Chips BCBG Sephutheloana Sa Lijo ka Arome Agency

Moralo oa Chips BCBG Sephutheloana Sa Lijo ka Arome Agency ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

BoronsePhuthelo· 2020

Chips BCBG Sephutheloana Sa Lijo

ka Arome Agency

Moreki: BCBG - La Ducale

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Phuthelo

17,659

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #71297

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Chips BCBG Sephutheloana Sa Lijo

BCBG ke mofuta oa li-crisps tse entsoeng ka 2001 ka boroa ho France. Mofuta ona o fana ka tlhahiso ea boleng bo holimo e nang le popo e kholo ea litlolo le litatso. Baqapi ba thehile ka 2020 serie e ncha ea litlhaku bakeng sa mefuta e mecha ea crips. Ba sebelisitse mohopolo oa crips / batho bao ho buuoang ka bona. Lipapiso tsena tse ncha li emela bongata ba li-crisps ka molumo oa pele le o monate. Mefuta e metle ebile e makhethe joalo ka sehlahisoa se emeloang.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

Chips BCBG Sephutheloana Sa Lijo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Chips BCBG Sephutheloana Sa Lijo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Chips BCBG Sephutheloana Sa Lijo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The brand of BCBG craft chips offers top quality manufacturing with great creativity of recipes and flavors. The new range is based on a series of characters in the shape of chips which illustrates the recipe of each product with a fun and warm tone. Each character is an unique creation because each product has a unique taste..
Boholo le Phuthelo: The big packaging measures 200 mm width x 300 mm height and the small one measures 200 mm width x 200 mm height.
Lithegi: chips, design, packaging, minimal, food
Theknoloji ya Tlhahiso: The graphics used for the range of chips is a clean and impacting graphic. The lightness given to packaging connotes the product as a natural product, healthy and authentic. Each product is represented by a friendly character.
Phephetso ya Moralo: Modernize the range without losing customers. Stand out from other packets of chips to attract new customers.
Dipatlisiso: We first thought about a range of characters corresponding to each product in the range. Then we drew with Illustrator and adapted them according to the product. We
Kgothaletso: Our agency was inspired by clean and impacting packaging, especially from the United Kingdom and Brazil. We also take a lot of inspiration from packaging from Favourite Design and a Design Award Books. We are looking also inspiration on Instagram.
Nako ya Projeke: The project started in 2009 and we create the last one this year, in 2019, the products are now distributed in all SNCF bar wagons, but also at Carrefour, Intermarché and Monoprix in France.
Tsamaiso ya Mosebetsi: Chips are made in the south of France with natural products. No coloring agents and preserving products.
Diphatente: BCBG is a brand of La Ducale.
Litho tsa Sehlopha: Delphine Goyon : Art Director & Graphist
Remi Vicente : Director of the agency
Catherine Alamy : Graphist
Litlotla tsa Setshwantsho: All design and images created by Agence Arome.
Photographer for the website : Pauline Daniel