Moralo oa Nutrili Supplements Branding ka Cansu Dagbagli Ferreira ke mohlodi oa khau e hlomphehang haholo ya 2023 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.
TšepePhuthelo· 2023
Nutrili Supplements Branding
Moreki: Nutrili
Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Phuthelo
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #147623Moralo
Mabapi le Nutrili Supplements Branding
Li-supplement tse monate, melemo e ke keng ea latoloa. Nutrili e mabapi le ho tlisa litlatsetso tsa boleng bo holimo, tsa tlhaho le tse tšoarellang. Cansu Dagbagli Ferreira o laetsoe ho theha boitsebiso ba lebitso le meralo ea ho paka. Boitsebahatso ba pono bo kenyelletsa moea oa bocha le oa sejoale-joale oa lets'oao, ka mokhoa oa lona o sebete. Ka kakaretso, ke sets'oants'o sa lebitso la lebitso le boleng. Moralo oa liphutheloana ha o khahle feela empa hape o entsoe ka mokhoa o nahanang ho hohela batho bao ho shebiloeng ho bona. Tšebeliso ea mebala e khanyang le typography e kholo e fana ka maikutlo a brand & #039;
Kamohelo
Mabapi le Moputso oa Tšepe oa A' Design Award
Nutrili Supplements Branding ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Nutrili Supplements Branding e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Nutrili Supplements Branding e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- The concept and the design reflects clean ingredients, while still being effective and tasty. Logo symbol was developed as a drop, inspired by the gummies' drop shape. The waves & the stars symbolize that products are full of nutrients and they make you shine inside and out!
Visual brand identity gives the message that these products actually work and they're not synthetic or empty. Subtle gradient assigned to each packaging label makes them unique but doesn't compromise minimality. - Boholo le Phuthelo
- Supplement jar labels: 65 x 216 mm
Collagen box: 107 x 84 x 115 mm
Collagen vial label: 64 x 85 mm - Lithegi
- supplements, vitamins, collagen, label, packaging, design
- Theknoloji ya Tlhahiso
- Techniques and methodologies: Design thinking method of Diverge&Converge
Softwares: Adobe Illustrator, Adobe Photoshop, Lightroom - Phephetso ya Moralo
- The creative challenge was creating a young, functional but also unique branding. The target population which is the Middle Eastern world is drawn into more maximalist designs, however the design intention was creating a minimal design while still being attractive to the target group.
In the application and production phase of the design, the challenge was to include both English and Arabic text in a small label area. - Kgothaletso
- Inspired by the colorful culture of Middle East, the design aimed to be minimal and attractive to the young audience at the same time. Rich colors represent the strong and clean ingredients of the supplements.
- Nako ya Projeke
- 3 months, Istanbul & Dubai
- Tsamaiso ya Mosebetsi
- Using a big typography and written benefits directly on the packaging front, the packaging catches attention quickly on the online platforms. The customers can easily understand what this product does/is for.
- Litho tsa Sehlopha
- Designer: Cansu Dagbagli Ferreira
- Litlotla tsa Setshwantsho
- Photography: Lara Zankoul + Büşra Sarıoğlu
E Tshehelitsweng
Hlahloba ka Ntle ho Designers.org
Fumana dihlahiswa, ditshebeletso le menyetla ho tswa ho balekane ba rona ba papatso.
Tse Ding Tse ka Hlahlojwang
Meralo e Amanang
Hlahloba meralo e meng e hapileng moputso ho tswa mokgahlelong o tshwanang, e kgethilweng ka boleng.