Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana ka Angela Spindler

Moralo oa Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana ka Angela Spindler ke mohlodi oa khau e hlomphehang haholo ya 2024 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

BoronsePhuthelo· 2024

Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana

ka Angela Spindler

Moreki: Depot Creative

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo

17,122

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #157788

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana

Lekala le ile la hlahisa qalo ya letšoao la Sweet Victory e akaretšang mehola ya letšoao ka botlalo. Ba theha leleme la hlolo. Ho tloha boitsebišong ba mantsoe le pale ya maano, ba theha boitsebišo ba pono bo thabisang, ba tšwantšhitše litšoantšiso tsa letšoao la Grumpy Bums mme ba hlama moralo wa phuthelo ya sehlahiswa le thepa ya dijithale. Ka ditlotlonto tsa motheo tsa letšoao tsa bophelo bo botle, kopano le tshokotsho e senang kgatello, lekala le hlahisitse phuthelo e leng boiphihlelo bo kgahlang le bo thabisang ka ho kopanya malapa ka ho baka.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Grumpy Bums Dipakete tsa ho Baka bakeng sa Bana e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The no-added-sugar kids’ treat that’s satisfyingly sweet.

Grumpy Bums is an exciting, first-to-market, baking kit for kids, without added sugar. We developed the brand proposition of ‘Sweet victory’, summing up the brand benefits perfectly. We crafted a language of triumph.

Drawing from our strategic verbal identity and narrative, we've developed a whimsical visual identity for the Grumpy Bums brand. This includes the creation of endearing brand mascots, alongside the design of captivating product packaging and engaging digital assets
Boholo le Phuthelo: Box dimensions are as follows:
140 x 200 x 35MM
Lithegi: HealthySnacks SnackPackaging PackagingDesign NoAddedSugar BrandingDesign GrumpyBumsDesign
Theknoloji ya Tlhahiso: All boxes were printed using 1 spot colour and CMYK, with an aqueous varnish.
Phephetso ya Moralo: Collaborating with a startup business can present unique challenges, notably navigating budget constraints and identifying viable solutions within the constraints of low production volumes.
Dipatlisiso: Grumpy Bums, is the pioneering baking kit for kids that delivers a satisfyingly sweet treat without any added sugar. Our brand proposition, Sweet Victory, encapsulates the essence of our wholesome approach perfectly.

We've cultivated a language of triumph, embodying optimism, energy, and a supportive tone that aligns with the consumer's journey. From our strategic verbal identity and narrative, we've brought to life a vibrant visual identity, complete with charming brand mascots and captivating product packaging, ensuring an engaging and delightful experience for families everywhere.
Kgothaletso: Our packaging is designed to transform baking into an engaging and delightful experience, uniting families in the joy of creation.

Featuring charming illustrations of muffins, our packaging mirrors the effortless nature of our products. With their lively personalities and universal appeal, these illustrations serve as powerful assets for campaigns, elevating brand visibility and fostering lasting connections with consumers. Immerse yourself in a world where baking isn't just a task—it's a memorable journey shared with loved ones.
Nako ya Projeke: The project started in July 2021 and was completed in January 2022 in Sydney Australia
Tsamaiso ya Mosebetsi: The product comes with super easy, kid-friendly instructions that make baking fun for the whole family. Plus, all the key ingredients are included except for eggs and milk, making it a stress-free baking adventure together.
Litho tsa Sehlopha: Creative Director/Designer/Illustrator: Angela Spindler