralo o bonolo di tshehetsa sehlooho sena. Mmaraka wa ditholwana tse ntjha kwa Chaena o na le tlhodisano e kgolo, mme hangata o sebedisa ditshwantsho tse tshwanang tsa ditholwana kapa maemo a dipolasi. Unique Me e batla ho hlahella e le ntho e ikgethang le ho aha kamano ya maikutlo le bareki.
Kamohelo
Mabapi le Moputso oa Boronse oa A' Design Award
Unique Me Sesebeliso sa Pakiso ya Terebe ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Unique Me Sesebeliso sa Pakiso ya Terebe e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Unique Me Sesebeliso sa Pakiso ya Terebe e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
- Lithegi
- Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
- Theknoloji ya Tlhahiso
- Paper Carton
- Phephetso ya Moralo
- Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
- Kgothaletso
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
- Nako ya Projeke
- The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
- Tsamaiso ya Mosebetsi
- We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations. - Litho tsa Sehlopha
- Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan - Litlotla tsa Setshwantsho
- Photo Credit: Guibin Ji
E Tshehelitsweng
Hlahloba ka Ntle ho Designers.org
Fumana dihlahiswa, ditshebeletso le menyetla ho tswa ho balekane ba rona ba papatso.
Tse Ding Tse ka Hlahlojwang
Meralo e Amanang
Hlahloba meralo e meng e hapileng moputso ho tswa mokgahlelong o tshwanang, e kgethilweng ka boleng.