Moonshot Cafe Stan Paméran ku Takeshi Yoshida

Karya Moonshot Cafe Stan Paméran ku Takeshi Yoshida nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Interior.

PerakInterior· 2023

Moonshot Cafe Stan Paméran

ku Takeshi Yoshida

Klién: Takeshi Yoshida

Pamenang A' Design Award Perak dina Katégori Interior

21,255

Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #150177

Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Moonshot Cafe Stan Paméran

Desain ieu pikeun Paviliun Jepang di CES 2023, salah sahiji konvénsi téknologi panggedéna di dunya. Inspirasina tina kasaderhana sareng minimalisasi, konsép dasar Zen, anu parantos salawasna aya di Jepang ti jaman baheula. Langka aya kafé, tibatan stan paméran biasa dina konvénsi. Rohangan ieu nyobian janten oasis tempat interaksi dimimitian. Éta ogé museurkeun kana transparansi sareng kaluasan sabab siling vénue rendah. Salian ti éta, ngagaduhan seueur unsur héjo, nunjukkeun ramah lingkungan, ngirangan runtah, sareng nyiptakeun suasana anu nyaman.

Pangakuan

Ngeunaan A' Design Award Perak

Moonshot Cafe Stan Paméran mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Moonshot Cafe Stan Paméran diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Moonshot Cafe Stan Paméran mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: First, it’s rare to have a cafe, rather than having a normal exhibition booth in a convention. The space tries to become an oasis where the conversation begins in a busy convention. Secondly, the space focuses on transparency and spaciousness since the ceiling of the venue is very low. Therefore, this space gets more attendees’ attention in the convention. Third, the space has lots of green, showing the eco-friendly attitude, reducing waste from exhibition, and creating a cozy atmosphere. Finally, the decoration art in the cafe counter is carefully chosen to show modern and latest Japan.
Diménsi & Bungkusan: The booth area is 90 feet x 50 feet. In other word, 2743 mm x 1524 mm.
Tag: Zen, minimization, transparency, spaciousness, simplicity, exhibition design, convention, Japan, cafe,
Téknologi Produksi: The ceiling of the venue is very low so that transparency and spaciousness is one of the most important aspects to get attendees’ attention in a convention. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unobstructed view from one end to the other in this space. In addition, in a technology themed convention, most booths use cold white lighting since the color of cold white might remind people of technology, however, the space intentionally uses warm white lighting to attract people and create a cozy atmosphere of a cafe.
Tantangan Desain: The biggest challenge is the height of the ceiling of the venue, which is very low and also the venue does not permit hanging from the ceiling, while hanging signs are one of the main tools to attract people who join conventions. In this situation, transparency and spaciousness is one of the most important aspects to motivate attendees to come to the area. Therefore, the design focuses on not using many walls and keeping the exhibition table height low. People can appreciate the unobstructed view from one end to the other in this space.
Panalungtikan: In terms of design, how we can create more conversation and interaction in an exhibition booth is one of the biggest questions because the communication between exhibitor and attendee could create new business. Literature review and field work by joining other conventions has been done. The results improve the design, production and realization such as using white warm color lighting, music, aroma oil and green, transparency and spaciousness.
Inspirasi: This design is for the Japan Pavilion at the CES 2023, one of the largest technology conventions in the glove. Therefore, it would be great if the design somehow makes people feel the uniqueness of Japan. The design is inspired from simplicity and minimization, the fundamental concept of Zen, which Japan has always been with since ancient times.
Durasi Proyék: The project started in August 2022 in San Francisco and finished in January 2023 in Las Vegas, and was exhibited in CES 2023 in January 2023.
Alur Operasi: Unlike the normal exhibition booth in a convention, people enjoy drinks and conversation in a cozy mingling lounge, which we named it Moonshot Cafe. The name is decided in the hope that moonshot, in other words, giant leap will come out from this space. One of the best ways to achieve the goal, appealing products and services to the world, is to create a space that would generate more conversation and interaction between exhibitors and participants. The more conversation and communication would eventually lead to the realization of the goal, creating a giant leap.