Moralo oa Messenger Angel Sepakete ka Musa Celik ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
TšepePhuthelo· 2022
Messenger Angel Sepakete
ka Musa Celik
Moreki: Kertil Cam
Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #140139Moralo
Mabapi le Messenger Angel Sepakete
Moralo ona o etselitswe khoebo e thehilweng dilemo tse mashome a fetileng mme e na le tshusumetso ya nostalgia mahlong a bareki. Sepakete se kenyelletsa lefatshe la pono ya tshomo le mahlale a mebala e fetohang ho potoloha letshwao la lengeloi. Sebopeho sa dithunya moralong wa botlolo se bua ka menkgo ya khoebo. Maqhubu a tswang tlase a nyolohela hodimo ka sebopeho sa spiral a fana ka phello ya ho qhoma ha monko mme a theha maikutlo a hore menkgo e a phalla e tswa botlolong. Moralo ona o ikemiseditse ho theha ponahalo e ncha, ya sejwalejwale bakeng sa khoebo ya nalane.
Kamohelo
Mabapi le Moputso oa Tšepe oa A' Design Award
Messenger Angel Sepakete ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Messenger Angel Sepakete e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Messenger Angel Sepakete e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- A mythological visual world with the soft color transitions in the Messenger Angel symbol is in the center of the design. Variant names are the plants in Turkey, famous for their history.
The Messenger Angel Symbol also indicates the mystery of the lost 2000 year old scents. The floral structure in the bottle design refers to the unique scents. The waves going from the bottom up in a spiral form give the effect of scent splashes and create the feeling of unique fragrances overflowing out of the bottle. - Boholo le Phuthelo
- Height 25 cm X Length 4,6 cm X Width 8,6 cm
- Lithegi
- Scent, Fragrance, History, Mythological
- Theknoloji ya Tlhahiso
- For production, 90% recycled pet and PP labels were used. A spiral section was created on the neck of the bottle. This represents the diffusion of scents. It was a challenging detail to get this part out of the production mold, and we ensured that it was produced without any problems with a unique method.
- Phephetso ya Moralo
- The main challenge was understanding the brand's historical look and redesigning the brand identity and packaging design by protecting the brand's core. In addition, developing a solid brand identity and symbol to make the brand more memorable was essential. Therefore, a mythology character is the brand symbol to describe the scents that would suit the goddesses.
- Dipatlisiso
- When the room scent product category is explored, one can see that competing brands use many color explosions and flowers. The bottle designs are relatively standard and similar to home care products. In addition, there is almost no brand with a powerful, premium brand identity.
The angel symbol tells the brand's story and differentiates the competitors on the shelf with the floral form of the bottle. Like fascinating fragrances, fascinating stories from the past come to mind with the brand. - Kgothaletso
- Since ancient times, fragrances have been used for many purposes in every phase of daily life and have been an essential passion for queens and goddesses. Inspired by this, the brand Kertil Cam creates fragrances with plant-based ingredients, using the best plant extracts from the unique nature of Turkey.
It is believed that fragrances are so impressive that they can even solve the mysteries of ancient times of queens and goddesses. For this reason, the Messenger Angel symbol is created to symbolize this miracle. - Nako ya Projeke
- Istanbul, 15.06.2021 - 30.12.2021
- Tsamaiso ya Mosebetsi
- Kertil Çam is a luxury fragrance brand producing the best colognes in Turkey using unique plant extracts since 1962. The brand needed a premium design for these unique scents. Protecting the brand's core and making it more youthful and modern was crucial.
A powerful brand identity that matches the spirit and essence of the brand adds a new touch to the brand. The symbol will remind the brand and its meaning to customers, even without the logo. - Litho tsa Sehlopha
- Musa Celik, Efe Esa
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