Karya Mamba Chiliast Identitas Merek ku Sxdesign nyaéta pamenang anu dihormat pisan tina 2022 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Grafis.
PerakGrafis· 2022
Mamba Chiliast Identitas Merek
ku Sxdesign
Klién: MC basketball community
Pamenang A' Design Award Perak dina Katégori Grafis
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #131771Désain
Ngeunaan Mamba Chiliast Identitas Merek
Mamba Chiliast nyaéta hiji identitas merek anu dijieun pikeun komunitas baskét anu diwangun ku para pangagum Mamba Mentality. Ieu identitas ngahijikeun para anggota ngaliwatan kagiatan baskét sarta méré maranéhna rasa boga milik, kareueus, jeung ciri anu ngabédakeun. Logona ngagunakeun wangun héksagram salaku kerangka visualna, anu diwangun ku gabungan hurup M jeung C. Hiji panon anu diteundeun di puseur visual ngagambarkeun Mamba. Héksagram éta ngingetkeun kana asosiasi babarengan ngeunaan kayakinan, organisasi, jeung énergi. Logona bisa dicitak, dijait, atawa dicitak injéksi dina rupa-rupa ukuran.
Pangakuan
Ngeunaan A' Design Award Perak
Mamba Chiliast Identitas Merek mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Mamba Chiliast Identitas Merek diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Mamba Chiliast Identitas Merek mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- Mamba Chiliast (MC) is a basketball community for Kobe Bryant’s fans who believe in the Mamba Mentality. It organizes fans through basketball activities and provide fans with a sense of belonging, pride and distinction. Different from other brands, MC wants to tell their users that we are sharing a common belief and we are a group through the delivery of the sense of religion and power. The use of elements in the brand is reminiscent of these feelings, and makes the brand unique.
- Diménsi & Bungkusan
- It can be printed, sewed or injection molded in a variety of sizes
- Tag
- brand identity, logo, branding, mamba, basketball
- Téknologi Produksi
- The logo is combined to the shape of hexagram, so most of the details are in its proportions. However, the foot of m is slightly protruding from the figure, in order to compensate for the visual deviation and make the logo more stable as a whole.
- Tantangan Desain
- To appeal to and attract Kobe fans without the use of basketball elements.
- Panalungtikan
- We believe that using people's collective memory in the communication process can not only improve communication efficiency, but also stimulate more emotional feelings. Through long-term communication, the hexagram symbol builds up a collective memory of the image about religion, organization, energy, etc. in people's minds.
- Inspirasi
- The logo uses the shape of hexagram as the visual framework, and the letters M and C in it combine to form the shape. This design intuitively calls people's collective memory and conveys comprehensive feelings about religion, organization, and energy.
The eye of Mamba in the Logo, as the visual center, lights up the visual framework of the logo. The eye, representing the Mamba, serves as a reminder that fans' thoughts and deeds are always seen by their hero. This design is reminiscent of 'the eye of providence' and calls more people's collective memory. - Durasi Proyék
- The project started in August 2021 and finished in November 2021 in Beijing, China.
- Alur Operasi
- Powerful visual signals, it distinctly symbolizes the fan community
It conveys the passion, resilience and bravery of the Mamba Mentality - Patén
- Sxdesign
- Anggota Tim
- Xu Chen
Rong Zhang
Fangbo Wu
Hao Huang
Qian Hao
Beibei Liu
Yingfei Sun
Tianshu Liu
Haining Jiang
Shulong Li
Zhihuan Yuan
Mingjie Zhang
Yan Liu - Krédit Gambar
- Sxdesign
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