Karya Si Shengsheng Set Kado Magnét ku Peng Gao, Mian Wu and Yixuan Wu nyaéta pamenang anu dihormat pisan tina 2026 A' Design Award Beusi anu bergengsi dina Katégori Kompetisi Barang Kado.
BeusiBarang Kado· 2026
Si Shengsheng Set Kado Magnét
ku Peng Gao, Mian Wu and Yixuan Wu
Klién: The China Media Group Spring Festival Gala
Pamenang A' Design Award Beusi dina Katégori Barang Kado
Pamenang Panghargaan anu Diverifikasi
Verifikasi Status Panghargaan pikeun #174634Désain
Ngeunaan Si Shengsheng Set Kado Magnét
Si Shengsheng nyaéta set kado magnét anu dijieun pikeun Festival Musim Semi Cina jeung Taun Oray. Ieu set ngandung opat stiker kulkas, jeung unggal stiker mawa berkah anu béda-béda, saperti kabagjaan, kabeungharan, jeung kasenangan tina kadaharan anu ngeunah. Dina budaya Cina, oray ngalambangkeun pembaruan jeung kasinambungan ngaliwatan siklus alamiahna nyaéta hibernasi jeung ngalungsurkeun kulit. Desain ieu ngahijikeun oray jeung ruyi, hiji lambang tradisional kauntungan, ngarobah mahluk anu dipikasieun jadi maskot anu marahmay. Stiker-stiker ieu bisa diterapkeun kana sagala permukaan magnétik sarta bisa disusun kalawan bébas.
Pangakuan
Ngeunaan A' Design Award Beusi
Si Shengsheng Set Kado Magnét mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Si Shengsheng Set Kado Magnét diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Si Shengsheng Set Kado Magnét dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.
Di Balik Désain
Kit Pers
Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.
- Sipat Unik
- The Refrigerator Sticker Gift Set features four charming versions of Si Shengsheng, the mascot of the China Central Television Station's 2025 Spring Festival Gala, celebrating the Year of the Snake. Inspired by the traditional Chinese ruyi, a ceremonial object symbolizing good fortune, the main character has been reimagined as a lively little turquoise snake. This set includes four distinct designs, each representing a joyful blessing: happiness, wealth, and the cheerful spirit of foodie.
- Diménsi & Bungkusan
- 250*250*30
- Tag
- Refrigerator Sticker Gift Set,Chinese Spring Festival,Mascot Snake
- Téknologi Produksi
- CNC,Stamping manufacturing, Epoxy resin coating
- Tantangan Desain
- The snake is often perceived as a fearsome creature, making it a challenge to transform it into a culturally rich and auspicious New Year gift. By merging the snake with the form of the ruyi, we created a theme of "Auspiciousness and Endless Vitality." The head design incorporates elements from the earliest known ruyi artefact, a Tang dynasty gilt ruyi, with its cloud-shaped tip reinterpreted as the head contour and spiral facial ornament. Additional features such as the brows, eyes, and nose were inspired by the bronze snake from the renowned Sanxingdui site. Each design detail is grounded in archaeological evidence and reimagined through contemporary visual language, with a playful and endearing transformation of form.
- Panalungtikan
- This design draws on desktop research and artefact studies. We explored serpent worship in Chinese tradition and analysed snake-related artefacts and the evolution of the ruyi motif. The Sanxingdui bronze serpent and the Famen Temple ruyi were chosen as key references. Field research at the Palace Museum informed our understanding of ruyi ornamentation and craftsmanship, which were then translated into decorative elements for the snake’s body in the design.
- Inspirasi
- The core of this design lies in transforming the traditionally unwelcomed image of the snake into a festival mascot and a New Year gift. In Chinese culture, the snake, due to its natural cycles of hibernation and shedding, symbolises renewal and the continuity of life. Drawing inspiration from ritual objects associated with traditional serpent worship, the design merges the form of the snake with that of the ruyi, creating a mascot and gift set.
- Durasi Proyék
- The project began in Zhuhai in September 2024 and was completed in Beijing in January 2025. It was subsequently exhibited and sold in Beijing, Shanghai, and 35 other cities across China, and was also presented as a gift to the United Nations Headquarters in New York and Tokyo University.
- Alur Operasi
- The Refrigerator Sticker Gift Set is designed primarily as a New Year gift. The recipient opens the package and peels the backing off each sticker. The stickers are then applied to any magnetic surface, such as a refrigerator door, iron door, or a dedicated magnetic display wall. The four designs can be arranged freely in any combination according to personal preference. Compact yet culturally meaningful, the set functions not only as a decorative item but also as a collectible object, offering the recipient a versatile and lasting way to celebrate the festive season.
- Anggota Tim
- Design director: Peng Gao
Main designer: Mian Wu
Main designer: Yixuan Wu
Product designer: Shuai Gong
Design assistant: Hejia Chen
Design assistant: Zihong Zhao
Design assistant: Yiting Chen
Design manager:Xu liang - Krédit Gambar
- #1: Photographer Evan, Variations, 2025
#2: Photographer Evan, Variations, 2025
#3: Photographer Evan, Variations, 2025
#4: Photographer Evan, Variations, 2025
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