Karya Heu 70th Anniversary Logo sareng Sistem Identitas Visual ku Li Tiebin nyaéta pamenang anu dihormat pisan tina 2024 A' Design Award Perak anu bergengsi dina Katégori Kompetisi Grafis.
PerakGrafis· 2024
Heu 70th Anniversary Logo sareng Sistem Identitas Visual
ku Li Tiebin
Klién: Harbin Engineering University
Pamenang A' Design Award Perak dina Katégori Grafis
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #158079Désain
Ngeunaan Heu 70th Anniversary Logo sareng Sistem Identitas Visual
Desain ieu suksés nembongkeun sajarah pangwangunan 70 taun sakola. Ngaliwatan kajian data sareng panalungtikan kampus, éta sacara inovatif ngagunakeun métode totem pikeun nganyatakeun alur carita naratif. Éta ngahijikeun unsur budaya sajarah sakola sareng téknologi panalungtikan ilmiah. Gambar-gambarna disederhanakeun jadi simbol sareng diatur deui pikeun nepikeun pesen. Digabungkeun jeung garis gelombang, éta ngawangun logo 70 anu megah, ningkatkeun kabacaan dina komunikasi desain. Éta nampilkeun pesona unik sareng prestasi cemerlang sakola ka dunya.
Pangakuan
Ngeunaan A' Design Award Perak
Heu 70th Anniversary Logo sareng Sistem Identitas Visual mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Heu 70th Anniversary Logo sareng Sistem Identitas Visual diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Heu 70th Anniversary Logo sareng Sistem Identitas Visual mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- In 2023, Harbin Engineering University celebrated its 70th anniversary with the integration of historical elements of the university's development and symbolic graphics representing campus culture in the design of its anniversary logo and visual identity system. The aim was to showcase the university's unique charm and rich heritage while fostering a sense of unity and belonging among students and faculty, and collectively embracing a brighter future for the institution.
- Diménsi & Bungkusan
- The design specifications adhere to research, sketching, computer-aided design, ensuring compliance with printing standards, digital multimedia display specifications, and mold production manufacturing standards. In actual application and exhibition, it meets basic advertising display standards and construction display safety standards.
- Tag
- Logo, Visual Identity, Brand, Anniversary Celebration, University
- Téknologi Produksi
- Simplify complex graphics into clean designs, combining multiple shapes to create new patterns. For flat applications, utilize printing techniques, while for three-dimensional applications, use 3D model files to produce 3D badges. The production process must consider various usage scenarios and technologies.
- Tantangan Desain
- Firstly, the school has a rich cultural and historical heritage. It's essential to extract representative elements and express them in tangible forms while maintaining a unified visual presentation technique. Secondly, integrating common aesthetic issues in art to achieve the perfect balance between artistic expression and practical application of the design work is crucial.
- Panalungtikan
- The research and collection of historical and cultural information about the school yielded specific data for extracting design languages and elements. By delving into these elements, the school's visual identity was transformed into graphical representations, providing material for the subsequent development of cultural and creative products. This process established a comprehensive approach to school brand visual design.
- Inspirasi
- The design integrates symbolic elements of the university's historical features and campus culture incorporating marine equipment and the school's historical heritage. The intertwining of wave-like lines forms a concise and dignified "70", complemented by the main building of the university and historical time points from 1953 to 2023, creating the visual representation of the logo design. The primary colors are blue and red, symbolizing the ocean and historical heritage.
- Durasi Proyék
- The project started in April 2022 in Shanghai and finished in July 2023 in Shanghai, and was exhibited in Harbin Engineering University in September 2023.
- Alur Operasi
- The design project spanned one year, encompassing anniversary-related graphic prints, multimedia displays, and cultural and creative products. Both the design timeline and quality were crucial. With involvement from multiple stakeholders, effective coordination and communication with school departments facilitated the successful delivery of the design on the scheduled anniversary day, receiving acclaim.
- Anggota Tim
- Li Tiebin
- Krédit Gambar
- Li Tiebin, 2022.
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