The Aodh Sephutheloana Sa Whisky Sa Ireland ka Tiago Russo

Moralo oa The Aodh Sephutheloana Sa Whisky Sa Ireland ka Tiago Russo ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Kgatiso e Lekanyelitsweng le E Ikgethileng.

BoronseKgatiso e Lekanyelitsweng· 2022

The Aodh Sephutheloana Sa Whisky Sa Ireland

ka Tiago Russo

Moreki: The Craft Irish Whiskey Co.

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Kgatiso e Lekanyelitsweng

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Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #140162

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le The Aodh Sephutheloana Sa Whisky Sa Ireland

Aodh e lula lefats'eng la lefifi le bokhabane, moo mabone a leng tlaase 'me litakatso li phahama. E ipapisitse le taba ena ea mohlolo, e bua ka nako e itseng ka mor'a lefifi, 'me e le sebopeho se makatsang sa boloi le boloi. Seemo sa Aodh se bonesa botlolo ho tloha ka morao, opal LED trim e romellang maballo a khauta a bilika ka har'a whisky pele e tantša holim'a seipone sa foreimi. Ka ho kopanya bosiu le motšehare, libaka tse kobehileng tsa khauta tse bentšitsoeng li bonahatsa leseli, ha lintlha tse entsoeng le tse kobehileng li monya, 'me li hlahisa khanya e behang The Aodh khanyeng.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

The Aodh Sephutheloana Sa Whisky Sa Ireland ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. The Aodh Sephutheloana Sa Whisky Sa Ireland e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. The Aodh Sephutheloana Sa Whisky Sa Ireland e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: A whiskey of near-mythical rarity, The Aodh is an ultra-rare, limited release of just 88 bottles that bring together taste, immersion, technology, and a bottle of futuristic brilliance. A dance of cask, time and skill to craft a whiskey of daring character, presented in a bottle that draws on technological innovation to elevate and astound.

Personal and meaningful, The Aodh's bottle is held in an innovative electronic exo-display unit - the ultimate vessel of desirability and mythology.
Boholo le Phuthelo: Exo-Display: 230W x 200D x 300H

Bottle and Exo-Display share a similar concept: organic shaping with gold/amethyst detailing. Whilst the bottle received a delicate golden band with incrusted amethyst stones, culminating in a pocketed brass and obsidian closure, the display unit has the main structure with grooved and knurled golden details, where the arms receive the amethyst finished detailing. Mirror and LED in the main frame add further depth and sensorial richness to the entire experience.
Lithegi: Whiskey, Whisky, Luxury, Packaging, Display, Bottle, Design, Collection, Product
Theknoloji ya Tlhahiso: Presented in a dizzying spiral of gold, precious stones and glass, but with an innovative technological design that elevates it beyond the everyday, The Aodh is desired by all who look at it. The Exo-skeleton display is based on a winged chassis that locks the bottle in place, opened by a subtle touch sensor on the brass base and self-illuminated by several halo LED profiles and mirrored surfaces, coming together in a fluid graceful series of movements.
Phephetso ya Moralo: The grand conceptual challenge within the creation of The Aodh was truly the augmented immersion through an automated display unit, something that has never been done for this range of products or spirits, and in such a delicate jewellery-like scale. All the mechanisms had to be able to operate heavy solid metal clasps with a delicate flow and minimalist sizing, giving The Aodh its luxurious, delicate appeal and feel, elevating the product as an object of desire.
Dipatlisiso: The R&D stages for The Aodh consisted in a combination of efforts in developing, at the same time, an iconic and appealing vessel that would generate the connection with the mythological premise, and at the same time an ultra-futuristic and innovative display, challenging the boundaries of mere packaging and into creating a display unit capable of a fully immersive interaction and storytelling with minimal contact, making the user a viewer into this unique theatre of taste, colour and luxury.
Kgothaletso: Derived from the Old Irish for fire, Aodh is the legendary god of the underworld and eldest son of Lir, also holding a place in Irish mythology as a captivating seducer. With the whiskey's rarity adding its own mythological character, The Aodh draws on these legends to tell its story.

Just like its namesake, The Aodh demands attention and adulation. Yet this ultra-rare whiskey is destined only ever to be owned by a rare few, with just 88 bottles released of this ultra-rare Irish single malt.
Nako ya Projeke: Designed around July 2021, the Aodh was under technical development for around 6 months in order to perfect the entire touch sensor system and electronic arms movement. Only after it was fully perfected, the 88 units have been under finishing touches and handmade detailing in order to bring the ultimate design to life this Spring 2022, with each unit being handcrafted and finished throughout 2022.
Tsamaiso ya Mosebetsi: The usage of The Aodh as a statement product is based on a fully immersive and performative experience. A touch sensor is the only direct interaction from the user, as it will then turn the LED rings on, and gradually open the clasps electronically, unleashing the exquisite luxurious vessel held inside.

The obsidian closure also contains a hidden compartment inside, where the user can store a small gift/piece of jewellery, giving a more personal and intimate touch to the entire experience.
Litho tsa Sehlopha: Tiago Russo
Katia Martins