Huge Love Lebokose La Ho Paka ka Yufeng Li and Xuan Zhang

Moralo oa Huge Love Lebokose La Ho Paka ka Yufeng Li and Xuan Zhang ke mohlodi oa khau e hlomphehang haholo ya 2020 Moputso oa Tšepe oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Phuthelo.

TšepePhuthelo· 2020

Huge Love Lebokose La Ho Paka

ka Yufeng Li and Xuan Zhang

Moreki: Huge Love

Mohlodi oa Moputso oa Tšepe oa A' Design Award Mokhahleong oa Phuthelo

10,752

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #86630

Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Huge Love Lebokose La Ho Paka

Moqapi oa liphutheloana o lokela ho lumellana le mokhoa o motle oa bacha. Bacha ba tsotella eng? Ba phehella mokhoa oa bophelo o monate 'me ba rata aesthetics e bonolo. Ka nako e ts'oanang, phehella botho le ho iteta sefuba ho leka ho amohela lintho tse ncha. Ka hona, moralo o senya mokhoa oa pele oa ho paka oa indasteri ea napkin ea bohloeki, e khuts'oane le e khahlisang haholoanyane.

Kamohelo

Mabapi le Moputso oa Tšepe oa A' Design Award

Huge Love Lebokose La Ho Paka ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Huge Love Lebokose La Ho Paka e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Huge Love Lebokose La Ho Paka e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: The product is aimed at young consumers, and the packaging design should conform to the aesthetic style of young people. What do young people care about? After a lot of market research, they pursue a fun lifestyle and like simple aesthetics. At the same time pursue individuality and dare to try to accept new things.

Therefore, the design breaks the original packaging style of the sanitary napkin industry, which is more concise and interesting. Beginning to shift from focusing on market consistency to respecting young people's aesthetic standards, consumer needs, and beginning to respect their aesthetic standards and personal needs.
Boholo le Phuthelo: Width 75mm x Depth 32mm x Height 80mm
Lithegi: Love, Packaging, Fashion, Daily use, Life
Theknoloji ya Tlhahiso: Requires special printing paper and process support, using the right die.
Phephetso ya Moralo: A large number of market research and data analysis. Printing technology is combined with production cost control.
Dipatlisiso: Through market research to analyze the shortcomings of similar product packaging design, consumer preferences, and develop picture style according to their preferences. Learn about the paper and cost of the printing house and consider the manufacturing process based on actual conditions.
Kgothaletso: During the design process, it suddenly rained outside the window. It heard the ticking sound and looked at the washed leaves. It records the beautiful scenery of this moment. When it came back to the computer, it suddenly thought that perhaps a combination of rain and cloud could be used to show the characteristics of the product.
Nako ya Projeke: The project started in Shenzhen in November 2018 and completed in March 2019.
Tsamaiso ya Mosebetsi: This product is a packaging box for women. It is made of thick cardboard combined with special paper. The graphics are made of hot stamping and hot silver. The box is long and open from the top. It is in line with the female aesthetic and the graphics are bright. The illustration creates an interactive experience with the product and the woman!
Litho tsa Sehlopha: Li Yufeng
Zhang Xuan