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Environment Day Pontšo ea Fensetere ka Gravity Design and Arcelik

Moralo oa Environment Day Pontšo ea Fensetere ka Gravity Design and Arcelik ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dihlahiswa tse Tsitsitseng, Diprojeke le Botala.


TšepeSehlahiswa se Tsitsitseng· 2022

Environment Day Pontšo ea Fensetere

ka Gravity Design and Arcelik

Moreki: Arçelik

Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Sehlahiswa se Tsitsitseng

17,845

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #135652

Mebala

Moralo

Mabapi le Environment Day Pontšo ea Fensetere

Letsatsi la Tikoloho ke pontšo ea fensetere ea khoebo e entsoeng bakeng sa lebenkele le Istanbul. Pontšo ena e na le lerako le entsoeng ka matsoho la naha e omeletseng le hohelang tlhokomelo ea batho ba fetang. Mohopolo o hlahile ka lebaka la komello le tahlehelo ea mehlodi ea tlhaho lefatšeng. Tšimo e tala e entsoeng ka moralo hore e kene ka har'a naha e omeletseng, e bontša hore nchafatso e ntse e ka etsahala. Naha e omeletseng e entsoe ka letsopa le sebelisitsoeng holim'a lipompo tsa MDF, tsa omisoa ke letsatsi ka beke e le 'ngoe ho theha bokaholimo bo phatlohileng. Libaka tse tala li entsoe ka mose oa lefika (moss) 'me litlhaku li khaoloa ka lehong. E ka bang liperesente 98 tsa pontšo ena li entsoe ka lisebelisoa tse tsitsitseng le tsa tlhaho.

Kamohelo

Mabapi le Moputso oa Tšepe oa A' Design Award

Environment Day Pontšo ea Fensetere ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Environment Day Pontšo ea Fensetere e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Environment Day Pontšo ea Fensetere e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang
The window display is designed to create awareness and attract everyone passing through the store via striking hand-made drought wall. The design idea arose from the drought and the loss of Earth’s natural resources. In order to stress the importance of the action, a “greenfield” was designed that penetrates the “dryland”. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable & organic materials.
Boholo le Phuthelo
Window display's general dimensions: 4650 mm x 30 mm x 3140 mm
The surface of the showcase was created by coating MDF plates with clay.
The green plants on the showcase were created from moss.
The texts and the slogan were created by cutting wooden letters.
The red big company logo in the middle of the showcase is lacquered.
Lithegi
Sustainability, Window Display, Showcase, Green, Clay, Drought
Theknoloji ya Tlhahiso
The dryland was made from clay and it “sundried” for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik’s attitude about the environment, 98.2% of the display design was created from sustainable and organic materials.
Phephetso ya Moralo
The most challenging part was the soil background. The dry land was made from clay and it "sundried" for a week to give the fissured appearance. For the design, a local clay artist has worked on the process for over 2 weeks. To demonstrate Arcelik's attitude about Eart, 98% of the display design was created from sustainable & organic materials.
Kgothaletso
The hope of a small green plant emerging from dry soil is a great source of inspiration. A sustainable life is still possible if the importance given to the environment increases. It was thought that a design that give a clear message was necessary to say still have luck and invite this action.
Nako ya Projeke
The project design started in April 2021 in Istanbul and finished in June 2021 in Istanbul, and was exhibited in Arcelik Store Kadikoy Istanbul in June 2021. The project was designed for environment day, which is June 5th and it is still on display for awareness.
Tsamaiso ya Mosebetsi
Together with Arcelik, we aim to heal this world together with responsible production and consumption perspective. We'd like to inspire consumers to consume responsibly and join our activities to save Earth's recourses. If it will not happen in this way, we can't greener the land as we did in our retail showcase. This is the message that we aimed foır consumers.
Litho tsa Sehlopha
Arcelik-Visual Merchandiser Specialist: Miray Hazan
Arcelik: Emir Aktar
Gravity Design-Team Leader: Talat Semih Onal
Gravity Design-Sr. Designer: Mert Karaman
Gravity Design-Sr. Architect: Sabrican Sahin
Gravity Design-Project and Business Development Manager: Ekin Ekinci
Gravity Design-Jr. Designer: Zeynep Cemre Ordu
Gravity Design-Jr. Designer: Evrim Koruyan
Gravity Design-Jr. Designer: Selin Elaldi
Gravity Design-Procurement Specialist: Alper Aksoylu
Gravity Design: Bora Hatunoglu
Litlotla tsa Setshwantsho
Image #1: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #2: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #3: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #4: Creator (Renderer / Sr. Product Designer) Mert Karaman, Environment Day, 2021.
Image #5: Photographer Sabrican Sahin, Environment Day, 2021.

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Moralo o Motle o Lokelwa ke Tlotlo e Kgolo

A' Design Award ke khau ya machaba, e ahlotsweng bakeng sa moralo o motle. Nka karolo ho A' Design Award ho fumana monyetla oa ho amohelwa ka botle ba mosebetsi oa hao, ho fumana tlotlo, botumo le phatlalatso. Khetha mosebetsi oa hao bakeng sa A' Design Award 'me o tlo phehisana bakeng sa moputso o ratehang oa A' Design Prize.

Khetha